Louis Vuitton Heaven on Earth

Louis Vuitton’s men’s ad campaign for F/W 2020 was shot by my favorite photographer on earth, Tim Walker. I adore his surrealistic approach to photography, transforming every photo in a piece of art. Below you can read about the inspiration behind the campaign and the collection imagined by the Maison’s Men’s Artistic Director Virgil Abloh.

Black Imagination: The transformative process of rethinking and overturning the inherited and often unconscious expectations tied to Black identities through history, and creating an encouraging Black consciousness for the present and the future.

The utopian idea of «Heaven on Earth» creates the framework for the Louis Vuitton F/W 2020 Men’s campaign. Photographed by Tim Walker, the images widen the collection’s surrealist lens through the metaphorical language of clouds. Applying his ongoing premise of Boyhood – seeing the world through the unspoiled eyes of a child, Virgil Abloh employs clouds as a symbol of freedom, unity and peace. Evading constraint, territory and possession, they are dreamlike bodies floating across a sky observed universally across borders and beliefs.

The title of the F/W 2020 collection, «Heaven on Earth» is an image of the core values embodied by Virgil Abloh at Louis Vuitton: a dream world that transcends prejudice as an objective to inspire inclusivity and unity-in-diversity through his work. It is underpinned by the overarching philosophy of Black Imagination and the continual imbuement of Black representation
within fashion, luxury and beyond. Shot in London, the campaign lends its platform to young creative talent from across the arts, featuring the likes of British actor Michael Ward and Ghanaian model Ottawa Kwami as part of its cast.

The collection studies the anthropology of the suit and the reprogramming of traditional dress codes. Virgil Abloh investigates the lifelong relationship formed by adolescent and young men with shirting and suiting in a material and figurative exercise in freedom, presented within the familiar constrictions of tailoring. The firm symbol of convention, trade and success, the tapered silhouette departs its corporate comfort zone. Twisted and turned, the dress codes of an old world are neutralised, re-appropriated and embraced for a progressive joie de vivre.

Isn’t it so impressive to explore how much work, inspiration and thought went into one picture.

LoL, Sandra

Photos: © Louis Vuitton
DISCLOSURE: This post is NOT sponsored. I just adore the photos.

Louis Vuitton F/W 2020 Ad Campaign

Louis Vuitton reveals its F/W 2020 campaign directed and photographed by Nicolas Ghesquière, Artistic Director of Women’s Collections and I am loving the pieces.
Representing total creative investment in a very personal collection, the campaign expresses contemporary freedom and the pure pleasure of clothing that is open to all manner of audacity.

To photograph this campaign, Nicolas Ghesquière invited Louis Vuitton’s friends and family to his photography studio, a creative laboratory on the Quai Voltaire in Paris: among them were close friends whose personality inspires him, kindred spirits, and favourite faces. Celebrity friends, beloved models, astonishing artists and athletes include Léa Seydoux, Marina Foïs, Noémie Merlant, Akon Changkou, Stacy Martin, Dina Asher-Smith, Lous and the Yakuza and Sora Choi. In all, 20 personalities he wished to represent in their essence. The same holds true of the House’s iconic bags that accompany this stylistic exercise — the Capucines, the Twist, the Pont 9 and the Dauphine.

With the same candor, Nicolas Ghesquière incorporates the new line «SINCE 1854
A precious jacquard inscribed with a fundamental date, 1854, sprinkled among Monogram flowers in a nod to the year the House was created. Already iconic, this Monogram distills the Louis Vuitton spirit on timeless pieces such as the Dauphine, the Neverfull and the Petit Noé. The signature «SINCE 1854» also figures on a wardrobe of essentials and accessories.

Says Nicolas Ghesquière of the campaign, «I thought it would be interesting to extend my work to photography, to follow through to the end of the creative process and give the collection its final punctuation. In this portrait gallery, everyone is there for my own personal reasons, and I liked discovering new connections with people I knew already. I also wanted to bring unity to different aspects of the House, a circular vision of what happens here. To give a timeless aspect to creations that are very anchored in the season. For me, moving into photography came from a desire to reflect the feeling we share when we’re working on a collection

The campaign will be unveiled in September 2020 publications worldwide.

LoL, Sandra

Photos: © Louis Vuitton

Miu Miu Close

Close is a collection of visual studies on the theme of proximity, in which each photographer has created a series of visual statements on the unique and intimate relationship they share with their subject. It highlights the significant role that personal distance plays in an image-maker’s treatment and understanding of what and who they are photographing.

As one of those models in the show, Gigi Hadid enjoyed the greatest access and freedom of movement in the backstage environment that any photographer could possibly have. Her work documents the experience of preparing a Miu Miu collection for the catwalk in an unprecedentedly honest and thorough way.


Lila Moss is photographed at home by Nikolai von Bismarck, imbuing the images with an affinity only achievable within a familial context; the Polaroid format highlights the informal candour of the setting. Kate Moss offers a personal perspective on the Miu Miu collection, styling the looks with Katie Grand.

With a particular focus on accessories, Steve Mackey shot London model Kasper Kapica wearing the collection on both film and Polaroid on location in a local public park. The Polaroids have been given a hand-painted treatment by Patrick Waugh, the signature of his brushstrokes evident in the texture of the paint.


Backstage at the show where the collection was presented, Liz Collins captured the character of the models in her close-up portraits, taken in private moments as they prepared to set forth on the catwalk.

For digital media, Amber Pinkerton photographed young Londoners on the day they reemerged to engage with the physical social space after a period of withdrawal, while Douglas Irvine was given exclusive access to Miu Miu’s F/W 2020 set, where he shot individual models dressed in the looks they wore for the show.

Finally, Anthony Turner, Luella Bartley, Silvia Prada and Chantal Stracey express their personal interpretations of both the mood and detail of the collection through distinctive hand-drawn illustrations and animations.


The result is a collective effort from a broad range of creatives working across various media. Their work has been assembled in collages using physical techniques of cut and paste – the touch of human hand at play in their production, proposing an intimacy that is all the more precious in a time of increased separation and isolation.


Everyone participating in this project is already a part of Miu Miu’s extended family. The participants’ familiarity both with their subjects and with the broader world of Miu Miu
gives Close a profoundly personal and proximate quality at a moment in history that has required us to reevaluate our understanding of personal distance.

LoL, Sandra

Photos: © Miu Miu

Miu Miu S/S 2020 Collection & Ad Campaign


I truly adore the Miu Miu S/S 2020 collection, one of my favorites this season. Therefore I couldn’t resist this beautiful shearling-lined appliquéd suede vest below.


iconThe ad campaign captures the sophisticated and playful mood of the runway perfectly. Imagine an artists’ colony. The colony is all female. The claustrophobic dramas of this colony take place within a sprawling, labyrinthine property; part stage set, part installation, part gallery, part home. Here, the events are hinted at, intimated and obliquely observed in the S/S 2020 Miu Miu campaign.

The house of Xavier Corberó: Casa Corberó

The mythology of the artists’ colony and its place within the past, present and future, is conjured at the Casa Corberó. Built by the Catalan artist Xavier Corberó, situated in Esplugues, close to the outskirts of Barcelona, his ‘casa sublim’ is characterised by elaborate, playful forms that still adhere to a certain strictness, discipline and utility.

These notions are reflected in the S/S 2020 Miu Miu collection itself, where creative freedom and expression – at times spattered and hand-painted, with mismatched buttons, ‘collaged’ ruffles, done and yet undone – is contrasted with the discipline of form, silhouette and utility found in the examples of workwear and the uniform, motifs Miuccia Prada turns to once again. Here it is ‘woman’s work’ that is reflected, both domestic and artistic, in the shape of pinafores, aprons and overalls.

TO SHOP MIU MIU ONLINE, CLICK HERE PLEASE.
iconI hope you like it as much as I do…

LoL, Sandra

CREDITS: Photos by Call This Number, Liz Collins, Lynette Garland
Creative Direction and Styling by Katie Grand
Models: Tomiwa Adeshina, Pia Ekman, Bo Gebruers, Bella Hadid, Tang He, Lea Julian, Jordan Leftwich, Lila Moss, Patrycja Piekarska, Alexis Sundman, Xiao Wen Ju, Kaila Wyatt
DISCLOSURE: This post may contain affiliate links, meaning when you click the links and make a purchase, we receive a commission.

Burberry Chinese New Year 2020 Campaign

Burberry has revealed its Chinese New Year 2020 campaign which stars brand ambassador Zhou Dongyu alongside models He Cong and Liang Jiyuan, and is captured by photographer Leslie Zhang.

The campaign highlights a collection in vivid red, featuring refined tailoring and sports-influenced pieces, as well as new iterations of Burberry’s iconic Union sneaker and Lola bag.

A limited-edition Thomas Burberry Monogram motif, inspired by the Chinese zodiac and animated with an original illustration in honour of the Year of the Rat, appears throughout.

The collection is available to purchase now in select stores globally.

LoL, Sandra

Photos: © Burberry / Leslie Zhang

Louis Vuitton Leather Goods Campaign

Louis Vuitton presents the second wave of its leather goods campaign, dedicated to the House’s «New Classics» bags as presented by actresses Alicia Vikander and Léa Seydoux (for the first campaign launch, click here for the previous post). Against the bright blue of a Californian sky, Craig McDean photographs these strong, graceful women and their Louis Vuitton bags.

Alicia Vikander carries the Capucines and Twist designs, while Léa Seydoux opts for the Dauphine and Capucines. The print campaign styled by Marie-Amélie Sauvé will feature in international magazines starting October, alongside a series of short digital films.

LoL, Sandra

Alicia Vicander with the Capucines bag in cream.

My favorite: Alicia Vicander with the Capucines bag in baby blue.

Alicia Vicander with another classic, the Twist bag.

Léa Seydoux and her Capucines choice in black.

Another great choice: Léa Seydoux opts for the Dauphine bag.

© Photographer: Craig McDean
Fashion: Marie-Amélie Sauvé

Gucci Presents New Lipstick Collections

This month, Gucci presented in New York its new lipstick collections, the first debut from a new Gucci Makeup line ideated under a contemporary manifesto of beauty by Gucci’s Creative Director Alessandro Michele.

The new chapter of the Gucci Beauty story, starts with lipsticks. Exclusively pre-launching on Gucci.comicon until May 27, Gucci’s three new lipstick collections are in diverse formulations: Rouge à Lèvres Satin with a satin finish, Rouge à Lèvres Voile with a sheer finish, and Baume à Lèvres, a lip balm with a translucent finish.

The campaign, which was shot by Martin Parr, stars Dani Miller, the lead singer of punk band Surfbort, whose music touches on politics, sexuality, mental health and social media, and models Mae Lapres, Achok Majak and Ellia Sophia Coggins. The new Gucci Global Makeup Artist is Thomas de Kluyver.

Gucci Global Makeup Artist @Thomas de Kluyver

Great news is that the Gucci Lipstick Collections will hit the shelves in Switzerland in September 2019 at the new Gucci counter at Jelmoli in Zurich.

LoL, Sandra

Photos: Courtesy of Gucci
@GucciBeauty #GucciBeauty #GucciBeautyNetwork

Be a MIU-se and Twist With Me

To accompany the launch of MIU MIU‘s newest fragrance TWIST that stars MIU-se Elle Fanning as the face of the campaign, the Italian fashion house has launched a limited edition collection of TWIST WITH ME T-shirts that celebrate the invigorating spirit of the MIU MIU girl.

Available from now in white in MIU MIU stores worldwide for €390, and from May 14th in black exclusively at miumiu.com. Will you Twist in it?!

Sensual and surprising, the new scent capture the quirky spirit of the MIU MIU girl according to her own Miu-d.

Fresh Top Notes: Vert de Bergamot & Apple Blossom
Sensual Heart NotePink Amber Accord
Irresistible Base NotesTonka Bean & Cedar Wood

The new Miu Miu TWIST is available for CHF160 (100ml), CHF110 (50ml) and CHF84 (30ml).

LoL, Sandra

Photos: Courtesy of Miu Miu

Dolce & Gabbana – The Only One 2

The second chapter of The Only One story. As though enveloped in a sensual red veil, The Only One 2 builds on the floriental legacy of The Only One line with an intoxicating new scent, suffused with fruity red notes. The Only One’s iconic signature of coffee and violet is reimagined with powdery red roses, the symbol of love and seduction.

Top Notes: Red Berries, Pear and Freesia
Middle Notes: Red Rose Superessence, Violet and Coffee
Base Notes: Tonka Bean and Patchouli

Sparkling like the gems adorning Dolce&Gabbana’s Alta Gioielleria collections, the flacon is reinvented with the hue and lustre of a faceted ruby. The bottle recalls the same iconic color of love and desire as the red ingredients of the fragrance within.

In the colorful campaign shot by the Morelli Brothers in an original trattoria in Trastevere in Rome, British actress Emilia Clarke embodies a modern, empowered woman.

CHF 81.00 (30ml), CHF 115.20 (50ml) and CHF 160.00 (100ml). Available in March 2019.

LoL, Sandra

Photos: © Dolce & Gabbana
#DGBeauty #DGTheOnlyOne #DGTheOnlyOne2 #DGTheOne
Follow @DGBeauty

Piaget New Campaign by Mert & Marcus

Match made in heaven I would say. Today, PIAGET unveiled its new global brand campaign. Personally speaking I can see the signature of a woman, meaning CEO Chabi Nouri, behind the way the brand is communicating its vision.

Photographers Mert & Marcus captured top model Doutzen Kroes embracing the energy of the sun and the liberating joy that comes from cheerful, sun-filled moments. To reconnect with herself, one of her destinations of choice is the magical island of Ibiza where the campaign was shot. She is the heroine of a sun-drenched adventure with dangling colorful bangles on her wrist. Modern, luminous and feminine, she walks on «the Sunny Side of Life».

In the photo Doutzen wears the following jewelry:

Possession 18-karat rose gold diamond ringicon

TO SHOP THE DIFFERENT STYLES OF POSSESSION BANGLES, CLICK HERE PLEASE.

LoL, Sandra

Photos: Courtesy of Piaget