Sandra‘s Closet

Patou Partout. The French Maison, founded in 1914, has form when it comes to short skirts. Jean Patou dressed Suzanne Lenglen for the courts in the 1920s and is credited with inventing the tennis skirt, the pleated one that scandalised the crowds and set women free in the same move. LVMH woke the house up again in 2018 and that lightness is still there.

I truly love the combination with the iconic volume top in turquoise stripes, a color you cannot go wrong with. Aqua colors ran straight through the Cruise 2027 collections.

Which brings me to the bags. My Fendi Baguette in Tiffany Blue, the 2022 limited edition created for the 25th anniversary of Silvia Venturini Fendi’s 1997 icon, along with the miniature version in silk, belong to my special items in my closet.

My look: Iconic volume top, and bloomer mini skirt, both by Patou, Loubi Bee Alta 130 leather platform sandals by Christian Louboutin, Impatiens drop earrings in turquoise by Oscar de la Renta, crystal-embellished cat-eye acetate sunglasses by Fendi, limited edition 2022 «Tiffany Blue» leather Baguette shoulder bag with strap, and limited edition 2022 nano Baguette charm bag in «Tiffany Blue» silk with sterling silver hardware, both by Fendi x Tiffany & Co.

LoL, Sandra

Photos: © Sandra Bauknecht
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Sephora Turns 10 in Switzerland: Join Me at the Beauty Party of the Summer

Ten years ago, Sephora arrived in Switzerland and changed the way we shop for beauty. On July 9th, the brand is throwing a birthday party worthy of the occasion, and the best part? You are all invited.

Sephora Switzerland is taking over the Soluna Beach Club on Lake Zurich for one glamorous summer evening, bringing together press, creators, brands and the entire Swiss beauty community. Expect interactive brand activations, surprise moments and plenty of product samples from favourites such as MAKEUP BY MARIO, TATCHA, tarte, OLE HENRIKSEN, AESTURA, ghd and Sephora Collection.

The celebrations will continue beyond the party. Together with its long-standing partner Manor, Sephora is planning a series of exclusive summer apéros in Manor stores across the country in August, so keep your eyes open for details.

The event is open to the public (18+) and admission is free. Simply reserve your ticket here.  ​

WHEN | Thursday, July 9th, 2026  ​
TIME | From 5pm onward​
WHERE | Soluna Beach Club​
Bellerivestrasse 264, 8008 Zurich

A decade of beauty deserves a proper toast, and where better than at the lake? See you there, my loves!

LoL, Sandra

Photos: © Sandra Bauknecht and Courtesy of Sephora and Soluna Beach Club
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Zurich is melting and my strategy is simple: wear as little as elegantly possible. Short skirt, airy blouse, big hat, bigger sunglasses, wedges to stay a few centimetres above the hot pavement.

The face underneath is bare. No makeup, no apologies, just brim and lenses doing the diplomatic work. Survive the temperatures, look like you meant to.

You know exactly what I mean.

My look: Cropped white blouse with ruffled sleeves, vintage bracelet bag with floral embroidery, logo ribbon sun hat, gold-tone obsidian earrings, and Maxime leather platform wedge sandals, all by Chloé , floral-appliqué denim miniskirt in blue by Magda Butrym, beaded bracelet and Blaze oversized sunglasses, both by Saint Laurent, vintage gold and brown necklace with lion pendant, and vintage snake ring, both by Roberto Cavalli, and cocktail ring with pink stone by Etro.

LoL, Sandra

Photos: © Anouk Bauknecht
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Last Thursday felt like the perfect start to Art Weekend in Zurich. With Art Basel about to begin, the city was already buzzing with collectors, artists, curators, and friends arriving from all over the world. There was a special energy in the air, the kind that only comes once a year when the art world gathers in Switzerland.

With General Manager Mandarin Oriental Savoy Dominik G. Reiner and German Artist Paul Schrader

My evening started at the Mandarin Oriental Savoy Zurich, where I attended an intimate reception for German artist Paul Schrader, whose works are currently on display throughout the hotel. I was particularly impressed by how naturally his pieces fit into the elegant surroundings of the Savoy.

His work has a quiet confidence that immediately draws you in without demanding attention. Just as enjoyable as the exhibition was meeting Paul himself, warm, approachable, and refreshingly down-to-earth.

With Christoph Niemann at Tao’s

Later, I joined Galerie Gmurzynska for a dinner at Tao’s celebrating the opening of Christoph Niemann’s exhibition. Niemann is one of those rare artists whose work manages to be clever, playful, and sophisticated at the same time. His ability to transform everyday ideas into visual stories has earned him international recognition, and the exhibition is a wonderful reflection of that creativity.

What made the evening truly special, however, were the people. The conversations flowed effortlessly, old friendships were renewed, new connections were made, and there was a shared excitement for the week ahead.

Tao’s Zurich

A wonderful evening, a beautiful reminder of why Zurich becomes such a captivating place every June, and the perfect beginning to what promises to be an inspiring Art Basel week.

LoL, Sandra

With wonderful Galerist Isabelle Bscher of Galerie Gmurzynska

Friends for a long time: Marco Diemer 

Handbag designer Peter Nitz with whom I hosted an event for Patek Philippe a few years ago.

Photos: Courtesy of Mandarin Oriental Savoy and © Sandra Bauknecht
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Between covering the new Art in the Park edition and the beautiful Assouline book dedicated to this iconic house, I found myself feeling wonderfully nostalgic. So consider this post a small homage, one that has been quietly waiting to be written for some time.

My Look: Must-Have

The Baur au Lac is not simply a hotel to me. Having had the privilege of knowing the Kracht family over the years, I have witnessed firsthand the extraordinary care, vision and quiet dedication that goes into everything this house represents. That connection makes every visit feel personal in a way that is difficult to put into words.

My Look: Magic Weekend

Over the years, some of my most memorable moments on the Zurich social calendar have unfolded here. Art in the Park is one of them. The Kispi Ball, that most glamorous of charitable evenings, was another, along with the annual Rive Gauche Summer Party. And then there is Street Parade, when Zurich transforms into something wonderfully wild and the Baur au Lac somehow remains the most elegant spot in the city.

My Look: Kispi

The garden terrace holds a particularly special place in my heart. There is nowhere quite like it on a warm Zurich days, and I have spent many of those evenings there, dressed up and grateful to be exactly where I am.

My Look: Beauty Sleep

And yes, I have stayed the night more than once. Because sometimes the only right thing to do is not to leave.

My Look: Roman Studs

Come winter, the magic shifts indoors and into the park in an entirely different way. The Chalet au Lac, a charming rustic retreat tucked into the hotel grounds, is one of Zurich’s most enchanting seasonal secrets, perfect for an unhurried fondue evening when the city slows down and candlelight feels like the only appropriate light source.

My Look: Denim & Brocade

And then there is Baur’s, one of my absolute favourite restaurants in the city. Designed by the internationally acclaimed Martin Brudnizki , the same visionary behind Annabel’s in London – where I am part of the membership committee – , the interior is simply a dream. That particular alchemy of warmth, glamour and timeless elegance that Brudnizki conjures so effortlessly feels entirely at home here.

My Look: Modern Marie Antoinette

What you will find in this post is a collection of outfits photographed at the Baur au Lac across all of these occasions and all of these years. Fashion and place are inseparable for me, and this hotel has been one of the most beautiful backdrops my wardrobe has ever known. Consider this a love letter in looks.​​​​​​​​​​​​​​​​

LoL, Sandra

My Look: Chill

My Look: Girls’ Night

My Look: My Funny Valentine

My Look: Kispi 2018

My Look: Rive Gauche Summer Party 2016

My Look: New Style

My Look: Art in the Park

My Look: Street Parade

My Look: Street Parade 2024

My Look: Baby It’s Cold Outside

My Look: Lesage

My Look: Fab

 Photos: © Sandra Bauknecht / David Biedert Photography and André Hengst
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This week, I had the absolute pleasure of being invited to the Zimmermann boutique here in Zurich for an exclusive event celebrating their new collection and it was nothing short of magical.

The boutique was alive with beautiful cocktails, wonderful conversations, and enchanting musical performances that set the most perfect atmosphere. It was one of those rare evenings where everything just felt at ease, the people, the energy, the setting, and of course, the clothes.

(If you like my Zimmermann look, click here for the details).

Zimmermann needs little introduction for those who follow fashion. Founded in Sydney in 1991 by sisters Nicky and Simone Zimmermann, the Australian label has grown into one of the world’s most beloved luxury brands. Known for their dreamy femininity, intricate craftsmanship, and that signature blend of romance and ease, Zimmermann has a way of making every piece feel like it was made just for you. Their designs draw heavily on delicate prints, flowing silhouettes, lace detailing, and an almost poetic sense of movement, clothes that feel as beautiful to wear as they look.

I have to confess: Zimmermann is one of my absolute favourite brands. I own an embarrassing number of their pieces and I regret none of them (scroll down and you see most of my Zimmermann outfits). Every single item tells a story and has a place in my heart (and my wardrobe).

The new collection did not disappoint. Seeing it up close, feeling the fabrics, and discovering the details in person was a true treat. If you ever get the chance to visit the Zurich boutique, do not hesitate, it is a beautiful space worthy of the brand it represents.

TO SHOP THE NEW ZIMMERMANN COLLECTION ONLINE, CLICK HERE PLEASE.

Thank you, Zimmermann, for such a wonderful evening. Until next time.

LoL, Sandra

Photos: © Sandra Bauknecht and @SelinaSeibel
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On a quiet, cobbled corner in Zurich’s Old Town, and just around the corner of my favorite lunch place Bindella, Ralph Lauren has opened a new chapter. Tucked away at In Gassen 20, the store features a selection of apparel across Purple Label, Ralph Lauren Collection and Men’s and Women’s Polo Ralph Lauren, alongside a range of accessories including watches and jewelry, handbags, small leather goods, shoes and home offerings. It is second location in Switzerland after Gstaad, but notably the first to include Ralph’s Coffee.

I’ve lived in Switzerland for over twenty years, and quietly, I’ve always wondered why Ralph Lauren never really arrived here in a meaningful way. Because if any market feels instinctively aligned with the brand, it’s this one.

The store itself is exactly what you would expect: composed, polished, and confidently consistent. Ralph Lauren doesn’t reinvent its language, it refines it. Warm wood, tailored interiors, a sense of order and permanence. It’s less about surprise, more about precision. And that’s precisely why it works so well in Switzerland. There’s a shared appreciation for craftsmanship, for things that are made to last, for a certain understated idea of luxury that doesn’t need to announce itself.

At the same time, there are very few brands that have built such a complete lifestyle universe around themselves. Ralph Lauren doesn’t just sell clothes, it constructs a world. And you feel that here. It’s one of those spaces where you actually enjoy looking around, taking in the details, the textures, the way everything is put together. Not forced, not overdesigned, just coherent.

What makes this opening feel more complete, though, is Ralph’s Coffee, finally making its way to Switzerland. Not as a gimmick, but as an extension of the brand’s world. A place to pause, not just to shop. For me, this isn’t just another store opening. It feels slightly overdue and entirely right.

Ralph Lauren
In Gassen 20, 8001 Zurich, Switzerland
Store Hours:
Monday – Friday: 10:00 – 19:00
Saturday: 09:30 – 18:00
Sunday: Closed
Phone: +46 300 69 97 10

LoL Sandra

Photos: © Ralph Lauren
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By the lake in Zurich, wrapped in soft cream and sunlight. March, you’re treating us very well so far. The light, the warmth, the quiet promise of spring – I like you very much.

My look: Cream white cashmere sweater, and matching cashmere pants with buttons (both Coco Neige 2023), 1994 faux-pearl dangle CC clip-on earrings, all by CHANEL, medium Bobby bag in latte by Dior, cream felt hat with logo, and white butterfly tinted sunglasses , both by Valentino, vintage cream snow boots by Prada Sport.

LoL, Sandra

Photos: © Sandra Bauknecht
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.

I couldn’t have wished for a more perfect birthday last Friday. Surrounded by incredible, stylish women in Zürich – some of whom even traveled to celebrate with me – my heart is still so full. From 12:30 PM until 12:30 AM we laughed, talked, celebrated, and created the most beautiful memories at Club zum Rennweg. I feel beyond grateful and honestly so spoiled.

Thank you to everyone who made this day so special. I love birthdays, but even more, I love the people who make them unforgettable.

My look: Hypnotic lace trim mini dress by Zimmermann, small Heritage shoulder bag by Chloé, Rossy 160 patent leather platform sandals by Saint Laurent, floral lace tights in burgundy by Calzedonia, and crystal-embellished clip-on earrings in gold by Alessandra Rich.

LoL, Sandra

Photos: © Sandra Bauknecht / Anastasia Diadio @diadio.anastasia
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.

Hosting a Burberry event in Zurich was a tue pleasure, a day shaped by conversations, style, and a shared appreciation for the house. Friends of mine and clients of the House came together to experience the F/W 2025 collection, alongside my styling insights and a closer look at the season’s defining themes.

What I wore felt like a natural extension of that dialogue. Dressed head to toe in Burberry, my look combined current pieces with elements that have long been part of my wardrobe. A reminder that true style isn’t about moments, but continuity and that Burberry’s strength lies in its ability to remain timeless while constantly evolving.

My look: Oversized silk-habotai shirt, shearling-collar trim scarf, asymmetric printed plissé-twill skirt, leather-trimmed cashmere and cotton-gabardine bag charm, mini Pocket tote bag, and buckled leather knee boots, all by Burberry.

LoL, Sandra

Photos: © Sandra Bauknecht / Sanjeev Velmurugan
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