Sandra‘s Closet

This fall, I hosted a very special event at my place: The PIAGET Rose Garden Party. Being an ambassador for the brand, I was very excited to invite my friends to explore the PIAGET ROSE collection and the amazing COCKTAIL inspired statement rings during a beautiful late summer night. My garden was filled with lots of Yves Piaget roses that have the most exquisite scent one can imagine and we all enjoyed this night surrounded by precious jewelry pieces, good friends and delicious food. Enjoy some impressions below!

LoL, Sandra

Photos: Eddymotion and © Sandra Bauknecht

Yesterday I flew to Paris to celebrate the reopening of GUERLAIN‘s legendary address – 68, avenue des Champs-Elysées, which will officially open its doors this Saturday. Since 1914, it had been the house of the family and also the first boutique with only 45m² until 2005.

Peter Marino, Laurent Boillot (CEO Guerlain) and Guy Martin (Chef G68)

Today, it has become a temple of beauty with 1000m² on four floors, expressing the house’s DNA with an unbelievable atmosphere that has not forgotten its past. It is the biggest mono brand beauty store in the entire world. Peter Marino designed the store concept, displaying amazing pieces of art and giving the house’s history space. He encrusted marble into marble in a modern way and said that he relied on his wife for any advice on beauty.

For Peter Marino, “perfume is something in the air, something that is not concrete, that travels through the atmosphere.” Therefore he came up for example with a ceiling installation in the entrance that he called “lost in fragrance”, a very flowing and captivating interior design.

Yesterday with Guerlain’s famous face Natalia Vodianova

A happy Sandra exploring Guerlain’s temple of beauty, filled with house’s iconic fragrances and makeup products.

The store also has a private shopping room where you can indulge into the Haute Perfumery.

Here, you will find exceptional bottles, like for example the Queen Secret, a diamond encrusted bee that opens her wings to reveal the perfume you choose (€400.00 per piece) or a perfumed watch that combines the craftsmanship of watchmaking, jewelry and perfume making.

On display in the store are also some amazing vintage pieces.

An hommage to Guerlain’s iconic L’Orchidée Impériale line is this artwork by Marc Quinn.

To celebrate the opening, different limited or special editions have been launched such as a face powder of which only 400 pieces will be available or L’Eau 68, created by Thierry Wasser, that weaves a thread between the past and the future. Its scent, floral and woody, plays off the contrast between warm and cool spices.

Moreover, you can find a silk scarf selection or perfumed gloves which are amazing and said to keep their scent for a very long time.

The charming Olivier Echaudemaison, Creative Director of Guerlain, with me yesterday.

On the fourth floor, the amazing Guerlain spa is located. Nine rooms offer a relaxing and calming atmosphere with a very holistic approach. Every treatment is tailor-made for the customer. Different massage techniques from all over the world are combined to cater to the needs of the individual.

The waiting area has its own orchid garden and the entrance is just breathtaking.

In the basement, you will find the G68 restaurant where one of the best French chefs Guy Martin is treating his exclusive clientele to sophisticated and luxurious food – French Haute Cuisine. Martin has worked closely with Guerlain’s in-house perfumer Thierry Wasser. Following the same approach to creativity, they invented food that is called like the fragrances, working with similar ingredients. Martin said: “You have to understand the brand. You have to work with the best qualities, looking for the right products. It is a cuisine of comfort, pleasure and travel.”

I am completely in love with their tea selection named after their iconic fragrances that is also available to buy.

Guerlain’s legendary address is a feast for your senses, where you can indulge in luxury and beauty like nowhere else.

LoL, Sandra

Photos: © Sandra Bauknecht

Last Wednesday, the Mercedes-Benz Fashion Days Zurich 2013 officially started with the opening gala. More than 26 designers from America, France, Germany, Italy, Poland, Spain and Switzerland presented their collections from November 13 – 16, 2013 at the Schiffbau in Zurich.

I started the night with an event for American Express Centurion where I gave the exclusive clientele an insight into the world of fashion and catwalk shows. Before the runway presentations started, we enjoyed a gorgeous dinner in the VIP tent, prepared by no other than Frank Widmer from the Park Hyatt, one of the official partners of the MBFDZ.

The first designer to present that night was Gabriele Colangelo, who is said to probably succeed Jil Sander after her  recently-announced departure from her namesake label. The charming Italian, who had worked for Roberto Cavalli and Versace, has a minimalist aesthetic which could be quite a nice fit for Jil Sander. For this season, he was inspired by Japan, Samurai trousers and sandals. If you look close, his devotion to texture can be seen in many details.

Gabriele Colangelo with me backstage

The Swiss designers Eliane Diethelm and Joanna Skoczylas presented their bridal collection LBD White, romantic creations for the most beautiful day in your life.

Polish designer Maciej Zień launched his first collection at the age of 17 and has made a brilliant career during the last 15 years. In Zurich, he presented his S/S 2014 collection with interesting details that showed a lot of skin.

The German twins Daniela and Annette Felder who are based in London immersed the Swiss fashion crowd in a watery-themed S/S 2014 collection for their eponymous label Felder Felder. Models appeared on the runway with damp skin and slicked-back hair giving the impression they had just emerged from the waves.

The Felder twins with me and below with Lena Gercke.

It was a great night and I had a lot of fun. Stay tuned for the upcoming posts about the other three events.

LoL, Sandra

Photos: © Sandra Bauknecht, © Mercedes-Benz Fashion Days Zurich,
A huge thank you to © Andrea Monica Hug and © David Biedert for those lovely pictures of me

Last Thursday, I hosted with MCM together an event at their Zurich store to celebrate the brand’s ART OF BACKPACK. Enjoying some fancy cocktails by Campari and listening to the sounds of DJ Jason Storm, guests were able to get their picture taken with a backpack from the Visetos line that features a blue and white diagonal design enhanced with MCM’s logo and gold studs inspired by Zürich’s coat of arms.

Now, the photos are uploaded on MCM‘s Facebook wall. There will only be one lucky winner to receive a backpack and you can choose him or her – vote and like your top look of the season. Scroll through this post to see some more of my favorites at the end of this post!

Debora Zeyrek (diamondphoto.ch) took all the contest photos and I have to say I was impressed how well the gentlemen posed in front of her camera!

For Swiss male supermodel Fabian Pfenninger posing is daily business as you can see.

The girls were already fighting over the Visetos backpack…

No doubt that the cutest of all was little Cosmo!

It was a great night – a huge thank you to Bettina and the whole MCM team!

LoL, Sandra

Photos: Debora Zeyrek (diamondphoto.ch) and © Sandra Bauknecht

Estée Lauder unveiled Modern Muse, the new fragrance inspired by the intriguing duality of today’s woman, with a spectacular muse-themed party held at the Solomon R. Guggenheim Museum during New York Fashion Week.

The glamorous event was attended by fashion, art, design, media, and film industry luminaries and their muses and I felt very honored to have been invited.

The highlight of the evening was a performance by The Dolls: Mia Moretti and Margot, who curated an unforgettable musical experience, in celebration of all modern muses, with live vocals by Margot and the debut of their new single “Southern Swing (Ft. The Original Pinettes).”

Enjoy my photos from this amazing night and see all the celebs which were there!

The face of the campaign:

Gorgeous Arizona Muse (Click here to read the interview I did with her).

Designer Olivier Theyskens and his muse Anouck Lepère.

Estée Lauder’s spokeswomen: Hilary Rhoda and Joan Smalls.

Carolyn Murphy

Tom Pecheux, Creative Makeup Director for Estée Lauder, with Carine Roitfeld and the Olsen Twins.

Actress Drew Barrymore

Linda Evangelista

Joan Smalls with me

Talking to Mary-Kate and Ashley Olsen whom I just saw again in London for an event with net-à-porter. The post will be coming up shortly. So please stay tuned!

LoL, Sandra

Photos: © Sandra Bauknecht

Yesterday I flew to Paris to attend the launch event of the amazing collaboration between the Queen of Cool Isabel Marant and H&M.

January Jones, Isabel Marant and Freida Pinto

In the evening, the major Paris fashion party took place and I couldn’t have been more excited to join in the fun. Celebritites such as Audrey Tautou, January Jones, Freida Pinto, Alek Wek and Olga Kurylenko entered the red carpet and partied in a lively urban atmosphere catching Marant’s bohemian energy until late.

The ambiance was outstanding, being transported into a street slice of Paris, in the early 90s, the time when Isabel debuted her eponymous line: bars, night clubs, brasseries, neon signs, pizza shops, souvenir shops, epiceries, street vendors and people casually enjoying a stroll in the outdoors.

There was even a roller skating rink.

“I design for everybody and am constantly inspired by the world I see around me, so it felt natural to have an urban setting as the backdrop of the event. And it had to be Paris, because the city is part of my DNA,” says Isabel Marant here with Olga Kurylenko.

The collection was presented in a cinematic setting that mixed images, films and models. The minute the DJ played the sounds of La Boum I went straight to heaven, or let me say travelled back in time… “Dreams are my reality. The only kind of real fantasy…”

The live music performance by Grandmaster Melle Mel and Rappers Delight, originally of Sugarhill Gang, lifted the atmosphere of this bohemian style party even more.

Gorgeous Freida Pinto with me

For actress Freida Pinto was it the second H&M collaboration she attended and for her “it’s important to collaborate with designers who young girls aspire to, but it’s also for girls like me who love shopping at H&M – to make fashion that is not just beautiful and classy but also affordable.”

Later at night, the pop-up store opened and we were able to shop the collection before it will officially hit the stores on November 14, 2013. Believe me, it felt like a war scenario…

During the day, I had already had the chance to explore the collection up close and to interview the charming French designer. A post about which pieces have to be on your shopping list will be coming up shortly.

It was THE party and I had an amazing time! During my ride home, I heard that the contract for the next collaboration had already been signed and that it will be something very special…

LoL, Sandra

Photos: © Sandra Bauknecht

The last evening of Paris Fashion Week, Veuve Clicquot hosted a toast-worthy event with its Veuve Clicquot Business Woman Award 2013, held at the iconic Place Vendôme. The room was filled with amazing women and it was a true pleasure listening to their passions and inspirations.

For 2013, Veuve Clicquot recognized the achievements and contributions of such inspirational businesswomen as Hélène Boulet-Supau, Co-director of the e-commerce site Sarenza (France).

Bea Petri (Swiss winner, Schminkbar) framed by Christelle Huwiler (PR Manager at Moët Hennessy Suisse S.A.) to the right  and me to the left.

Celebrating trailblazing winners from 9 countries (France, UK, Ireland, Switzerland, Finland, Holland, Canada, Germany and Australia) around the world, the celebration went on the next day at Reims, the capital of Champagne, nestled in this region, amidst the champagne vineyards.

The Widow Clicquot spent her life on these lands, taking the reins of the champagne company after her husband’s early passing in 1805. As the “original businesswoman,” she brilliantly built Veuve Clicquot into a champagne brand of international renown and success. Respectfully referred to by her peers as “La Grande Dame de la Champagne,” she has inspired subsequent businesswomen for generations.

Originally intended as a homage to Veuve Clicquot when it was first conceived forty-one years ago, the Veuve Clicquot Business Woman Award has since grown both in scope and size.

Delphine Arnault and Inés Sastre with me to the left.

Drinking champagne and meeting the most amazing women in such a beautiful ambiance – the perfect night to finish off Paris Fashion Week!

And here I go again… I landed this morning in Paris to attend the Isabel Marant for H&M launch party. I am super excited. Do you remember the Versace for H&M (2011) and the Maison Martin Margiela with H&M (2012) events in NYC?! Always superlatives… follow me on instagram (@sandrascloset) for live updates.

LoL, Sandra

Photos: © Sandra Bauknecht

Recently, I was invited for lunch to Hamburg. And it was as fantastic as it sounds. I was flown in by André Maeder, Chief Retail Officer Karstadt, to celebrate his collaboration with the German reality television series FASHION HERO that airs every Wednesday on ProSieben.

The concept of the show focusing on fashion design and hosted by no other than Claudia Schiffer is pretty easy and convincing.

The 21 contestants compete with each other to create the best clothes and are restricted in time, materials and theme. Their designs are judged by a jury that consists of three buyers, André Maeder (Karstadt), Anne Rech (Asos) und Petra Winter (s.Oliver). Each week, the three retailers buy their favourite designs (sale to the highest bidder) that will be available online directly after the show or the next morning at the respective department store.

In the end, whoever meets the needs of the three retailers in the finale will receive a capsule collection worth €1.5 million within each shop.

I sat next to André Maeder, who is of Swiss origin, and had a very interesting conversation about this new show that is adapted from the US format called Fashion Star.

He told me that “for the first time in Karstadt history, the website collapsed as too many people wanted to buy the pieces right after the show.” Maeder, a born leader who had worked at Harrods, Boss and Charles Vögele before, knows what he wants and has a clear vision of style. Being asked who are his own fashion heroes, he replied: “Jil Sander and Marc Jacobs.” Can’t argue with that!

Below you can enjoy some impressions of the lunch:

Framed by the winners of the first show, Sahra Tehrani und Marcel Ostertag.

Beautiful ambiance at The Box in Hamburg.

On display were the designs of the first show, that are available here.

Beautiful Hamburg – always worth a visit! Bye-bye, see you soon again!

LoL, Sandra

Some photos of the first collage: Courtesy of ProSieben, all other photos: © Sandra Bauknecht

Last Wednesday, I was invited by Montblanc to DINE & TIME with famous chefs Ivo Adam and Frank Widmer at Park Hyatt‘s Parkhuus restaurant in Zurich. It was a race against or better said with time. Each course of the gala dinner was defined by its maturing or preparation time of the ingredients and served to a certain time matching this number.

Another fun detail was the race between the watch maker to assemble parts of the Montblanc Nicolas Rieussec Chronograph and the pastry chef to create a watch-inspired cake.

Jérôme Lambert framed by Raquel Marquard to the right and my humble self to the left.

It was the first official event in Europe to which Montblanc International’s new CEO, Jérôme Lambert, had invited and I felt very honoured to sit next to him.

Great news is: Montblanc’s amazing ‘Signature for Good’ collection, a range of special edition products, has already achieved its goal and raised 1.5 million dollars for UNICEF’s education and literacy programmes for children worldwide. Congrats!

LoL, Sandra

Photos: Courtesy of Montblanc

From September 26 to October 6, 2013, the 9th edition of the Zurich Film Festival (ZFF) took place with many amazing events. One of the biggest highlights of those days was surely the evening with Harrison Ford. As official partner of the 9th ZFF, Tommy Hilfiger invited members of the jury along with other VIP guests to a very intimate dinner followed by an after party at the store on Bahnhofstrasse.

Daniel Grieder (CEO Tommy Hilfiger) framed by Nadja Schildknecht (Managing Director ZFF) to the left and German actress Veronica Ferres to the right.

We got absolutely spoilt that night. Each guest was greeted at his seat by an iPad mini that we could keep and the food (by Franzoli Caterings) was absolutely divine. I stayed until late to great music and must say that this was one of the best nights out in Zurich in a long time.

Meeting a legend, Mr Harrison Ford in person, made me obviously very happy.

German-American TV entertainer Steven Gätjen with me. Very funny, we met for the first time 25 years ago… but still recognized each other.

Thank you, Mr Grieder, for such an amazing night!

LoL, Sandra

Photos: Courtesy of Tommy Hilfiger and © Sandra Bauknecht