Shoe designerAmina Muaddi teams up with Wolford for a limited-edition collaboration including hosiery, leggings, bodysuits, jumpsuits, socks and a few skin-tight dresses.
Wolford, which sells everything from lingerie to beachwear and ready-to-wear apparel, is trying to get back to its roots as an innerwear brand — and hoping Muaddi can help.
The collaboration between Amina Muaddi and Wolford is a benchmark partnership. Both share the same DNA with regards to craftsmanship and commitment to excellence. Both share the same dedication for timeless contemporaneity and both are impassioned towards helping women express their identity and boost their confidence. A shared approach, avoiding fast-fashion, for a world with more consciousness.
Amina Muaddi credits her Jordanian and Romanian heritage, as well as her time spent visiting family in Italy in her youth, as the DNA behind her eponymous label. Launched in 2018, it fuses a sense of opulence with timeless glamour, and is inspired by tastemakers from across the world. For Wolford, she created some truly outstanding pieces, among them the fabulous Thong Tights(finally!) and the Crystal Net Tights.
It is getting very cold this week here in Switzerland. No worries! You can feel warm and cozy during those freezing temperatures with KUNERT‘s thermal tights and winter knee socks for women. These figure-hugging full-length tights are extremely warming thanks to the KUNERT WARM FIBER, which stores body heat. Thanks to the special surface of the inner material, the actively warming KUNERT WARM FIBER PLUS in the sole and heel also make them perfect for winter.
The combination of high-quality warming and insulating materials ensures superior moisture wicking and thermal management. In addition, the perfect fit guarantees maximum freedom of movement. And all of that for an incredible great price.
What makes this season’s vibrant hosiery so interesting is that those bold stockings are being paired with relatively straightforward clothes. Update a simple sweater and miniskirt with blue tights or elevate your evening dress with sexy lace hosiery. Those Balenciaga logo tights might look extreme at first pass, but under a trench coat they read almost normal. If we’ve learned anything from the trends this season, it’s that being just left of center feels so right and designer tights seem so much more tempting…
Forget the ugly Christmas sweater, now it’s all about the ugly Christmas socks! One of a kind, unusual, whimsical, crazy: Burlington‘s Christmas socks rock the festive season and will definitely be a conversation opener at every party.
Burlington X-mas Socks for women and men are in stores now for CHF 15.00 each pair.
Have a Merry and Very Crazy Christmas!
LoL, Sandra
Photos: Courtesy of Burlington
Photo of Kate Perry from this previous post.
Fashion can be quite challenging as it likes to back and forth between faux-pas and the ultimate trends. What was an absolute no-go is now the must-have of the season. This summer it is the combination of heels and socks that shows the trendsetter. Grab a pair of heels, a pair of great socks and off you go. Here are the best ones available:
Great news! FOGAL gives its customers the opportunity to vote on the colour range for their most popular style OPAQUE. Choose your top 5 favourite hues among 60. The shades that receive the most votes will be added to the OPAQUE leggings and pantyhose assortment.
But you are not only influencing the colour rang but your participation also qualifies you for a chance to win: 5 pantyhose & 5 leggings of style OPAQUE in the colour of your choice.
To enter, please click HERE or visit the nearest FOGAL store. Entry valid from now through June 17th 2015. One entry per person – winner will be notified personally. No cash or other prize substitution permitted.
FOGAL is famous for its hosiery since over 90 years. This year, Swiss brand came up with an overly cute idea and has launched MADAME FOGAL, the online “Tights Guide – from How to Wow” that joins the cute illustration throughout the seasons, in all climates and at varying occasions, in order to benefit from her “leg insights”.
Here, you can not only find the best ways of wearing fine hosiery, but also explore some insider knowledge on how to electrify the air with your presence. Definitely worth the visit!
When I saw Wolford‘s new advertising campaign shot by no other than Mario Testino, I was really impressed. The Austrian hosiery brand lives clearly a new spirit. Testino, who is one of the world’s most influential photographers, creates images, that evoke the essence of an emotive, self-confident femininity that is sensual and aesthetic whilst being stylish and provocative.
Personally speaking, I am truly fed up with this rainy weather and I am sure that you feel the same way. I enjoyed the sunshine in Cannes so much that it even feels harder to live through those extremely humid days. Thank God, I will be leaving soon to a warm sunny place.
As temperatures are freezing, I recommend upgrading your look with the help of some gorgeous hosiery. WOLFORD‘s S/S 2013 legwear collection features a wide range of striking patterns, summery ajour and luxurious embellished reinterpretations.
Have a look at my favourites below and start some serious networking… I will show you very soon how I wear those tights and stay-ups.
Last night, the premiere of THE GREAT GATSBY marked the official opening of the 66th Cannes Film Festival with such fanfare Jay Gatsby would be proud. Unfortunately, I couldn’t accept the exclusive invite to attend this amazing event (Remember last year?) because of another ongoing project but great news is that I will be flying to Cannes next week to live once more this gorgeous red carpet feeling with Chopard.
It’s definitely one of the biggest movies of 2013, directed by Baz Luhrmann. The film adaptation of F. Scott Fitzgerald‘s famous The Great Gatsby stars Leonardo DiCaprio as 1920s millionaire Jay Gatsby in the part that Robert Redford portrayed in the 1974 version of the film. The 2013 edition is narrated by Nick Carraway (Tobey Maguire) and Carey Mulligan plays Gatsby’s obsession Daisy Buchanan, along with Joel Edgerton as her husband.
THE STORY
„The Great Gatsby” follows Fitzgerald-like, would-be writer Nick Carraway as he leaves the Midwest and comes to New York City in the spring of 1922, an era of loosening morals, glittering jazz, bootleg kings, and sky-rocketing stocks. Chasing his own American Dream, Nick lands next door to a mysterious, party-giving millionaire, Jay Gatsby, and across the bay from his cousin, Daisy, and her philandering, blue-blooded husband, Tom Buchanan. It is thus that Nick is drawn into the captivating world of the super rich, their illusions, loves and deceits. As Nick bears witness, within and without of the world he inhabits, he pens a tale of impossible love, incorruptible dreams and high-octane tragedy, and holds a mirror to our own modern times and struggles.
The new blockbuster is the perfect example that there is ongoing dialogue within the worlds of fashion, art, film and architecture. The lavish throwback to the “Roaring Twenties” has already been a huge trend for S/S 2012 (for the previous post please click here).
Harrods in London has taken inspiration from the new adaptation with a 1920s jazz-themed cocktail bar to celebrate the release of movie. At the famous department store, you can also shop ‘The Twenties’ return with a roar, as fringing and Art-Deco detailing add edge to architectural shapes. As Gatsby fever hits our screens with its champagne towers and shimmering wardrobe, has there ever been a better time to celebrate the beginning of the summer season?
Keeping this in mind, it is time to take a closer look at the magnificent costumes and jewels in Luhrmann’s film adaptation of the F. Scott Fitzgerald classic.
Total pairs of stockings/pantyhose/garterbelts from Fogal: 1,080 Total number of Prada party dresses: 40 Total number of crystals provided by Swarovski: 288,000 Most number of hair and make-up applications on any one day, for party scenes: 76 Total items of men’s formalwear and daywear produced for background talent by Brooks Bros.: 2,291
TIFFANY & CO.
Tiffany & Co., who counted F. Scott Fitzgerald himself amongst its clientele, was responsible for the spectacular jewels in the film. The cinematic collection is inspired by pieces from the brand’s archive, genuine products of the creative prosperity of the 1920s which have also inspired a new Gatsby-esque line for Tiffany & Co., the recently launched Ziegfeld range.
The Great Gatsby Savoy Headpiece Tiffany designers crafted a magnificent headpiece in platinum for The Great Gatsby, bringing Daisy Buchanan to life. It features a detachable brooch, freshwater cultured pearls, 3.6-6.9 mm and round brilliant diamonds, carat total weight 25.04. $200,000
PRADA
Miuccia Prada was behind the flappers dresses and ballgowns for the cast. The Italian designer teamed up with costume designer Catherine Martin to create a bespoke collection of 40 Roaring Twenties-style pieces, inspired by selected runway looks from the last 20 years. The glittering re-imagining of F. Scott Fitzgerald’s jazz-age classic stars. In the film the costumes take a leading role: shimmering silk gowns embroidered with crystal and sequins; velvets, furs and dancing fringing; flickering shades of emerald, jade, topaz and gold.
“Our collaboration with Prada recalls the European flair that was emerging amongst the aristocratic East Coast crowds in the 1920s” says Martin. “The fashions of the time saw the development of a dichotomy between those who aspired to the privileged, Ivy League look of wealthy Long Island and those who were aspiring to European glamour, sophistication and decadence. Our collaborations with Prada reflect the collision of these two aesthetics.”
The beautiful costumes will be on display in New York, Tokyo and Shanghai:
May 1 – 12, 2013 at the Prada New York Epicenter at 575 Broadway in New York City.
June 14 – 30, 2013 at the Prada Tokyo Epicenter store and following until mid-July at the IFC Mall in Shanghai.
FOGAL
I am in love with Fogal‘s limited edition hosiery collection made exclusively for The Great Gatsby movie. This pure 20’s glamour is now available in all Fogal stores.
Excited to see Leonardo DiCaprio, Carey Mulligan and Tobey Maguire in The Great Gatsby? I am inviting you to join today’s contest where you can win four amazing movie-inspired giveaways. A tee, a perfume bottle, a book mark and the movie tie-in book.
This contest is open to everyone. To participate in the contest, please send me an e-mail with your postal address and the header “The Great Gatsby” to . All entries must be received until May 25, 2013. No purchase or payment of any kind is necessary to enter or win this contest. By entering this contest, entrants accept and agree to be bound by these official rules.
The Great Gatsby hits theatres today in Switzerland. Check out the trailer below!
About
My Work
Press
Photos
Contact
