Between covering the new Art in the Park edition and the beautiful Assouline book dedicated to this iconic house, I found myself feeling wonderfully nostalgic. So consider this post a small homage, one that has been quietly waiting to be written for some time.
The Baur au Lac is not simply a hotel to me. Having had the privilege of knowing the Kracht family over the years, I have witnessed firsthand the extraordinary care, vision and quiet dedication that goes into everything this house represents. That connection makes every visit feel personal in a way that is difficult to put into words.
Over the years, some of my most memorable moments on the Zurich social calendar have unfolded here. Art in the Park is one of them. The Kispi Ball, that most glamorous of charitable evenings, was another, along with the annual Rive Gauche Summer Party. And then there is Street Parade, when Zurich transforms into something wonderfully wild and the Baur au Lac somehow remains the most elegant spot in the city.
The garden terrace holds a particularly special place in my heart. There is nowhere quite like it on a warm Zurich days, and I have spent many of those evenings there, dressed up and grateful to be exactly where I am.
And yes, I have stayed the night more than once. Because sometimes the only right thing to do is not to leave.
Come winter, the magic shifts indoors and into the park in an entirely different way. The Chalet au Lac, a charming rustic retreat tucked into the hotel grounds, is one of Zurich’s most enchanting seasonal secrets, perfect for an unhurried fondue evening when the city slows down and candlelight feels like the only appropriate light source.
And then there is Baur’s, one of my absolute favourite restaurants in the city. Designed by the internationally acclaimed Martin Brudnizki , the same visionary behind Annabel’s in London – where I am part of the membership committee – , the interior is simply a dream. That particular alchemy of warmth, glamour and timeless elegance that Brudnizki conjures so effortlessly feels entirely at home here.
My Look: Modern Marie Antoinette
What you will find in this post is a collection of outfits photographed at the Baur au Lac across all of these occasions and all of these years. Fashion and place are inseparable for me, and this hotel has been one of the most beautiful backdrops my wardrobe has ever known. Consider this a love letter in looks.
LoL, Sandra
My Look: Rive Gauche Summer Party 2016
My Look: Baby It’s Cold Outside
Photos: © Sandra Bauknecht / David Biedert Photography and André Hengst
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The most beautiful hotel terrace overlooking the parc. 
Baur au Lac owner Andrea Kracht and I got interviewed by Goss Ipa.
