Prada’s Fourth Drop of New Timecapsule


Today, on April 1st, 2021, the fourth drop of the Prada Timecapsule new series, dedicated to knitwear, will be launched on prada.com – at 3pm CET – for 24 hours only. Prada Timecapsule is an exclusive product drop of 50 items, occurring once a month, each first Thursday.

For this new drop, Prada Timecapsule presents a modernist sweater, combining jacquard patterns from Prada archive with a sportswear-inspired maxi triangle inlay. The Prada logo is reinterpreted on the front of the item and the triangle with the drop date stands out on the back.

TECHNICAL DETAILS
Jacquard pattern – Unisex fit with a vintage inspired silhouette – Ribbed collar – Regular shoulder – Ribbed cuffs and hem – Jacquard logo. Made In Italy. Price: € 1.200.

Next drop will be Thursday, May 6th, 2021.

LoL, Sandra

Photos: © Prada

Prada’s Third Drop of New Timecapsule

On March 4th, 2021, the third drop of the Prada Timecapsule new series, dedicated to knitwear, will be launched on prada.com – at 3pm CET – for 24 hours only. Prada Timecapsule is an exclusive product drop of 50 items, occurring once a month, each first Thursday.

This wool sweater is characterized by a «vintage» shape and an original graphic and modernist motif that combines two contrasting patterns from the Prada archive. The Prada logo is reinterpreted on the front of the item and the triangle with the drop date stands out on the back.

TECHNICAL DETAILS

Double pattern – Unisex fit with a vintage inspired silhouette – Ribbed collar – Regular shoulder – Ribbed cuffs and hem – Jacquard logo. Made In Italy. Price: € 1.100.

Next drop will be Thursday, April 1st, 2021.

LoL, Sandra

Photos: © Prada

Prada and UNESCO Sea Beyond

Prada and UNESCO’s Intergovernmental Oceanographic Commission (IOC) present the last phase of the educational programme Sea Beyond, a tailor-made pilot conceived for secondary schools all around the world to raise awareness on ocean preservation and sustainability.

Sea Beyond sought to educate the new generations about adopting more responsible and mindful
behaviors towards the ocean and its resources, promoting sustainable consumption in line with the
United Nations 2030 Agenda and its 17 Sustainable Development Goals (SDGs).

During the first phase of the project (October 2020 – January 2021), high school teachers in ten cities around the world (Berlin, Cape Town, Lisbon, London, Mexico City, Milan, New York, Paris, Shanghai, Venice) took part in webinars conducted by UNESCO-IOC experts, in which they received training on how to develop an educational module dedicated to the theme of ocean sustainability. Every school received a «Sea Beyond» toolkit made of recycled cardboard, containing educational as well as creative materials to enable students to play an active role in a global ocean sustainability movement.

During the project’s second phase, starting on the 25th January 2021, students, as true «sea ambassadors», have been tasked with developing awareness campaigns focused on ocean preservation as part of an international competition.

At a virtual event on the 26th March 2021, an international jury will announce the winning campaign. Lorenzo Bertelli, Prada Group Head of Corporate Social Responsibility and Vladimir RyabininExecutive Secretary of the Intergovernmental Oceanographic Commission and Assistant Director General of UNESCO, will be joined by international personalities who have dedicated their talent and careers to saving our ocean.

Jury members include (from top left to bottom right): Italian writer Alessandro Baricco; aquanaut, oceanographic explorer and environmental advocate Fabien Cousteau; environmental artist Anne de Carbuccia; marine scientist and social entrepreneur Kerstin Forsberg; and Italian gold-medalist free diver Alessia Zecchini. The jury will help Prada and UNESCO selecting the most creative project. The event will be moderated by Brazilian marine activist and artist Patricia Furtado de Mendonça.

The winning campaign will be disseminated on Prada and UNESCO social channels as well as on
www.pradagroup.com and www.ioc.unesco.org, while the school of the selected project will be
honored with an award of € 5,000 to be invested in educational materials.

The whole event will be live-streamed on www.pradagroup.com, starting from 2.00 pm CET
on March 26th, 2021.

LoL, Sandra

Photos: © Prada

Prada Unveils a New Series of Timecapsule

This Thursday, Prada will launch a new series of Timecapsule dedicated to knitwear. The exclusive section of prada.com offers – each first Thursday of the month at 3 pm CET – 50 limited edition and numbered articles, on sale for 24 hours only.

This drop presents a wool cardigan defined by a vintage inspired silhouette and an original geometric pattern.

Enabled by the new Prada e-commerce platform, the Timecapsule section is available in Europe (Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Luxembourg, Monaco, The Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom), Japan, South Korea, China, USA, Canada, Brazil, Hong Kong, Australia, New Zealand, Singapore, Taiwan and UAE. Prada Timecapsule will reach other markets over the course of 2021 following the new prada.com layout-relaunching calendar.

Next drop will be on February 4th, 2021.

LoL, Sandra

Photos: © Prada

My Look: Black Friday

My kind of Black Friday! Due to the current pandemic, I have a phobia of long lines, and too many people. I am a big fan of online shopping anyway which also avoids pressured decisions. Don’t be tempted too much just because it is marked down. Invest in classic pieces that you will treasure forever like this outfit I am wearing in today’s post.

My favorite offer today so far? MYTHERESA offers 30% off already marked down pieces. Click here to browse through the large selection.

My look: Satin-trimmed crepe and lace blazericon, ruffled lace-trimmed wool-blend mini skirticon, cotton-blend lace bustier topicon, and leather waist belticon, all by Alexander McQueen, Bond Street 105 chain-embellished suede and mesh pumpsicon by Aquazzura, Monogramme glittered canvas shoulder bag by Saint Laurent, and Glomesh bandana necklaceicon by Prada.

LoL, Sandra

Photos: © David Biedert Photography
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise. 

My Look: Thank You Fall

Thank you, fall, for all your beautiful colors and those amazing sunny days. Orange combined with turquoise is such an amazing color combination, together they make a statement as soon as you walk out the door. Getting dressed should be all about fun so why shouldn’t our accessories be? This Prada jewelry is for cool girls only, injecting some summer vibes into your fall wardrobe.

My look: Bead-embellished wool coat, turquoise pleated suede mini skirtcrab pendant necklace, and matching crab pendant earrings, all by Prada, turquoise cashmere sweater by CHANEL30den tights in turquoise by Dries Van Noten x FogalAngel platform boots in turquoise by Gucci, and Clash de Cartier ring in 18K rose gold with amazonite by Cartier.

LoL, Sandra
icon

Photos: David Biedert Photography
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise!

Prada Timecapsule November Drop

Today, the monthly Prada Timecapsule drop will be launched on prada.com – at 3pm CET – for 24 hours only. Prada Timecapsule is an exclusive product drop of 50 items, occurring once a month, each first Thursday.

The classic boxy shirt, one of Prada’s wardrobe essentials, presented as unisex in an original printed version. The print’s motif is inspired by a theme related to the month of launch and includes a specific limited edition number 1/50, 2/50… .

For this release, Prada offers a cotton popeline shirt for both women and men, inspired by the world of ‘70s tracksuits. The graphic motif is distinguished by geometric lines in a vintage color palette. Available in XS, S, M, L, XL for €790,00 here for only 24h.

Next drop will be on December 3rd, 2020.

LoL, Sandra

Photos: © Prada

My Look: Wednesday

Happy Wednesday to you! Beautiful fall colors are the perfect backdrop to sport the most unanticipated trend of the year so far: opera gloves. They add a great touch to rubber boots and houndstooth prints. Mine are vintage Prada ones, but I will soon post an article about the best ones available at the moment, so please stay tuned!

My look: Houndstooth cashmere fringed scarf jacket, Diorcamp rubber ankle bootssmall Book Tote in houndstooth, and Check’N’Dior bucket hat with veil in red and black, all by DiorLV Airline patches skater dress by Louis Vuitton, vernis leather long opera gloves by Pradapatent-leather, silver tone and crystal chokericon, and Porte Rouges embellished textured-leather lipstick pouch, both by Gucci.

LoL, Sandra


Photos: David Biedert Photography
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise!

My Look: Boo!

Happy Halloween weekend to everyone! It will be just me dancing with my skeleton friend due to the current pandemic.

My look: Arm-slit chantilly-lace capeicon, Frankenstein-print dress, lightning-bolt heel satin pumps, and devil earrings, all by Prada, red lips bag by Moschino, crystal-embellished cat-eye acetate sunglassesicon by Saint Laurent, skull ring and Swarovski toad ringicon, both by Roberto Cavalli.

LoL, Sandra

Photos: David Biedert Photography
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise!

A New Day at Prada in Milano

Last week, I spend a beautiful day with Prada in Milano during fashion week. The Italian fashion house treated me to many exciting moments. It was definitely the most anticipated show for S/S 2021. Miuccia Prada has teamed up with Raf Simons. Two exceptional talents working together to debut their first collection together meant for me, I was taking part in fashion history.

The show took place virtually in a yellow (one of Raf’s favorite colors) curtained backdrop one day before at the Fondazione Prada. TV screens were hanging from above, filming the whole thing and presenting the names of each model, all of whom had never walked a fashion show before. Everything new at Prada. Or probably not. After the show, Miuccia and Raf sat down to answer questions that fans submitted beforehand. Raf talked about the «Prada-ness», which is for him «a community that has a very specific attitude, intellect, aesthetic. You can’t really answer what it is, but it is, it exists, it’s present, it’s clearly there

Asked about the idea of newness in fashion, Raf Simons stated: «When you work for a long time in the industry, it is important that you are able to refresh your own body of work. I personally feel that the pure definition of new is something we have never seen before.» Miuccia jumped in: «It is nearly impossible. Our presence is done with our past. New, new, new means an incredible revolution, for instant the mini skirt when there was the women’s liberation. You just don’t wake up in the morning and design, you need to do something that makes sense and it comes from society. You have to react to reality and what is happening.»

My favorite 10 looks from the Prada S/S 2021 runway

When I watched the show in the live stream, I was not immediately blown away. Personally speaking, being a huge Prada fan since almost 30 years, many collections had to grown on me. Once you explore the details, the meaning, the hidden intellect, you have to fall in love. I loved this season’s idea to fully explore the collection with time in a private atmosphere in the show space itself. The music from the presentation was playing in the background and transformed me immediately in what I had seen the day before. 40 looks, building the new Prada uniform.

The new Prada S/S 2021 uniform: swinging skirts and hoodies in jersey

«The thing I have talked most about with Miuccia through all these months was uniforms. Not uniforms how as how we literally perceive them—not an army uniform, police uniform—but true metaphorical onesRaf stated after the show.
Miuccia, who has always been famous for her «Prada uniform», went on: «I think what we want to say about uniforms is that it’s interesting if you know that you can find something from which you know that you feel good in and you know that you express what you want to express without it being too much of a very specific fashion item in whatever moment in time. A uniform needs to also express something that is more timeless.»

Amazing details: Prada S/S 2021

For their collaboration, both designers referenced their past through the eyes of the other. «How Miuccia dresses is very often a kind of uniform one way or another, and that was direct inspiration for me for the show,» Simons said in the interview.

However, the show began with this sort of new Prada uniform, very inspired by Simons’ style. Long, narrow, ’90s-style pants combined with sleeveless tunics. All were combined with capes that were held by the models, a gesture that is reminiscent of Miuccia. Speaking of newness, the capes, or «clutch coats» as you may call them, felt so new, so modern to me, especially the way they were structured. I could picture myself wearing them for a night at the opera or throwing them over a bikini at the pool. Absolutely fabulous! Most importantly, the collaborators both love statement outerwear, and the oversized coats will surely be among the bestsellers.

The «ugly prints» of Prada’s era-defining S/S 1996 show appeared on hoodies and matching full skirts. This is definitely for me the new uniform, inspired by the current pandemic. When we want to be comfortable and stylish at once.

As Simons and Prada are both art lovers, they teamed up with Peter Potter to create artwork for the show.

The famous triangle logo appeared supersized, made from petal-folded fabric and imprinted with the logo. So breathtaking when you see it from close.


The pointy-toed slingback kitten heels in a contrasting color are back. Honestly, nobody does colour combinations better than Miuccia.

My favorite looks integrated holey turtlenecks that were used as layering pieces throughout so that the holes match each other. Combined with the swinging ’50s-style skirts, it will be my new Prada uniform.

The bags come with the new logo and are extremely light, nylon backpacks were presented as well. The mini-logo triangle earrings will also surely be spotted among influencers around the globe.

New era, new faces, new Prada. I was raving about the collection during lunch with Ignazio Gomez and Marco Pruneri at Torre restaurant inside the Fondazione Prada.

After that, I was driven to the PRADA Store in Galleria Vittorio Emanuele II the to discover the «100 covers, 100 people, 100 stories» which is part of the September Issue of Vogue Italia. Inside the shop, there is an interactive wall, where you could explore this amazing project in detail. Never done before, the shoot that took place in only 4 days and involved 100 people for 100 covers: from models, actresses and actors, activists, Instagram stars, writers, artists and common people. Each one of them with a story to tell was photographed in a look from Prada’s F/W 2020 collection.

After that, we went to Pasticceria Marchesi next door, which is one of the oldest and most famous pastry shops in Milan, and that belongs to the Prada Group. In keeping with its history and tradition, the interior design is divine and already worth the visit, not to speak of all those yummy treats you can indulge in.

A beautiful day, exploring the new Prada, that I will always remember! Thank you!

LoL, Sandra

Photos: Courtesy of Prada and © Sandra Bauknecht