Montblanc, Sandra Berry and a Surprise


While you are reading this post, I am on my way to Los Angeles to live the ultimate Oscar experience with Montblanc. Stay tuned for many upcoming posts from my favourite city in the world. In the meantime, you can enjoy those exclusive behind the scenes photos of how my Montblanc Limited Edition Bespoke Ink SANDRA BERRY was born.

It all started with a trip to the headquarters in Hamburg… do you remember?


After the concept of “Sandra Berry” had been visualized in spring 2012, I had many sleepless nights, dreaming about the color for my personalized ink. Funnily enough, I mixed tons of nail polishes together to come up with that one hue I was thinking of. In Hamburg, the lovely and extremely professional Montblanc team helped me to finalize the perfect shade.







A few weeks later, I received the bottles with three slightly different colors. Now, it was up to me to choose. Sample number 3 became SANDRA BERRY.



The next step was the design of the bottle. In Zurich, I met with the ladies from Montblanc at one of my favourite restaurants in town, Bindella, for a very fun arts and crafts session. After a yummy lunch complemented by a tiramisu, the shape of the bottle, the bows, the colours and tags were finally determined.



In December right before the big launch event, we met at the Montblanc offices in Zurich to finish the product by hand. While enjoying champagne and chocolate truffles, we brought the packaging to perfection.







Those of you who were lucky to get one of the 100 limited edition bottles, know now, how much work and passion went into SANDRA BERRY. I truly hope that you will like it.


For my Swiss based readers: If you like to know more about the colour pink, have a look at my column in the recent March edition of the SI Style magazine in which I am telling you all about it. There is a reason why you “look in the pink”

Talk to you soon from Los Angeles!

LoL, Sandra

Kolumne_SI_Style_PinkPhoto Sandra Berry: © Etienne Schwank. All other photos: © Sandra Bauknecht

My Year in Fashion – Highlights of 2012


I would like to dedicate the first day of 2013 to a flashback of 2012. It was such an exciting year for me and I am truly thankful for all the magic moments I was able to experience and share with you. May 2013 bring us as many adventures and fashionable events as 2012 did.

Thanks for following me!

LoL, Sandra



The year started with my visit to the fourth edition of Luisa Via Roma’s Firenze 4 Ever. As usual I had a lot fun, for example having dinner at the church, and adopted the Emilio Pucci Pug Dog for Happy Kids. It had been my third time at Firenze 4 Ever.

Then, I went to Paris for the Haute Couture shows and celebrated with Mary Katrantzou the launch of her amazing collaboration with Longchamp at Colette. Another highlight of 2012’s first month was the IWC Top Gun Gala held during the SIHH where I met lots of celebrities.

February 2012


In February, I flew to the Fashion Week New York where I walked in my first runway show, Polyvore Live. I went to many fashion shows, spotted celebrities such as Olivia Palermo, Bradley Cooper and attended the Fashion 2.0 Awards plus the Bloglovin’ Awards.

After coming back from NYC, I had around 24 hours to repack and left for Paris with Dior for my photo shoot for the launch of Dior Addict Extrême.

Later this month, I accepted Gucci‘s invitation to see the F/W 2012 show, followed by a trip to Florence to visit the manufacture.


MARCH 2012

March started with Paris Fashion Week. Spotted on the streets, bloggers and editors wearing the veiled beanie designed by Stephen Jones for Jil Sander. The sun was shining already and I wore my first summery outfits like this one by Emilio Pucci.

In the end of the month, I flew to London to meet the American designer duo Kaufmanfranco at the net-à-porter offices along with jewelry designer Diane Kordas.


APRIL 2012

April marked the Diamond Jubilee of Her Majesty Queen Elizabeth II. A good reason to fly again to London. As it was Easter break, I took my daughter on a girls’ trip.

In my luggage, of course, all of my Union Jack-inspired must-haves. A lot fun for every fashionista: Having Prêt-à-PorTea at the Berkeley.

May 2012

MAY 2012

Being on the red carpet at the Cannes Film Festival was truly one of the biggest highlights of the year. The night of the Chopard Trophée was outstanding. The most memorable part: A private performance of Lana Del Rey.

A wonderful trip to the Lausanne Palace & Spa finished off this amazing month perfectly. I indulged in the world of Roja Dove’s Haute Parfumerie and enjoyed a feast for senses at La Table d’Edgar.


JUNE 2012

June was a busy month. I started for one day in Paris for the launch of Pleats Please by Issey Miyake. Then, the Art Basel took place. My favorites: Montblanc‘s party to celebrate the 10th anniversary of their Cutting Edge Art Collection together with Parisian art gallery Perrotin and Galerie Gmurzynska’s private dinner held with Zaha Hadid for the start of the Art Basel.

Later in June, I went on my road trip through the US with stops in Chicago, Denver and Salt Lake City. I drove all the way through Wyoming to Mount Rushmore, South Dakota, survived a hail storm and visited the Bonneville Salt Flats, Utah.


JULY 2012

July was such a relaxing month that I spent mostly in Maui, Hawaii followed by a short trip to Texas before heading home to Switzerland. Just a few days later, I flew to Munich for the launch of Bobbi Brown’s newest book Pretty Powerful.



In August, I flew quite a lot to Germany for work and Sandra’s Closet reached 40.000 Facebook likes (By the way, today we are close to 75.000 likes, how amazing is this in this short amount of time?!).

An absolute highlight were the St. Moritz Art Masters where I had the honour to be photographed by Amedeo M. Turello and Steve McCurry, two of the most famous photographers in the world. The results will be posted soon.



September was one of the busiest months of the year. For me, it started with the Venice Film Festival. I was invited by Gucci for the launch of Gucci Première and was so excited to meet with the face of the campaign, Blake Lively. Right after, I had the photo shoot for Swiss News.

In Zurich, I met perfumer Geza Schön during a lunch over the rooftops of the Swiss city. With Dior, I attended the Zurich Film Festival.

With Piaget, I went to the Biennale des Antiquaires in Paris and visited the famous Château de Malmaison. Just a few days later, I flew back to the French capital for Fashion Week. Best party: Anna Dello Russo’s Paradise Ball. Favourite shows: Pascal Millet and Jean Paul Gaultier.



The first days of the month, I was still in Paris for Fashion Week and attended blockbuster shows such as Chanel, Louis Vuitton, Valentino and Miu Miu.

Later, I flew to Hamburg to visit the Montblanc headquarters and worked on the creation of my Bespoke Limited Edition Ink “Sandra Berry” that was launched in the end of the year. Another exciting collaboration with Closed was revealed: My limited edition blogger “Zurich” T-shirt.

Then, I left for New York City for the best party of the year: The launch of Maison Martin Margiela with H&M where I spotted celebrities such as Julianne Moore, Chase Crawford and Sarah Jessica Parker.

The last days of the month, I went to Geneva to visit the Chopard headquarters in Meyrin.



Another busy month that started with the Mercedes-Benz Fashion Days Zurich. November marked a lot of events on Zurich‘s social agenda, such as the opening of the Rolex boutique and the Moncler store.

I flew to Greece with Hermès and hosted the exclusive Caviar & Oyster collection dinner with Bobbi Brown at my house.

December2012DECEMBER 2012

Such an exciting month for me as my Montblanc Bespoke Limited Edition Ink “Sandra Berry” has been finally launched.

I went to Gstaad with Louis Vuitton for the opening of their new store in the Swiss Alps and flew to Doha, Qatar for New Year’s Eve.

My Look: At the Sandra Berry Launch Event


Here are all the details of my look that I wore to the Montblanc Bespoke Limited Edition Ink SANDRA BERRY launch event last Thursday:

Strapless lace and tulle dress iconby Dolce & GabbanaDe Manta brocade clutch by Alexander McQueen, lace pumps by Christian DioriconTwenties stay-up by Wolford, TimeWalker Chronograph Automatic watch (Limited Edition) and 4810 Collection hoop earrings, both in red gold with diamonds by Montblanc.

LoL, Sandra






Sandra_Berry_76Photos: © Sandra Bauknecht

Day 15: Win a Bespoke Sandra Berry Ink


As promised, here is your chance to get a bottle of the Montblanc Bespoke Ink Edition SANDRA BERRY, the first personalized ink Montblanc has ever created, limited to 100 pieces in the lovely shade of a pinkish berry hue and only available here on Sandra’s Closet.

Send me an e-mail with your postal address and the header “Sandra Berry” to and like Sandra’s Closet on Facebook.
All entries must be received until January 15, 2013. No purchase or payment of any kind is necessary to enter or win this contest. By entering this contest, entrants accept and agree to be bound by these official rules.

LoL, Sandra

Sandra_Berry_38Photos: © Etienne Schwank and © Sandra Bauknecht

Sandra Berry – My Very Own Montblanc Ink


Last night, my secret project with Montblanc has finally been revealed during a wonderful evening celebration at the Montblanc Boutique in Zurich, Switzerland.

I am so excited and honoured to tell you that I have got my own bespoke ink with the lovely name: SANDRA BERRY and amazingly enough, it is the first personalized ink Montblanc has ever created looking back to a corporate history of 100 years.


Christian Rauch, Managing Director Writing Culture and Leather Goods Montblanc International, who had flown in especially for the event, revealed with me the Montblanc Bespoke Ink Edition SANDRA BERRY.


The Montblanc team and me had spent many inspiring hours working on this unbelievable project. I will post the behind the scenes pics that shows the whole creative process during the next weeks. Of course, I knew that it had to be a pinkish berry hue. After I visited the Montblanc’s headquarters in October where I experienced the World of Montblanc, my bespoke ink was finally created in accordance to my specifications and wishes.


For the launch event, the Montblanc boutique was beautifully decorated with many vibrant details reminiscent of the ink’s colour. Guests arrived on the pink carpet matching the berry shade perfectly and enjoyed rosé champagne by Perrier-Jouët.


A big surprise for me was the birthday cake in the shape of an inkwell, the Montblanc team surprised me with, to celebrate the third anniversary of Sandra’s Closet.


A caricaturist drew the guests of last night’s event with, of course, Sandra Berry.
The party went on until late at Zurich’s Icon Club. Enjoy the photos of last night.























Great news for my readers: The Montblanc Bespoke Ink Edition SANDRA BERRY is limited to 100 bottles and will be exclusively given away on my blog. Stay tuned for the upcoming post with all the details.


I still feel like being on cloud nine… my very own ink! Thank you, Montblanc, for making dreams come true!

LoL, Sandra

Photos: © Etienne Schwank and © Sandra Bauknecht