CHANEL Haute Joaillerie Book

A spectacular book published by Thames & Hudson to celebrate the exceptional CHANEL High Jewelry creations, from the launch of Gabrielle Chanel’s first collection in 1932 to the most contemporary pieces.

«I used my penchant for all that shines to try and reconcile elegance and fashion in a set of jewelry.»
Gabrielle Chanel

From Gabrielle Chanel «Bijoux de Diamants» collection to the newest interpretations of her signature signs and symbols by Patrice Leguéreau, Director of the CHANEL Fine Jewelry Creation Studio, CHANEL High Jewelry remains eternally modern and true to the spirit of her enterprise.
Breathtaking new photography and classic images from the CHANEL archives brings together revealing combinations in a stunning visual narrative, privileging aesthetic form over 4 chapters: the origins, the symbols, the spirit, and the allure. Gabrielle Chanel’s passion for fabulous and improbable marvels is celebrated here in a covetable book-object that pays tribute to the House’s unparalleled insistence on luxury and refinement, creativity, and beauty.

Based on extensive research and exploring Chanel’s inspirations and art through some of the most precious of all her creations and the eternally modern ideas they have inspired, the book features superb photographs by Karl Lagerfeld, Mario Testino, Patrick Demarchelier, François Kollar, Roger Schall, George Hoyningen-Huene, Horst P. Horst, André Kertész, Sarah Moon, Koto Bolofo, Karim Sadli, Dominique Issermann, and many others. It is also illustrated with images from CHANEL’s archive and sketches that express the creativity and joie de vivre of the world’s finest High Jewelry collections.

Retail price: £150 / 150€ / $200
Publication dates: France / United Kingdom: December 2022
China / Japan / Korea: January 2023
United States: March 2023

LoL, Sandra

Photos: © CHANEL #CHANELHighJewelry
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CHANEL Tweed Couture Necklace

When Gabrielle Chanel adopted tweed as her own, it was to gift its comfort to elegant, sporty and resolutely modern women. When Patrice Leguéreau, Director of the CHANEL Fine Jewelry Creation Studio, took his inspiration from it in 2020, it was to create the first High Jewelry collection dedicated to tweed, with as its central masterpiece the « Tweed Couture » necklace.

Positioning the elements of the strands of the « TWEED COUTURE » Patrimony necklace on the sheet before setting.

Re-created today, this technical and aesthetic tour de force now forms part of the CHANEL High Jewelry Patrimoine. And it assures tweed a definitive place among the major inspirations of the CHANEL Fine Jewelry Creation Studio.

Assembly of the « TWEED COUTURE » Patrimony necklace.

Taming tweed. Transforming its softness, reinterpreting its weave and the irregularities that deepen its fleecy qualities, and mastering its suppleness in gold, pearls and gemtones. This is the dream that is realized in the « Tweed Couture » necklace. Unfolding in a host of radiating lines of varying lengths, it evokes a dense yet astonishingly light weave, created through a number of innovative processes.

Threading the chain that creates the horizontal weave of the tweed through the strands. First mounting of the chain before dismantling it for setting of the « TWEED COUTURE » Patrimony necklace.

The first of these is the articulation of rose gold and platinum threads to create minuscule hinges, rings and joints that infuse the whole structure of the necklace with suppleness. They are complemented by settings of equal lightness, in which each stone appears to be freed from claws or beads, to be fully revealed in the light.

Assembly of the « TWEED COUTURE » Patrimony necklace.

Rows of infinitely delicate pink sapphires, intense and crystalline red spinels, velvet-smooth pearls and diamonds of dazzling clarity weave the warp and weft of the tweed to re-create its downy thickness. A row of pearls, meanwhile, punctuated in the center by a 10.20 carat DIF type IIa cushion-cut diamond, delicately accentuates the base of the neck. Finally, the back of every element has been polished to ensure the necklace is as light and comfortable as tweed.

Adjustments of the center stone, a cushion-cut diamond of 10,20 carats of the « TWEED COUTURE » Patrimony necklace.

In its perfect embrace of the curve of the neck and its re-creation of the tweed weave, the « Tweed Couture » necklace elevates suppleness to the level of a creative principle, as exalted by the mastery and savoir-faire of the CHANEL Fine Jewelry Atelier. In its freedom and inventiveness, it celebrates the uncompromising boldness of Mademoiselle and takes its place in the CHANEL High Jewelry Patrimoine.

«The « Tweed Couture” necklace, which combines most of the technical challenges we had to face in 2020, was the most ambitious piece in this High Jewelry collection. For example, more than 980 articulations were assembled to create the exceptional suppleness of the necklace. That’s why today, CHANEL is proud to donate this exceptional piece to the Patrimoine department as a precious testimony of our creativity and savoir-faire.» – Patrice Leguéreau

Gabrielle Chanel and the tweed jacket of her English Duke lover changed fashion for ever. The fabric was also the inspiration for Virginie Viard’s F/W 2022 collection for CHANEL.

TWEED BY CHANEL

In the 1920s, Gabrielle Chanel had a love affair with the Duke of Westminster and discovered the lifestyle of the English aristocracy.
The Duke had an indisputable influence on the designs of Mademoiselle, who notably borrowed his tweed jackets to offer reinterpretations of them in her collections.
Tweed is a thick, soft woolen fabric that takes its name from the River Tweed in the Scottish Borders. While it has been part of the CHANEL vocabulary of style since the 1920s, it entered the Maison’s world of jewelry in 2020, with an initial collection of 45 High Jewelry pieces.

Work on « TWEED COUTURE » Patrimony necklace.

The most expensive piece in the 2020 collection, the « Tweed Couture » necklace has been reproduced for the occasion in order to join the pieces in the CHANEL High Jewelry Patrimoine department, such as the « 55.55 » necklace from the “N°5” High Jewelry Collection.

LoL, Sandra

Photos: © CHANEL #TweedDeCHANEL #CHANELHighJewelry
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CHANEL Mademoiselle Privé Pique-Aiguilles

In her ateliers on rue Cambon, Gabrielle Chanel always kept two tools to hand: a pair of scissors suspended from a ribbon which she wore round her neck as a sautoir, and on her wrist the indispensable tool of any seamstress, a pincushion.

In 2023, Arnaud Chastaingt, Director of the CHANEL Watchmaking Creation Studio, has borrowed this tool to create the Mademoiselle Privé Pique-Aiguilles watch.

«I like the image of this functional piece of jewelry that adorns the wrists of seamstresses,» says Arnaud Chastaingt. This essential dressmaking accoutrement generally takes the form of a metal cuff topped with a generously sized dome-shaped cushion. On a technical level, it enables dressmakers to keep and organize their pins and needles where they can see them, to help them as they work. «I am fascinated by the design of objects whose architecture is the product of a practical need. In terms of style, the pincushion commands authority on the wrist, with presence and impact. Its outsize format does not detract from its comfort in any way, and it adapts to all wrists. I love the random design of needles on the surface of the cushion. Organized or disorganized, the pinheads pricked into the fabric dome create a decorative effect that evolves with the progress of the seamstress’s work. I have adopted the spirit of this tool to create a watch. While its architecture has the boldness of simplicity, its oversized dial flirts with excess and offers an incredible space for expression. I dreamed of this creation as a blank canvas for the most audacious Métiers d’art. I have imagined five tableaux for this collection: a lacework of camellias, a composition of iconic bags, jewels strewn on black tweed, a diamond embroidery, and a jacket at the pattern stage

Each of these pieces tell a story, a story unique to CHANEL, a story of Couture and of Haute Horlogerie to which only CHANEL possesses the secret.

LoL, Sandra

Photos: © CHANEL #MademoisellePrivé #CHANELHauteHorlogerie
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CHANEL Monte-Carlo

Last night, I got spoilt by CHANEL. The French Maison had staged its Cruise 2023 Paris – Monte Carlo collection in an amazing setting at Galerie Gmurzynska for me. As I hadn’t been to the show that took place in May on the pebbled beach in Monaco, it was a great opportunity to browse and try all my favorite looks from the runway before they will be officially in stores.

Inspired by the Formula One, CHANEL was heading a destination that is an integral part of its history, Monaco. It was a beautiful nod to Gabrielle Chanel who had built her villa La Pausa in 1929 on the heights of Roquebrune-Cap-Martin, and also to the late Karl Lagerfeld, who loved to visit in the summer, from the late 1980s to the early 2000s, at La Vigie, his famous villa overlooking the Mediterranean Sea.

The collection? Imagining the luxurious and cosmopolitan beach lifestyle of the Côte d’Azur, as well as the Grand Prix and the ballet that Monaco is so famous for, Virginie Viard came up with some kitsch Formula-One inspired fashion (my favorite part of the show – the first jumpsuit in red and white is to die for), embroidered baseball caps, black-and-white swimsuits, glamorous sequins and ensembles in breezy crochet.

The accessories were playful and fun. Enjoy the photos to explore more.

LoL, Sandra

Photos: © Sandra Bauknecht and © CHANEL
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CHANEL Camélia – New Jewelry Pieces

Gabrielle Chanel was seduced by the camellia. With no fragrance or thorns, it is a flower of simplicity and purity, much akin to the ethos of Coco Chanel. Compared to the opulence of a rose, she preferred the camellia’s sobriety and geometric roundedness, with classic and consistent ordering of the petals, intelligible yet beautiful, like the woman that she was.

It is also a flower of duality, for dandies and courtesans. Androgynous and ambiguous, the camellia has an image of a forbidden flower that resonates with Mademoiselle Chanel’s taste for provocation and seduction. I am a huge fan of the CHANEL Camélia jewelry collection, that is the promise of a unique look for all the women who wear it.

This fall, CHANEL offers new interpretations of the camellia flower on rings, brooches, chokers, bracelets and more, that are available in store from this month. The emblematic flower is reinterpreted through a selection that opens access to the fascinating universe of the Maison’s symbols. Please enjoy your exclusive preview of dream pieces… I already put some on my wish list.

LoL, Sandra

Photos: © CHANEL

CHANEL Factory 5

In 1921, Gabrielle Chanel smashed the codes of perfumery with the creation of CHANEL N°5. She introduced an olfactory revolution – with a radical, sleek laboratory bottle and a lucky number – into women’s daily lives.

A century later, N°5 is the most famous fragrance in the world.

To celebrate this very special year, CHANEL has created the Factory 5 collection: limited editions inspired by quotidian objects as a reminder that N°5 transforms everyday life.

«By taking popular consumer items out of their context and dressing them up in the aesthetics of N°5, we return to CHANEL’s first creative gesture: that of transforming a functional object into a desirable luxury item. That’s what CHANEL FACTORY 5 is all about: offering the experience of luxury in everyday life.»

This month, CHANEL deploys this industrial scenography across the world’s largest cities. These pop-ups, imagined as theme parks dedicated to N°5, immerse people in a world which mixes the black and white identity of N°5 and the bright colors of pop culture. The experience is intended to be entertaining and offers a journey around the 17 products in this limited edition collection.

In a factory setting, the public follows the product through the various production line workstations and ends its journey with a visit to the factory store where they can watch playful, offbeat demonstrations. In Zurich, you can explore it at Jelmoli until July 18, 2021.

Other pop-ups in Switzerland are:
Boutique CHANEL PARFUMS & BEAUTÉ in Geneva from now until August 15, 2021
Boutique CHANEL MODE Geneva from now until July 31, 2021
Marionnaud Bern from now until July 18, 2021
Manor Lugano from august 2 – 15, 2021
Manor Vevey from July 19 – August 1, 2021
Globus Zurich from July 19 – August 1, 2021

There is also a digital version for those who wish to see the CHANEL FACTORY 5 without going to the pop up.

FACTORY 5 COLLECTION
N°5 LA CRÈME CORPS 150 ML CHF 85.-
N°5 LE GEL DOUCHE 20 X 6 ML CHF 75.-
N°5 L’HUILE CORPS 250 ML CHF 85.-
N°5 LES GALETS DE BAIN 10 X 17 G CHF 75.-
N°5 L’EMULSION CORPS 200 ML CHF 65.-
N° LA POCHETTE SURPRISE CHF 75.-
N°5 LE GEL DOUCHE 500 ML CHF 75.-
N°5 L’ÉMULSION CORPS 5 X 20 ML CHF 65.-
N°5 LE SAVON 90 G CHF 55.-
N°5 LE GEL PAILLETÉ 200 ML CHF 85.-
N°5 LE GEL DOUCHE 5 X 20 ML CHF 55.-
N°5 EAU DE PARFUM VAPORISATEUR 100 ML CHF 183.-
N°5 L’EAU VAPORISATEUR 100 ML CHF 183.-
N°5 L’EAU VAPORISATEUR DE SAC 7 ML CHF 55.-
N°5 L’EAU RECHARGES VAPORISATEUR SAC 3 X 7 ML CHF 75.-
Two products are exclusively available only at Boutique CHANEL PARFUMS & BEAUTE in Geneva (Bongénie, first floor, 34 rue du Marché, 1204 Geneva)
GOURDE CHF 75.-
5 RUBANS AUTOCOLLANTS CHF 60.-

Stay tuned as I will show you my personal experience soon!

LoL, Sandra

Photos: © CHANEL

CHANEL High Jewelry Collection N°5


To celebrate the 100th year of the N°5 perfume’s fame, Patrice Leguéreau, Director of the CHANEL Fine Jewelry Creation Studio, has imagined the «Collection N°5», the first High Jewelry collection ever to be dedicated to a perfume.

A first in the history of High Jewelry, this collection showcases all the facets of a perfume, interpreting the eternal mystery of the N°5 perfume with virtuosity. From the bottle to the sillage, one hundred and twenty-three extraordinary pieces express the different facets of the perfume. With its hundred years of fame, only a perfume as mysterious and iconic as the N°5 perfume could inspire such a majestic High Jewelry collection.

In 1921, the first «perfume for women with the scent of a woman» composed by Ernest Beaux and Gabrielle Chanel made a commotion. With the absolute modernity of the fragrance, the purity of the bottle and the mystery of the name, the N°5 perfume was nothing short of a revolution. In 1932, Mademoiselle shattered the codes of French High Jewelry with her one and only collection in platinum and diamonds. These «Bijoux de Diamants» introduced new ways of wearing and took jewelry into another realm… that of allure. In 2021, Patrice Leguéreau decided to bring these two domains together with the «Collection N°5».

«Gabrielle Chanel approached these two universes with the same visionary values, focusing on audacity and the quest for excellence. I wanted to rediscover that creative gesture with this collection, which has been conceived like a journey through the meanderings of the N°5 perfume’s soul, from the architecture of the bottle to the olfactive explosion of the fragrance

The zenith of this precious collection is the extraordinary 55.55 necklace that expresses all the codes of the fragrance which radiate through an exceptional gemstone crafted in its honour, a 55.55-carat custom-cut diamond.

«This is an unprecedented approach» observes Patrice Leguéreau. «We started with a rough diamond that we had cut, not to make the biggest stone possible, but to obtain a perfect octagonal diamond weighing 55.55 carats

The harmonious shape, in an emerald cut, the symbolic weight of 55.55 carats, the D Flawless quality of this stone and the 18-carat white gold bezel set with 104 round diamonds and 42 baguette diamonds testify to CHANEL’s perfectionism and exceptional levels of creation and technical mastery. The profile of the stopper, the silhouette of the bottle, the fastener shaped like the lucky number, and the cascading of pear-shaped diamonds in different sizes, cut one by one, mould this piece into an ultimate tribute to the perfume.

Figurative as much as it is abstract, the 55.55 necklace goes further than an exercise in style. It symbolizes the embrace between the spirit of the N°5 perfume and the most exceptional jewelry making. With an incomparable suppleness, this fascinating and eternal item of jewelry adds its own stone to the story of CHANEL’s first perfume, which has become a myth.

But the tale does not stop here because CHANEL has chosen to keep the necklace 55.55 in its Patrimoine. Thus, this extraordinary piece will forever be a part of the history of CHANEL’s High Jewelry and the symbol of the unbreakable ties that unite place Vendôme with the N°5 perfume.

Stunning, beautiful – an iconic piece that has already made history.

LoL, Sandra

Photos: © CHANEL

Celebrating 100 Years of CHANEL N°5

I am N°5, an abstract perfume by Gabrielle Chanel, which she created in 1921 with Ernest Beaux, perfumer to the tsars.

This year, the best-known perfume in the world of the world CHANEL N°5 celebrates its 100th anniversary. Its name is universally renowned. Its wake, a revolution. Its bottle, an unmatched masterpiece.

I am the avant-garde, emerging at the same time as cubism, dadaism, and surrealism. I am their olfactory counterpart, and like them, I break the codes; like them, I write a new language and invent a collage of scents. I am the first abstract perfume.

Created in 1921, N°5 threw habits and conventions to the wind from the start. At the beginning of the 1920s, Gabrielle Chanel had already changed people’s views on fashion by suggesting a new allure. Her first perfume is consistent with her pioneering designs, simple yet well thought through.
Revolutionary in its composition, N°5 is also the first perfume imagined by a woman for women.

I am a manifesto, that of modernity, a dazzling bouquet. Mademoiselle boosted the jasmine, the ylang-ylang, and the rose, yet no single identifiable note is left in my wake. Thanks to the magical alchemy of the aldehydes, I throw people off the scent, not evoking any one flower, to become «a woman’s fragrance with the woman scent».

Whether it be Marilyn Monroe turning it into a myth by confessing she only wore a few drops in
bed, or Andy Warhol screen printing it as a pop art icon, over time N°5 has acquired the status
of a global cultural phenomenon.

I am a magic number, the 5, her favorite number which had brought her luck ever since childhood. Mademoiselle is said to have chosen N°5 because it was the scent in the fifth sample, the one she preferred.

First perfume to be advertised on TV, it has inspired some of the greatest image masters — Helmut Newton, Irving Penn, Ridley Scott, Jean-Paul Goude or Baz Luhrmann to name a few — and become a visual symbol that has never lost touch with the contemporary creative scene.

I am the perfume of perfumes, embodied by the greatest celebrities.

Because the world’s most popular perfume of all time needs adequate representation, it has chosen muses who, throughout the world, embody elegance and seduction without undermining their own personality: Catherine Deneuve, Carole Bouquet, Nicole Kidman or currently Marion Cotillard are among the ambassadresses who, by their spirit and modernity, lift N°5 into the eternal feminine pantheon for posterity.

I am a symbol, which the G.I.s took back to America at the end of World War II as a souvenir of Paris and the taste of liberty, the badge of French chic, and the very essence of the CHANEL style.

Mythological status has never consigned N°5 to museum shelves, even though it has been part
of the permanent collections in the MoMA, New York, since 1954. Through its history, its image
and its very essence N°5 remains the backdrop to countless stories, even the most intimate. N°5
is made for those who, like Mademoiselle Chanel, choose who they want to be, and become it.
It is a perfume which, like a coat of invisible armor, gives the strength to face life. Backed with its
100 years of celebrity, N°5 will always be one step ahead.

I am a legend, timeless, continually reinventing myself, as in Verlaine’s «Familiar Dream»: I am «neither quite the same, nor altogether the other». From L’Extrait to L’Eau and from L’Eau to Parfum.

On the cusp of 2021, which is fully dedicated to N°5, the House of CHANEL presented me with this unparalleled coffret. Created in collaboration with the CHANEL Métiers d’Art and Baccarat, this restricted edition is reserved for friends of the Maison and contains five numbered objects. Four of CHANEL’s artisan partners have reinterpreted one of the emblematic aspects of N°5 in their own unique way. I am sure that you can imagine my excitement when I received this beautiful box.

1 The Medaillon Keychain by Desrues
Made of gold-plated brass, this medaillon keychain created by costume jeweler and accessory maker Desrues, is adorned with a black disc embossed with number 5. The inside of the number, the rim of the medaillon and the ring are all trimmed with a twisted braid.

2 The Paperweight by Baccarat
Designed and made in Baccarat‘s famous glass-making studio, this paperweight recalls the faceted edges of the N°5 bottle stopper, which was inspired by the Place Vendôme in Paris.

I am an emblem, a simple bottle in laboratory with sharp angles and crystalline transparency, and a stopper cut like a diamond evoking the Place Vendôme. The ultimate, universal reference in the history of scent bottles. The imprimatur of CHANEL’s triumph.

3 The 5 Patch by Lesage
The number 5 takes the form of a black and gold silk-spangled patch in this piece by the Maison Lesage. Woven in the same style as the iconic CHANEL tweeds and embroidered in sequins and lacquered bugle beads, it can be ironed on to clothing thanks to its heat-activated adhesive backing.

4 The Camellia by Lemarié
Inspired by Mademoiselle Chanel’s favorite flower, this camellia brooch was designed and crafted by the Maison Lemarié using the N°5 packaging. One by one, each petal is cut out using a special punch. The flower is then assembled by hand, a product of the feather and floral designer’s unique know-how.

I am an allegory of modernity, French elegance, and eternal femininity.

5 N°5 Eau de Parfum 100ml
While composing the Eau de Parfums in 1986, Jacques Polge declared that «N°5 challenges the ephemeral nature of things.» By adapting the characteristics of N°5 to the new concentrations used in modern perfumery, he successfully demonstrated the extent to which it is and always will be relevant. A work of style that never strayed from the aesthetics of the original Parfum, the Eau de Parfum became a worldwide success that was represented for nearly 10 years by the unforgettable Carole Bouquet.

The best is yet to come as an exceptional piece has found its way into Sandra’s Closet. A beautiful clutch bag reminiscent of the CHANEL N°5 packaging. A must-have that will always remind me of 100 years of the iconic fragrance. I cannot wait to finally sport it when everything is open again. Stay tuned for something very special coming up…

LoL, Sandra

Photos: © CHANEL and © Sandra Bauknecht
#N5 #CHANELFRAGRANCE #100YEARSOFCELEBRITY #CHANELOFFICIAL #INSIDECHANEL @chanelofficial

CHANEL Cruise 2022

CHANEL will present its Cruise 2022 collection with a show that will take place on Tuesday, May 4th 2021 at the Carrières de Lumières, located in the village of Les Baux-de-Provence, in the south of France.

A photo I took inside the Carrières de Lumières.

These white limestone quarries were notably used as the backdrop for the 1959 film Le Testament d’Orphée (Testament of Orpheus), directed by Jean Cocteau, who was friends with Gabrielle Chanel. The Cruise collection has been anchored in the history of the House of CHANEL since the early 1920s, when Gabrielle Chanel first offered her clients lightweight and comfortable designs for various sunny destinations including the Riviera and the beaches of the Lido in Venice.

Scenes from Le Testament d’Orphée

Personally speaking, I adore the Carrières de Lumières and have been there many times, especially because it is located just a few minutes from one of my favorite restaurants in the world, L’Oustau de Baumanière, a three Michelin stars restaurant, known for their amazing ingredients from their organic vegetable gardens and produce from local farmers. I always choose the vegetable surprise menu, which is to die for. Hopefully we can enjoy the show in person in May and the lockdown will finally be over…

LoL, Sandra

Photos: © Sandra Bauknecht
#CHANELCruise

GABRIELLE CHANEL Body Cream

This body cream is so amazing, that it deserves its own post. CHANEL enriches the GABRIELLE CHANEL perfuming ritual with a body cream, the perfect way to treat yourself to a precious moment just for you. Its creamy texture wraps the skin in the luminous floral notes of GABRIELLE CHANEL and intensifies the solar and voluptuous trail of the fragrance. It also works great in combination with any other scent you like to wear…

The cream moisturizes the skin and gently perfumes the body for a truly pampering experience. Delicately pearly, enriched with a moisturizing active ingredient derived from rose and jasmine, it leaves the skin soft, supple and luminous. Whether a moment of pleasure in the morning, a sensual touch after your bath or a gentle caress at the end of the day, each application becomes a ritual of relaxation and delight. The new square frosted glass jar with a shimmering gold lid only adds to its desirability!

GABRIELLE CHANEL Body cream – Jar 150 g – CHF 106.-
Available Mid January 2021.

LoL, Sandra

Photos: © CHANEL