New Gucci Store in Zurich & Gucci Cosmogonie

Gucci opened the doors to its fully renovated store in Zürich, Switzerland this month at a new location. The boutique spans over 746 square meters across two floors and a terrace and showcases a full array of Gucci’s products including men’s and women’s ready-to-wear, handbags, luggage, small leather goods, shoes, jewelry and watches, silks, eyewear as well as Décor and Lifestyle collections.

With a look that invites customers to feel welcome and relaxed, the interior design is discreet. It is a new concept, first presented in Zurich. Contemporary luxury is suggested not only by the employment of beautiful and idiosyncratic materials, but also through a determinedly spare use of space. In keeping with the elegant and contemporary eclecticism that characterises Gucci’s collections, the store sees the combination of traditional and modern, industrial, and romantic. This reflects in the refined marble staircase contoured by Bronzed aged brass railing and Salvia Green satin panels.

On the terrace of the new Gucci store in Zurich, dressed head to toe in the Italian brand.

The terrace on the first floor pays tribute to the original architectural features of the store. The existing historical window frames are complemented by dark green metal aviaries, inviting customers to take a seat and enjoy the outdoors, surrounded by the greenery. The concept effortlessly complements the product-offer from the House.

The mood within the store is one of discretion, where understated drama is created by the surprising and unexpected combination of materials. Juxtaposition of this sort, where opposites forge a new connection, is repeated ubiquitously: technical, mechanical display contrast with the softness of the rich fabrics that adorn the rooms; round tables offset rectangular ones; Salvia Green and ivory satin panelling elegantly complement the optical marble flooring. Throughout the store, one finds sumptuous chairs and sofas while vintage oriental rugs are layered over each other for a textured effect. The result is a space that entices, surprises and feels personal to Gucci.

Gucci Zurich
Location: Bahnhofstrasse 39, 8001, Zurich, Switzerland
Opening Hours: Monday – Friday, 10:00 – 19:00, Saturday, 10:00 – 18:00

Mark your calendar! The Gucci Cruise 2023 show will take place on May 16, 2022 at 8.00 pm CEST at Castel del Monte in Puglia, Italy. You can watch it live here. It will be full moon and the invitation revealed a cosmological theme, so stay tuned for #GucciCosmogonie. On behalf of each guest, the House has adopted a star and registered it under their name. How cool is this?

LoL, Sandra

Photos: © Gucci
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Dolce & Gabbana Furniture

Last fall, Dolce & Gabbana presented their first line for furniture and needless to say, it was an immediate success. The Italian fashion house that is well known for its vivid colors and vibrant prints, presented over 300 pieces, from tables to sofas, with colorful Sicilian cart motifs and animalier lovebeds.

You can now discover the exquisite Carretto, Blu Mediterraneo, Leo and Zebra collections at the new Dolce & Gabbana Casa boutique dedicated to furniture in via Durini 23, Milan.

I am totally in love with this new line. As I am dedicating every room in our new house to a fashion designer, I have just realized that I will also need a Dolce & Gabbana room.

LoL, Sandra

Photos: © Dolce & Gabbana
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Head Over Heels With Aquazzura

Strike a pose with Aquazzura as Brown’s, a Rocco Forte Hotel, offers a new, exclusive suite shopping experience in collaboration with the famous luxury Italian women’s footwear brand, the so-called «Head over Heels with Aquazzura» package.

Aquazzura’s story of creating magical footwear, a brand favoured by many celebrities and fashion stars from around the world, including Meghan, Duchess of Sussex and Olivia Palermo and more recently featured in the «Sex And The City» spin off, worn by Carrie Bradshaw. Founded by Edgardo Osorio in 2011, the brand will be celebrating 10 years during 2022 coinciding with a yearlong celebration of Brown’s Hotel 185th Anniversary.

Aquazzura store in London

Guests who book the Brown’s «Head over Heels with Aquazzura» can choose either a one or two night stay in one of the hotel’s beautifully appointed suites. During their stay guests will be treated to a variety of bespoke experiences from the dedicated team at Aquazzura’s flagship store on Albemarle Street, just moments away from the hotel. One such experience will include a bespoke in-suite design consultation and shoe fitting. Guests will also receive an exclusive invitation to visit the Aquazzura store after hours for a VIP shopping experience as well as a pedicure at The Spa at Brown’s.

The Donovan Bar

What’s more, The Donovan Bar, Brown’s stylish drinking den, will display three of Aquazzura’s finest shoes from its latest collection, the Tequila Plexi Sandal 105, Temptation Crystal Sandal 105 and the Seduction Crystal Pump 105.

These three pairs of stunning heels will be dotted around the bar allowing guests to admire the shoes whilst sipping on delicious tipples from Salvatore Calabrese’s extensive cocktail menu, one of which is the ‘Tequila Scandal’ – created especially in celebration of this exclusive collaboration. ‘Tequila Scandal’ is a champagne style cocktail, made with Tequila, Calabreses’s Acqua Bianca liqueur and infused with home-made pineapple juice and green cardamom cordial.

As an add-on to the experience and as a last glimpse, Brown’s knowledgeable concierge team can purchase tickets to Andrew Lloyd Webber’s musical, Cinderella, that hit the stage in 2021, at the Gillian Lynne Theatre, a short taxi ride from the hotel.

«Head over Heels with Aquazzura» at Brown’s Hotel starts from £1,300 and is based on double occupancy, valid from 11 January 2022 until 01 April 2022.

Includes the following:
– A one or two night stay from studio suites above.
– Breakfast in Charlie’s or in the comfort of your suite.
– Two ‘Tequila Scandal’ cocktails to enjoy at the Donovan Bar or in suite.
– One ‘Vital Pedicure’ treatment to enjoy at The Spa at Brown’s.
– VIP Welcome amenities including a bespoke gift bag from Aquazzura.
– Bespoke Aquazzura offerings including: 20% discount on any purchase, in-suite personalised shoe fitting, out of hours store visit including champagne to enjoy whilst shopping.

The perfect surprise gift for a fellow fashionista!

LoL, Sandra

Photos: Courtesy of Brown’s Hotel, Aquazzura, Janos Grapow
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Louis Vuitton – LV Runner Tatic

Louis Vuitton launches a new iconic trainer, with the first model offered exclusively in Miami, in the very first Men’s store in the United States. The LV Runner Tatic is a new addition to the iconic family of Louis Vuitton trainers. Inspired by the running spirit and smooth curves of the 90s, this shoe is the most flexible, technical and agile in the collection. Its design boasts many areas of expertise.The wave-shaped sole is injected with foam, making it cushioning and resilient to support every rebound, every quest for speed.

It’s meticulously constructed from heatsealed mesh and suede calf-leather, using the minimum amount of stitching necessary. The shoe features finely detailed, reflective Monogram flowers, adding further vibrancy. A new iconic statement piece with a dynamic, fresh appeal, the LV Runner Tatic complements every look in the S/S 2022 collection.

A green model will be available exclusively in Miami, from 29th November, in the first Louis Vuitton store in the United States dedicated entirely to men’s collections. This new location, situated in the Design District, will be the second Louis Vuitton Men’s store in the world, after the first opened in Shibuya, Tokyo, last year.

In January, this ultra-collector’s piece will be joined by five equally desirable versions, featuring contrasting colours (blue, mocha, white…) or a monochrome bias (black). These five alternative colourways incorporate the same materials, as well as a Louis Vuitton label on the tongue. They also sport a new dynamic, contrasting LV signature embroidered on the side.

Available in store starting January 20th.

LoL, Sandra

Photos: © Louis Vuitton

Prada Holiday 2021 Collection

If you are in need for some last minute season sparkle, I recommend a have a look at Prada‘s amazing Holiday 2021 collection. This special line is designed for celebration, featuring sparkling crystal and sequin ornaments alongside new essential silhouettes.

I couldn’t resist this stunning outfit! Full outfit post coming up soon…

Personally speaking, it is one of the best Prada capsules ever. I love the sequined bomber jackets and little shorts. The sparkling satin loafers with crystals have also find their way into my closet.

 The Cleo crystal-embellished satin shoulder bag is still on my wish list.

TO SHOP THE PRADA HOLIDAY 2021 COLLECTION, CLICK HERE PLEASE.

Wishing you a beautiful end of the year!

LoL, Sandra

Photos: © Sandra Bauknecht – The photos were taken inside the Prada store in Zurich.
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NET-A-PORTER Teams Up with Klarna

Great news for all shopaholics: NET-A-PORTER has partnered with Klarna to bring their customers new ways to pay at checkout.

Klarna spreads the cost into 4 interest-free instalments. Only pay for what you keep. Pay up to 30 days later. No interest. No fees. No impact to your credit score. Paying after delivery allows you to try before you buy and is the easiest way to shop online.

For your security, with Klarna, you are always covered through Klarna’s Buyer Protection policy. Modern safeguards protect your information to prevent unauthorised purchases.

START SHOPPING AT NET-A-PORTER WITH KLARNA HEREicon!

LoL, Sandra

Photos: © NET-A-PORTER and © Sandra Bauknecht
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise. Please spend responsibly. Borrowing more than you can afford could seriously affect your financial status. Make sure you can afford to make your monthly repayments on time.

My Look: Christmas Shopping

Everyone loves department stores at Christmas and we finally have such a high-end shopping heaven in Zurich. The new GLOBUS at Schweizergasse 11in the city center is unrivalled in Switzerland with luxury fashion houses, such as Balenciaga, Louis Vuitton, Dior, Celine, Loewe, Valentino and many more having their own boutiques on the ground floor. The so-called «House of Gifts» looks more magical than ever before and the selection is great.

I found for example this very hard to get limited edition bag from the Balenciaga Hacker Project and my amazing YSL advent calendarThere is even valet parking offered to their VIP customers. Christmas shopping at its best.

My look: Check tweed padded jacket in multicolor by Guccilace-trimmed velvet and floral-print wool-twill blouseicon, velvet shortsgold-tone, enamel and faux pearl clip earringsicon, and Kika patent leather slingback pumps with velvet self-tie wrap, all by Saint Laurent, Hacker tote «This is not a Gucci bag» by Balenciaga (limited edition of 600).

LoL, Sandra

Photos: © David Biedert Photography
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.

Gucci Unveils the Gucci Circolo Berlin

Gucci’s creative energy is finding expression in the Gucci Circolo Berlin: a temporary space in the heart of Berlin where people can gather to enjoy an immersive experience and discover the House collections and codes.

Located in a historic building on the panoramic Landwehr Canal in Berlin-Kreuzberg, Gucci Circolo Berlin is an experiential space to be explored as a narrative journey through the various chapters of the Aria collection, designed by Alessandro Michele and presented in April 2021.
The journey begins with «Gucci 100» and ends with the presentation of «The Hacker Project» through a succession of settings that reflect and enhance the uniqueness of the Maison’s aesthetic.


On their journey through the Gucci Circolo Berlin, visitors have the chance to walk down the runway of the Aria fashion show, recreated at the entrance. The adventure continues in the Listening Lounge, celebrating Gucci’s long-standing connection with music. Here, surrounded by displays packed with vinyls, guests can embark on a sound journey inspired by the songs of some of the friends of the House, including Harry Styles, Sir Elton John, Florence Welch, Achille Lauro, and many others.

The Listening Lounge also offers the opportunity to download a playlist compiled to mark Gucci’s centenary. In the photo booth next to the Listening Lounge, visitors can have their photo taken with visual effects inspired by the patterns of the Gucci 100 collection.
At the end of the journey, guests can relax in the café area on Gucci Décor chairs, surrounded by precious floral arrangements.

Gucci Circolo Berlin features a full calendar of events until the beginning of December. It is housed in a historic building, now owned by Christian Boros, and home to his communications agency BOROS, the BOROS Foundation for contemporary art and the international art book publisher DISTANZ. Originally built in 1878 as the first sewage pumping station of Berlin, the building was formerly used by the senate as a lapidarium, a place for the storage and preservation of old stone monuments.

Location: Hallesches Ufer 78, 10963, Berlin, Germany
Opening Hours: Monday – Saturday, 11:00 – 20:00, upon appointment

LoL, Sandra

Photos: © Gucci
@Gucci #GucciCircoloBerlin

A Swiss Bear

To celebrate the launch of STEIFF‘s Swiss online shop, the brand has created a special teddy bear for Switzerland, a must for collectors.

This cute bear makes a genuine friend for life. Fynn measures 28 cm and its fur is made of cuddly soft plush. He wears a white T-shirt with an Alpine print and the Swiss flag. The bear is exclusively available on the Swiss website for CHF 47.90. Such a cute gift idea!


Finally Switzerland got its own STEIFF webshop, where you can find the brand’s complete selection of stuffed animals, baby articles, children’s fashion and limited collector items.

LoL, Sandra

Photo: © Steiff / © Sandra Bauknecht
DISCLOSURE: This post is not sponsored. I adore teddy bears!

CHANEL Factory 5

In 1921, Gabrielle Chanel smashed the codes of perfumery with the creation of CHANEL N°5. She introduced an olfactory revolution – with a radical, sleek laboratory bottle and a lucky number – into women’s daily lives.

A century later, N°5 is the most famous fragrance in the world.

To celebrate this very special year, CHANEL has created the Factory 5 collection: limited editions inspired by quotidian objects as a reminder that N°5 transforms everyday life.

«By taking popular consumer items out of their context and dressing them up in the aesthetics of N°5, we return to CHANEL’s first creative gesture: that of transforming a functional object into a desirable luxury item. That’s what CHANEL FACTORY 5 is all about: offering the experience of luxury in everyday life.»

This month, CHANEL deploys this industrial scenography across the world’s largest cities. These pop-ups, imagined as theme parks dedicated to N°5, immerse people in a world which mixes the black and white identity of N°5 and the bright colors of pop culture. The experience is intended to be entertaining and offers a journey around the 17 products in this limited edition collection.

In a factory setting, the public follows the product through the various production line workstations and ends its journey with a visit to the factory store where they can watch playful, offbeat demonstrations. In Zurich, you can explore it at Jelmoli until July 18, 2021.

Other pop-ups in Switzerland are:
Boutique CHANEL PARFUMS & BEAUTÉ in Geneva from now until August 15, 2021
Boutique CHANEL MODE Geneva from now until July 31, 2021
Marionnaud Bern from now until July 18, 2021
Manor Lugano from august 2 – 15, 2021
Manor Vevey from July 19 – August 1, 2021
Globus Zurich from July 19 – August 1, 2021

There is also a digital version for those who wish to see the CHANEL FACTORY 5 without going to the pop up.

FACTORY 5 COLLECTION
N°5 LA CRÈME CORPS 150 ML CHF 85.-
N°5 LE GEL DOUCHE 20 X 6 ML CHF 75.-
N°5 L’HUILE CORPS 250 ML CHF 85.-
N°5 LES GALETS DE BAIN 10 X 17 G CHF 75.-
N°5 L’EMULSION CORPS 200 ML CHF 65.-
N° LA POCHETTE SURPRISE CHF 75.-
N°5 LE GEL DOUCHE 500 ML CHF 75.-
N°5 L’ÉMULSION CORPS 5 X 20 ML CHF 65.-
N°5 LE SAVON 90 G CHF 55.-
N°5 LE GEL PAILLETÉ 200 ML CHF 85.-
N°5 LE GEL DOUCHE 5 X 20 ML CHF 55.-
N°5 EAU DE PARFUM VAPORISATEUR 100 ML CHF 183.-
N°5 L’EAU VAPORISATEUR 100 ML CHF 183.-
N°5 L’EAU VAPORISATEUR DE SAC 7 ML CHF 55.-
N°5 L’EAU RECHARGES VAPORISATEUR SAC 3 X 7 ML CHF 75.-
Two products are exclusively available only at Boutique CHANEL PARFUMS & BEAUTE in Geneva (Bongénie, first floor, 34 rue du Marché, 1204 Geneva)
GOURDE CHF 75.-
5 RUBANS AUTOCOLLANTS CHF 60.-

Stay tuned as I will show you my personal experience soon!

LoL, Sandra

Photos: © CHANEL