My Look: Formula V

«We want to make simulation racing accessible to everyone, everywhere
Francisco Fernandez

Friday night, I was invited to the Formula V launch event at the Dolder Grand in Zurich. My avid readers know that besides fashion, I really love cars and driving fast (must be my German side). Therefore I was curious about this new project where you can live the same sporting experience of top race drivers with their original training simulator. You can choose a track as well as a car and race straight away without the risk of injuring yourself. While exercising a fantastic driving experience, you will definitely be challenged mentally and physically.

With Francisco Fernandez, founder and chairman Formula V, and his wife Natalie Gromova Fernandez.

Furthermore, Formula V wants to focus on finding new talents and giving them the opportunity to train. Regular race car driving is very expensive and it is hard to find sponsors when you get started. The gaming factor also plays and important role. Via the Formula V app, spectators can bet on their favorite driver or even interact with the race themselves by adding rain or letting a cat cross the virtual track. The first competition, a historical date for Swiss e-sport, will be held on May 25, 2019, for more information click here.

Matching the motto of the night, I went for this Moschino race dress from the S/S 2016 collection. Finally, I had a great opportunity to literally sport it.

My look: Sleeveless leather biker jacket iconby Saint Laurentracing-style dress by Moschino, cadillac clutch and red leather boots, both by Prada. Diamond ring and bracelet, both by Vainard Fine Jewellery, rose diamond necklace by Piaget.

German actress and model Sophia Thomalla is Formula V’s celebrity ambassador.

If I vetted your appetite for virtual car racing, I invite you to experience the Formula V world class racing simulation in the comfort of the first lounge that opened last weekend in Cham. The Formula V instructors will prepare everything for your perfect race. Alone, with friends, for entertainment or to compete and train, just use the Formula V app to book a time, duration, car and racetrack and you will be welcomed with everything ready to go!

Zurich, Madrid and many more locations will open soon. Stay tuned!

LoL, Sandra

Photos: © Andrea Monica Hug (Instagram @andreamonicahug)

My Look: Swiss Girl

It is official! I am a Swiss Girl. I couldn’t be happier to finally have received my Swiss passport and to be a double citizen of Germany, my birth place, and Switzerland, my home base.

Today marks Sechseläuten which I will be celebrating among dear friends for the first time as a citizen of Zurich. Following the parade of the “Zünfte” (guilds), the culmination of this popular tradition is the burning of winter in effigy, in the form of the “Böögg” (cognate to bogey), a figure of a snowman prepared with explosives.

My look: Oversized tuxedo blazer and green cloche hat, both by Stella McCartneyWindward logo-intarsia merino sweater and printed cotton and linen-blend mini skirticon, both by Burberry, T printed textured-leather pouchicon by Loewered leather Rockstud boots by Valentino, Limelight Gala watch and rose diamond ring, both by Piaget.
Twenties fishnet tights by Wolford.
icon

LoL, Sandra

Photos: © Sandra Bauknecht

Samigo Amusement

So far, Sami Khouri and his team, aka Mr. Samigo, was known for offbeat pop-ups. Now he runs the former Quai 61 at the port Enge. The restaurant, which belongs to the city, was built as part of the garden exhibition in 1959 on 64 poles into the lake. The location offers guests a view of the Glarus Alps or the city of Zurich.

For the first time, I went there last weekend and truly loved the performances by artists, musicians and burlesque dancers, and much more – while enjoying great food among dear friends. Ordering your meal works very unconventionally.

The food menu is already fun!

At the beginning of the night, you are asked to fill in a paper with your choice of three or four courses and your name. Don’t be surprised, your fork or knife are not going to be changed during the dinner. I had the burrata, the hummus, the vegetable curry and the chocolate cake which were all very delicious. The entrecôte and the home-made vanilla ice-cream also looked yummy.

Very different from what we know from Zurich’s nightlife, it is a breath of fresh air in our hometown. You can enjoy the show while having dinner, smoke a cigarette in the bar upstairs or just go dancing later. To book a table at this crazy place called «Samigo Amusement», you have to send a message to this mobile phone number +41 79 360 20 65.
Mythenquai 59, 8002 Zurich, Switzerland

LoL, Sandra

Photos: © Sandra Bauknecht

Hosting an Event with Prada for Resort 2019

On Tuesday, I hosted a lovely event with Prada at their Zurich store on Bahnhofstrasse to explore the new Resort 2019 collection. In a previous post, I already wrote about the beautiful pieces and how pioneering Miuccia Prada‘s designs for the new season are. In case you have missed it, I invite you to click here for more information.

Enjoying a glass of bubbly while indulging in fashion among friends, do I have to say more? Everything was just perfect. I put together some of my favorite looks and explained how I would style the looks to achieve this interesting kind of twist. Below you can enjoy some impressions and more details about the must-have pieces.

I adore these new shirts so much. It seems to be a traditional striped classic, but if you look closer, you will be surprised by its updated look with brocade ruffles and a zipper.

The new mini suede skirts come with a ruffled hem and are surely among the bestselling pieces.

Here is a look I styled with everything I love from this collection: the ruffled leather skirts, brocade fabrics, knitted loafers and the fun mix of colours.

The knitted footwear also comes as a pointed toe version with a high heel in several colour combinations. To die for!

Everyone loved the headpieces in silk that are available in several colours.

I am also a big fan of the patterns – something Miuccia Prada is famous for.

These trapper hats are the perfect way to stay warm and stylish at once.

The new Sidonie bags – a curvaceous, ergonomic shape, a modern classic rediscovered.
For a previous post, click here please.

A pair of brocade pants will spice up every look.

The new jewellery pieces that I also wore that night are extremely beautiful and easy to wear.

Thank you everyone for coming and Prada for having me!
Everything you see in this post is available now in the Zurich store, pass by… it is worth the visit!

LoL, Sandra

Photos: © David Biedert Photography
Photos in collage: Courtesy of Prada, © David Biedert Photography © Sandra Bauknecht

You’re Invited for a Special Treat with La Mer

I am so happy to share today’s post with you. Next week my blog is turning 9! Can you imagine? Time flies… just to give you an idea of all the work that went into this site. This is my 3821st post and since many years not one day has passed without spotting something new in the world of fashion. I enjoy so much what I am doing and would love to celebrate with you

Meet me next Thursday, November 22nd, 2018 between 6pm – 9pm at the LA MER counter at JELMOLI in Zurich!

For all my Swiss readers and of course also for those who want to come to Switzerland, meet me next Thursday, November 22nd 2018 between 6pm – 9pm at the LA MER counter at JELMOLI in Zurich for an evening filled with bubbles, beauty and great company.

That night, the shops in Zurich will be open until 10pm and the city’s «Lucy» lights for Christmas will be illuminate the Bahnhofstrasse in a switch-on ceremony at 6pm.

As space is limited and a personalized gift will be waiting for you, I would kindly ask you to sign up latest on Monday, 19th of November. Please send me an e-mail with the header «LA MER», your full name and the time you are planning to come to . First come, first serve. I will send you a confirmation e-mail to confirm your presence.

You will get a lot of special treats – here is what to expect:
Champagne from Perrier-Jouët

Freelance celebrity make-up artist Andrea Kipfer will introduce LA MER‘s amazing Skincolor Foundation. Andrea is the co-founder of the renowned hair & makeup agency Style Council and has done many advertising and fashion shoots. During the evening, she will happily help you to improve your make-up skills and share some beauty secrets with us.

You also get the chance to discover the different textures of the famous LA MER moisturizers. Once you find your favorite, you will be gifted with a luxury size sample of it.On top, each guest will receive an original size LA MER Lip Balm worth CHF 82.00 that will be engraved with a special message.

I am so much looking forward to meeting and spending the evening with you!

LoL, Sandra

Photos: © Sandra Bauknecht, © Andrea Kipfer
© André Hengst – www.on-eyes-photography.ch
#LoveLaMer www.lamer.ch

My Look: Kispi 2018

Last Saturday, I attended the Kispiball 2018 (Kispi is an abbreviation for Kinderspital which means children’s hospital in German) that always takes place at the Baur au Lac hotel in Zurich. It is one of my favorite charity events of the Swiss social calendar that raises money for the city’s children’s hospital that celebrates its 150 anniversary this year.

My look: Velvet-trimmed embroidered tulle and satin maxi dress by Diane von FurstenbergPatsy textured-leather tote by Gabriela Hearsticon, leather platform pumps and floral silk pin, both by Gucci,icon Mitza ring by Dior Haute Joaillerie, vintage colliericon by Dior,and Tonda 1950 Galaxy by Parmigiani Fleurier.

That night, the nightmare for every fashionista came true, someone was wearing the same gown as me. But to be honest, it’s not the disaster you think it is. We had accessorized it completely differently, I had attached a floral pin. So, we both laughed about it, because that’s pretty much all you can do if you don’t want to grab a pair of scissors to alter the dress.

LoL, Sandra

Photos: © David Biedert Photography
A few photos in the collages © Sandra Bauknecht

My Look: Contemporary Fashion

Last night, I was invited by JELMOLI to celebrate the opening of their contemporary fashion department on the second floor that features brands like Peter Pilotto, Jonathan Simkhai, Diane von Furstenberg, Rochas, Alexandre Vauthier and Koché among others.

The event was very unexpected and a real experience. Check-in began on the street in front of the department store (queue was shockingly long), then we boarded open-air buses and were driven to the underground delivery station below JELMOLI where the fashion show and party took place. A very successful and fun night.

Quick stop at the LA MER counter at JELMOLI before the event with a friend for a luxury treatment session that I can only recommend.

My look: Fringed printed cotton and silk-blend jersey dress by Loeweicon, embellished woven straw tote by Rosie Assoulinicon, ankle boots Kole by Chloé, bi-colour chain necklace by Prada, cuff by Stella McCartney, rose diamond ring by Piaget and faux-pearl tassel earrings by Oscar de la Renta.

LoL, Sandra

Photos: © Sandra Bauknecht

My Look: Arachnophobia

This was my outfit that I wore to the BREITLING store opening last week. Definitely not for the faint-hearted that suffer from arachnophobia as this mint-green cotton shirtdress from the Prada S/S 2018 runway is decorated with an eye-catching cartoon of six black, yellow and pink tarantulas above a swishy leopard-print skirt.

My look: Multi-print shirt dressicon, frame comic-print leather bagiconcomic print choker with spider charm and iconcadillac sunglasses, all by Prada, Adriana leopard-print calf hair and snake-effect leather platform sandalsicon, all by Marc Jacobs.

LoL, Sandra

Photos: © Sandra Bauknecht

Breitling Boutique Opening in Zurich

Last night, I attended the opening celebration of BREITLING‘s newly designed boutique, situated in a prime location on Augustinergasse in Zurich. During this dazzling, high-profile red-carpet event, VIP guests and customers were treated to a cocktail party and dinner, followed by a concert performance by Swiss pop star Baschi. A full-scale mock-up of a Breitling Jet Team aircraft in front of the boutique caught the eyes of passersby, who took the opportunity to be photographed with the impressive flying machine.

#SquadOnAMission – Me surrounded by the Swiss Air Force’s Patrouille Suisse elite aerobatic squadron at the Breitling opening.

BREITLING CEO Georges Kern was joined at the opening event by an impressive roster of special guests, including former World Cup Alpine ski racer, Winter Olympic gold medalist, and pilot, Dominique Gisin, multiple Ironman champion and duathlon specialist Ronnie Schildknecht, celebrated Swiss chef René Schudel, Breitling Jet Team leader Jacques Bothelin, and members of the Swiss Air Force’s Patrouille Suisse elite aerobatic squadron.

With Breitling CEO Georges Kern at last night’s opening.

Georges Kern was excited about introducing Breitling’s new industrial-loft point-of-sale concept in Zurich, one of the brand’s home towns: «Our redesigned boutiques respect Breitling’s long heritage, but they do so in a stylish, contemporary environment. It is essential, as a global brand, to have a significant presence in key cities around the world. We have already launched flagship boutiques in Beijing and London, and today we are opening our doors to a new generation of Breitling enthusiasts in the country where the company was founded in 1884.»

Breitling’s newest brand ambassador, internationally renowned model Ronja Furrer, was also in attendance along with her boyfriend singer Stress.

Redefining industrial-chic luxury, the boutique’s interior space is divided over two floors. On the ground floor, Breitling’s watches are presented in vitrines and display cases whose design reflects the urban-loft ambience.

Upstairs is a bar and lounge area where visitors can escape from the hustle and bustle of the city just outside the boutique’s doors and enjoy a drink while exploring some of Breitling’s iconic collections.

Ronnie Schildknecht, Breitling CMO Tim Sayler, Jacques Bothelin and Dominique Gisin at the boutique opening.

Along with Adrian Bindella, CEO of Zett-Meyer, Steven Biedert, Breitling’s Brand Manager in Switzerland, and the brand’s celebrity guests, Georges Kern cut the ribbon, officially opening the Breitling Boutique Zurich.

Following the boutique opening, guests enjoyed cocktails an «unplugged» concert performance by Baschi, one of Switzerland’s most popular musicians. The singer arrived in style on a motorcycle created by iconic British brand Norton, one of Breitling’s partner companies.

The mock-up of the Breitling Jet Team aircraft – with its imposing dimensions (a height of 12.3 meters and a wingspan of 9.46 meters) – attracted attention throughout the event. It served as a stage for Baschi’s concert, and also provided a perfect photo opportunity.

A great night with a lot of fun, thank you, BREITLING, for having me!
Stay tuned for the outfit post coming up soon…

LoL, Sandra

Photos by Harold Cunningham/Getty Images for Breitling
© Getty Images

My Look: Zoofäscht 2018

Yesterday evening, I attended the Zoofäscht 2018 – one of the highlights of Zurich’s social calendar. The black tie event takes place every second year and collects money to support the Zurich Zoo. This time, CHF 500.000 were raised for the new «Lewa Savannah» that will host giraffes, zebras, rhinos and ostriches. After 60 years, the giraffes can finally return to Zurich.

My look: White mink shrug by PradaZhenya cutout metallic bandage gown by Hervé Légericon, printed metallic leather box clutch by Dolce & Gabbana, iconBianca metallic elaphe sandals by Saint Laurent, crystal and pearl-embellished drop earrings by Miu MiuTonda 1950 Clarity watch by Parmigiani Fleurierdiamond bracelet and ring, both by Vainard Fine Jewellery.

LoL, Sandra

All professional photos by David Biedert Photography and via Schweizer Illustrierte
All others © Sandra Bauknecht