Sandra‘s Closet

Where Fashion Meets Wallpaper:
A Morning at Annabel’s with Martin Brudnizki and de Gournay

Few interiors in London stop me the way Annabel’s does. As a member of the Membership Committee at the club, I spend a fair amount of time on Berkeley Square, and yet Martin Brudnizki’s work hits differently every single time. His studio MBDS created something genuinely unique here: a universe of controlled fantasy, English eccentricity and absolute attention to detail. The kind of space that makes you want to dress up just to be worthy of it.

Last Tuesday, I was at the club for breakfast with Martin Brudnizki and Hannah Cecil Gurney of de Gournay to see a new installation celebrating the English summer, which London, with its characteristic sense of humour, chose to mark with a day of horizontal rain. Inside, none of that mattered. The new de Gournay panels are breathtaking: a sweeping floral composition alive with birds, painted in that unmistakable hand that de Gournay has made its signature. Lush, layered, luminous. The moment I saw them, my mind went immediately to the Erdem collaboration, and for very personal reasons.

Those who have followed my interiors journey over the years will know that my previous home was conceived as a love letter to fashion. I dedicated each room to a different designer, with de Gournay as the connective thread running throughout. My study was entirely devoted to the Erdem x de Gournay collection: chinoiserie of birds and blossoms, handpainted in watercolour, in a design that Erdem Moralioglu and Hannah Cecil Gurney brought into being with a shared obsession for the handmade, the romantic and the rare. I lived inside that collaboration, quite literally. And I dressed to match it.

So when I sat down for breakfast last week, I wore my Erdem x de Gournay Giudita tie-neck belted floral-print silk-voile dress. The only possible choice. It felt like a small homage, and it was received as such.

Over breakfast, Martin and Hannah spoke about something that I think many people do not fully understand about the de Gournay design process: the role of the client. The vision, when it is strong and specific, is not a constraint. It is the starting point from which something truly singular can be made. My own vision for that home was fashion, always fashion. With de Gournay, we translated it into walls, into rooms, into an entire way of inhabiting a space. A collaboration in the truest sense of the word, unfolding slowly, with intention.

I will write more about this process another time, because it deserves the space to be explored properly. For now: a dress that was exactly where it needed to be, a room that understood it completely, and a conversation at the table as beautiful as everything else around it.

LoL, Sandra

With my beautiful girlfriends Marijana Matthäus and Monica Perlman.

Photos: Courtesy of Annabel’s / © Sandra Bauknecht 
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Between covering the new Art in the Park edition and the beautiful Assouline book dedicated to this iconic house, I found myself feeling wonderfully nostalgic. So consider this post a small homage, one that has been quietly waiting to be written for some time.

My Look: Must-Have

The Baur au Lac is not simply a hotel to me. Having had the privilege of knowing the Kracht family over the years, I have witnessed firsthand the extraordinary care, vision and quiet dedication that goes into everything this house represents. That connection makes every visit feel personal in a way that is difficult to put into words.

My Look: Magic Weekend

Over the years, some of my most memorable moments on the Zurich social calendar have unfolded here. Art in the Park is one of them. The Kispi Ball, that most glamorous of charitable evenings, was another, along with the annual Rive Gauche Summer Party. And then there is Street Parade, when Zurich transforms into something wonderfully wild and the Baur au Lac somehow remains the most elegant spot in the city.

My Look: Kispi

The garden terrace holds a particularly special place in my heart. There is nowhere quite like it on a warm Zurich days, and I have spent many of those evenings there, dressed up and grateful to be exactly where I am.

My Look: Beauty Sleep

And yes, I have stayed the night more than once. Because sometimes the only right thing to do is not to leave.

My Look: Roman Studs

Come winter, the magic shifts indoors and into the park in an entirely different way. The Chalet au Lac, a charming rustic retreat tucked into the hotel grounds, is one of Zurich’s most enchanting seasonal secrets, perfect for an unhurried fondue evening when the city slows down and candlelight feels like the only appropriate light source.

My Look: Denim & Brocade

And then there is Baur’s, one of my absolute favourite restaurants in the city. Designed by the internationally acclaimed Martin Brudnizki , the same visionary behind Annabel’s in London – where I am part of the membership committee – , the interior is simply a dream. That particular alchemy of warmth, glamour and timeless elegance that Brudnizki conjures so effortlessly feels entirely at home here.

My Look: Modern Marie Antoinette

What you will find in this post is a collection of outfits photographed at the Baur au Lac across all of these occasions and all of these years. Fashion and place are inseparable for me, and this hotel has been one of the most beautiful backdrops my wardrobe has ever known. Consider this a love letter in looks.​​​​​​​​​​​​​​​​

LoL, Sandra

My Look: Chill

My Look: Girls’ Night

My Look: My Funny Valentine

My Look: Kispi 2018

My Look: Rive Gauche Summer Party 2016

My Look: New Style

My Look: Art in the Park

My Look: Street Parade

My Look: Street Parade 2024

My Look: Baby It’s Cold Outside

My Look: Lesage

My Look: Fab

 Photos: © Sandra Bauknecht / David Biedert Photography and André Hengst
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise. 

«Impeccably imperfect» – that is the new catchy slogan that the new Baur’s plays with. Imagined by Andrea Kracht and created by trendsetting interior designer Martin Brudnizki, who designed the elite nightclub «Annabel’s» in London as well as the «Beekman Hotel» in New York City and «Fortum & Mason» in Hong Kong, this hot spot in Zurich will finally reopen its doors in September this year.

I had the opportunity to enjoy the beautiful interior during a guided art tour as guest of Gigi Kracht followed by a beautiful intimate ladies lunch on the terrace of the Baur au Lac.

Gigi Kracht (center with green jacket) surrounded by her girlfriends.

«Take a set, grab a treat» – the classic brasserie concept is elevated to a whole new level, blending contemporary chic with international grace in an artful, inviting ambience. The colors blend in perfectly, the retro vibe delivers a certain twist. I adore the interior design of the Baur’s. It gives me this international flair that we are sometimes missing in Zurich.

As I am at the moment designing my new home, color is also a must for me along with stunning wallpapers to create the perfect ambiance. The Baur’s has it all. I am not a minimalist and white rooms don’t make me feel at home. I couldn’t agree more with Brudnizki who says: «When I enter a white space, I feel like I’m being deprived of something. Color infuses my life.»

The best is yet to come. The green color combined with the coral red of the armchairs serves as the perfect backdrop for the highlight of the restaurant: the private art collection. Drawing on the expertise of Gigi Kracht, Andrea Kracht’s wife, that my avid readers know well from her Art in the Park events, the room is filled with selected works from the world’s most popular painters: thirty-three originals by artists such as Rashid Johnson, Rita Ackermann, and Martin Creed to photographs by the iconic Annie Leibovitz, to intimate art work by Louise Bourgeois who shares a raw look at female pain.

Painting by Louise Bourgeois

Even that these simple yet cruel images contain a sensual sense of loss and the often unspoken sorrow of miscarriage, they seem to belong there, to this place of happiness and relaxation among dear friends or business partners, providing the bar area with a certain coziness.

Photographs by Annie Leibovitz

Cigar aficionados will enjoy the cigar lounge that is decked out from top to toe in Baur’s green and decorated with artwork by Swiss artist Dieter Roth, who took tablecloths, or even the floor as his canvas to scribble on.

Painting by Dieter Roth 

Playing all together, the new Baur’s is a feast for all senses. Vive la Brasserie! Vive le Baur’s!

LoL, Sandra

Artwork by Martin Creed

Painting by Rita Ackermann

Photos: © Sandra Bauknecht