
«All great things begin with a vision… a dream.» – Estée Lauder
On Tuesday, I flew to New York City as the first digital influencer for Estée Lauder Switzerland. During the next days, I will experience and share with you some really amazing moments. I will be meeting with Aerin Lauder and Carolyn Murphy, who has been the face for the American beauty brand since 15 years. I will visit the brand’s archives and be celebrating six decades of limitless luxury as the famous «Re-Nutriv» cream turns 60. In 1956, Estée Lauder introduced the «cream of creams» that marked the first milestone in creating a beauty empire. She was a true visionary and sold the product for $115 at a time when the average price of a moisturizer was $10.
A warm welcome by Aerin and Carolyn with a handwritten note and some of my favourites.
Today, the American beauty brand is as trendsetting as 60 years ago, catering to different needs of women of all age groups. Their newest coup? The absolutely mind-blowing collaboration with Victoria Beckham.

«I love to make women feel like the best versions of themselves.» – Victoria Beckham
That was Victoria’s vision for her collaboration with Estée Lauder. Incorporating her taste for wearability, quality and femininity, this makeup collection includes flattering hues, sleek packaging and blendable formulas.

Don’t miss my hero buys that I brought with me to NYC (from left to right):
Eye Metals – Bitter Clove, Lipstick – Brazilian Nude
, Lip Pencil – Victoria and Lip Gloss – Moroccan Heat.
The collection is inspired by four different metropoles that you can buy as a set, just click on the highlighted text to be transferred directly:
TO SHOP THE COMPLETE VICTORIA BECKHAM x ESTEE LAUDER COLLECTION ONLINE, CLICK HERE. In Switzerland, it will hit the shelves on October 13, 2016.
LoL, Sandra
Photos: Courtesy of Estée Lauder and © Sandra Bauknecht































Festival director Nadja Schildknecht, CEO Tommy Hilfiger and PVH Daniel Grieder and his wife Sandra, both ladies looking stunning in their Tommy Hilfiger suits.
Daniel Grieder welcoming his guests at Razzia.
Style icon Olivia Palermo with model husband Johannes Huebl, Dee and Tommy Hilfiger.
German actress Veronica Ferres at the Tommy Hilfiger Dinner in celebration of the 12th Zurich Film Festival.
With Woody Harrelson.
Great show! Singer Marc Sway performed without a microphone.
Two Hollywood stars in Zurich: Woody Harrelson and Daniel Radcliffe.
Great ambiance at the after party.
A truly lovely guy that I captured especially for my daughter: Daniel Radcliffe.






Photos: Courtesy of La Prairie and © Sandra Bauknecht





LIPGLASS – CHF 29.00

With lovely Silvia Binggeli, Editor-in-Chief of Annabelle.

Nadja Schildknecht, Daniel Grieder CEO Tommy Hilfiger and PVH Europe, Elisa Sednaoui, Tommy Hilfiger, Clara Paget and Johannes Huebl.
Marlon Roudette entertaining the crowd at the Tommy Hilfiger dinner.
With German actor Moritz Bleibtreu.






Festival directors and founders of the ZFF Nadja Schildknecht and Karl Spoerri with Iain Canning, Garth Davis and Harvey Weinstein on the green carpet before the screening.






















The rain couldn’t stop us!
Breakfast inside the Tiffany & Co. store in Munich.






Later we went to the Oktoberfest inside the Schützenzelt.
One of my oldest friends whom I know since 5th grade.
The new
With our lovely hostess Gitta Gräfin Lambsdorff.
Thank you, Tiffany & Co. for this lovely day!