My Look: Chanel Airlines


«The bad news is time flies. The good news is you are the pilot! Your wings already exist, you just have to start to fly.»

I love flying (literally in all ways, sometimes it is good to get my feet back on the ground). When I was a little girl, I hung a world map in my room and put little needles in the locations I had visited. This poster is still in my parent’s house and whenever I come back home, I add the new ones. I have seen many countries, visited all five continents as travelling has been my other big passion besides fashion, but ones you see the magnitude of our planet, you realize how small you are and even if you think that you have seen so much, you have not seen a lot! Speaking off which, bye bye Switzerland! Off I go… comfy but in style!

My look: Cashmere sweater, cashmere top, matching pants, sneakers, backpack, circle messenger bag and airplane brooch, all from Chanel‘s flight-themed «Chanel Airlines» S/S 2016 collection.

LoL, Sandra
















Photos: © Sandra Bauknecht

The Gucci Gift Guide – Just Magical

Gucci Fresco 2Gucci Gift Guide 2014Gucci Turnaround Leather Bags

Fall into the holidays with the 2014 Gucci Gift Guide, inspired by a whimsical story about finding the perfect gift, even in the most unexpected moment. From contemporary trends and iconic accessories in their Wish List Section icon(with picks for him and for her) to elegant looks for the season’s chicest invitations to the ultimate in no-holds-barred holiday opulence, as seen in Handle with Care, the curated selection has something for everyone on your list. With pint-sized picks from Gucci Kids, chic designs for sunny escapes, and small luxuries designed to delight, a sensational season is guaranteed. Explore all this and more on GUCCI.COMicon.

Gucci Flora Knight Bamboo Shopper

A piece of art: Gucci‘s Floral Knight Bamboo Shopper is definitely on my wish list. As I am already a huge fan of this line (check out this previous post here), I couldn’t have been more excited about this new printed version. Perfect for the next season.

Gucci Mini Bamboo Shoppers

Overly cute: these Mini Bamboo Shoppers iconare made from supple textured-leather and finished with a detachable strap. It’s the perfect size for your cell, makeup essentials and wallet. 
Did you know that Gucci’s iconic bamboo handles were originally created in 1947 using a patented method to heat and bend them into shape. (If you are interested, I would like to invite you to have a look at a previous post about my visit to the Gucci manufacture in Casellina, Italy).

Gucci Backpacks - Group

Love at first sight: sophisticated style with a retro edge, the Bamboo Sac Backpack
makes a defiant comeback. Available in many different colors, its spacious drawstring style has plenty of room for your essentials. Really one is spoilt for choice, which color is your favorite?

Gucci Womens Backpack - light blue

Gucci Womens Backpack - raspberry pink

Gucci Womens Backpack - yellow

Gucci Womens Wallets

Ultimate luxury: a wallet in crocodile leathericon. The perfect gift for the distinguished connoisseur.

Gucci Womens Shoes

Those studded heels make every fashion lover’s heart leap with joy. Play with colors to elevate your outfit to the next level.

Dear Santa, please be good to me, all I want for Christmas is Gucci…

LoL, Sandra

Gucci Fresco 1

Photos: © Gucci

My Look: Sass and Class

Sandra Bauknecht - Sass and Class

This was my outfit I wore to the opening of Switzerland’s first Karl Lagerfeld store last week in Zurich. Sass and class I called it.

My look: Tuxedo jacketAgnes leather-trimmed washed-twill jumpsuit and Kuilted leather backpack, all by Karl Lagerfeldsuede ankle boots iconby Saint Laurent, diamond rose necklace, diamond rose ring and Limelight Gala watch, all by Piaget, Hapi leather bracelet by Hermès, Atlas silver bangles by Tiffany & Co. and leather bracelet by Miu Miu.
Mr UK diamanté-embellished figurine by Karl Lagerfeld + tokidoki.

LoL, Sandra

Photos: © David Biedert and © Sandra Bauknecht

The S/S 2014 It-Bag – The Backpack

Bag Trend Chanel Backpack SS2014 Must-have

Sometimes, I am proud of myself, especially if I spot immediately an object of desire for the next season. In this case it has been CHANEL‘s amazing to-die-for backpack for S/S 2014 (see previous post from last November 2013 here please) which Karl Lagerfeld has transformed into a backboard for creativity, turning it into an arty and luxury accessory.

Chanel Backpack 1

Playing with conventions the famous designer has personalised the backpack and given it an authentic and worn appearance: graffiti, tags, splashes of paint and colours, added details like scoubidous, snap hooks and luggage tags.

Every motif was specially conceived and reproduced thanks to a specific printing procedure which allows for a wide variety of shades and several colour effects. “There’s a certain lightness and a certain kind of humour in all this,” Lagerfeld declared.

Chanel tote

Available in two sizes (as well as a third tote-shaped version) and three colours, the CHANEL backpack is available in the CHANEL boutiques, and also for a limited time at Colette, from now to March 8th 2014, where it is adorning the windows at the moment during Paris Fashion Week.

Chanel backpack at Colette, 213 rue Saint-Honore, Paris, France_pictures by Olivier Saillant_002Colette – 31, rue Cambon 213, rue Saint-Honoré – 75001 Paris – France

A veritable reflection of Karl Lagerfeld’s endlessly renewed creativity, the CHANEL S/S 2014 backpack symbolises the instantly recognisable quintessence of the Maison: the union of luxury and fashion. A collector’s piece and THE bag of the season!

LoL, Sandra

Photos: Courtesy of Chanel

Love at First Swipe

New Shoes and Bags

Ladies, it is definitely time to get some new shoes and bags for the summer. This season, it will be hard to choose as the selection is huge.

As a little Valentine’s Day surprise in advance, I have an amazing offer for you, valid for two days (13-14 Feb 2014) only! You can earn a Gift Card up to $700 when you shop SHOES & HANDBAGS at Saks Fifth Avenue icononline. Use code SANDHB14 at checkout.

Spend $250 – $499 and get a $35 Gift Card
Spend $500 – $999 and get a $75 Gift Card
Spend $1,000 – $1,999 and get a $150 Gift Card
Spend $2,000 – $2,999 and get a $450 Gift Card
Spend $3,000+ and get a $700 Gift Card

Bags and shoes S:S2014

Here are some of the most wanted S/S 2014 pieces available to shop or to pre-order:

1 Patent Leather Cat-Print Mary Jane Ballet Flats iconby Miu Miu
Shaggy Deer Pale Blue Camo Backpackicon by Stella McCartney
Embroidered Mesh Ankle Boots iconby Valentino
Makeup Face-Printed Saffiano Tote iconby Prada
Zig Zag Crystal Pumps iconby Nicholas Kirkwood
Louis Woman Studded Leather Wedge Sneakers by Christian Louboutin
Small Striped Sac De Jour Tote iconby Saint Laurent
Leather & Striped Snakeskin Ankle-Strap Sandals iconby Pierre Hardy

LoL, Sandra

Dear Santa…

Dear Santa, my wishlist

Dear Santa, please have a look! My lovely friend Soraya put together a blogger wish list and asked me to be part of it. Here are the items I truly wish for.

1 Appliquéd cotton-jersey and silk sweatshirt icon by Emma Cook
No designer approaches print and color quite like her.

2 Classic Plonge leather shorts iconby Saint Laurent
A must for the new season.

Stripe leather, suede and canvas sandals by Sophia Webstericon
Those fabulous heels are perfect for my upcoming trip to a warm weather destination.

Cassandre leather shoulder bag iconby Saint Laurent
No doubt, this summer I will need something yellow in my closet.

5 Multi-coloured backpack by Chanel
The must-have piece of the new season. A wait list voucher is enough for Christmas.

Set of two gold-tone arm cuffs iconby Maison Martin Margiela
Those jewelry pieces vamp up every outfit.

Miss Lanvin snow globe iconby Lanvin
The perfect decoration for my new desk at L’Officiel Switzerland.

Story Teller hardcover book iconby Tim Walker
Coming from my favorite photographer, I couldn’t wish for another coffee table book.

Santa, hurry up, I have just pushed the “add to basket” button… as I cannot wait for those pieces to arrive at my doorstep. I hope that I could inspire you a little.

LoL, Sandra

Object of Desire: Chanel Backpack S/S 2014

Chanel Backpack S:S 2014 Cover

We all know that Karl Lagerfeld is a genius and he has proved it once more with his S/S 2014 runway show for Chanel for which he had transformed the Grand Palais into a gigantic white-walled hangar of paintings and sculptures, very Art Basel-like. All seventy-five artworks that served as the backdrop for this artsy collection were made by Lagerfeld himself.

On the runway, he showed amazing backpacks, toughened with a spray-painted version of the iconic logo and colorful chains that will surely fly off the shelves.

Chanel Backpack S:S 2014-1

Ladies, get yourselves on the wait lists now (I am already on). Those backpacks are the next season’s must-have and in the meantime check out the ones by MCM.

LoL, Sandra

Photos: Courtesy of Chanel

The Art of Backpack

The Art of Backpack MCM

Celebrating a great revival, the ’90s trend of leather backpacks continues this season and MCM designs some of the most desirable ones, available in different sizes to accommodate your personal lifestyle.

MCM Backpacks 1a

Large enough to fit your every essential, I love the the large models featuring the label’s signature logo print embellished with large pyramid studs. Great for traveling, those must-haves include a padded laptop or tablet compartment and multiple pockets. But also the smaller versions exude grandeur and flair sure to make a style statement that demands pure attention.

MCM Backpacks 4

For previous posts in which I am wearing some of my favorite models, click on the links below:
One Day in Berlin with MCM
My Look: Hiking in Iceland
Luisaviaroma Style Lab – Grunge Flair

Tomorrow I will host a special event with MCM in Zurich, so please stay tuned for more.

LoL, Sandra

MCM Backpacks 5

MCM Backpacks 2

MCM Backpacks 3a

MCM Backpack 6

Photos: Courtesy of MCM and © Sandra Bauknecht

One Day in Berlin with MCM

Berlin-MCM-Sandra Bauknecht

Between my recent trips to China and Iceland, I flew for one day to Berlin to shoot MCM‘ s amazing new collaboration with Craig & Karl: EYES ON THE HORIZON. I love the German capital (and that is not only because I was born in this country), it’s one of the most vibrant, energetic cities in Europe. It’s the combination of two facts that can be felt everywhere: its present anything-goes-and-anything’s-possible vibe and its somber past.

Let me take you on a tour around Berlin. I had so much fun with my very talented photographer Christoph Schemel. See for yourselves:

MCM-Sandra Bauknecht-Berlin 14

Known locally as the Ku’damm, one of the most famous avenues in the city is home to many shops, such as the MCM boutique, hotels and restaurants. It’s often considered the Champs-Élysées of Berlin.

MCM-Sandra Bauknecht_Berlin

MCM-Sandra Bauknecht_Berlin 2

Second stop: DAS STUE
Located right next to the Tiergarten (central park of Berlin), the stylish design hotel Das Stue offers all the comforts of a quiet urban refuge within the heart of Berlin.

MCM-Sandra Bauknecht-Berlin 4

MCM-Sandra Bauknecht-7

MCM-Sandra Bauknecht-Berlin 8

Christoph and I had a fabulous lunch at this fun place outside in the garden area with waiter service (there is also a self-service beer garden part directly by the lake) and planned the rest of our shoot. I had a piece of very yummy cheesecake (German cheesecake is the best) that went so fast I forgot to take a picture.

MCM-Sandra Bauknecht-Berlin 9

MCM-Sandra Bauknecht_Berlin A

Fourth stop: SIEGESSÄULE
Berlin’s “Victory Column” is a famous monument and probably one of the best known symbols of the city. The “Golden Lizzie,” as it is known in local slang, was originally built around 1864 to celebrate Prussia’s victory in the German-Danish war.

MCM-Sandra Bauknecht-Berlin B

MCM-Sandra Bauknecht-Berlin C

Located at the heart of Berlin, the Brandenburg Gate is standing at the western end of the avenue Unter den Linden. It has been a symbol for both, the divided Cold War city and the country’s reunification. Today, it is one of the metropole’s most-visited landmarks.

MCM-Sandra Bauknecht-Berlin 16

MCM-Sandra Bauknecht_Berlin 15

Last stop: GRILL ROYAL
Before I flew back to Zurich, we went to Grill Royal for drinks. This see-and-be-seen restaurant is still, after opening a couple of years ago, the place-to-dine and very popular with the celebrity crowd. Below you see me before the entrance on Friedrichstrasse.

I hope that you have enjoyed my day in Berlin! Cannot wait to be back soon…

My look: Ivory blazer, cropped metallic leather motocross pants, both by Balmain, black top by Tom Ford, Audrey wayfarer sunglasses by Céline, shoes by Gucci, key ring, clutch and backpack, all from the MCM x Craig & Karl Eyes on the Horizon collection. Rose necklace and ring, both by Piaget.

iconLoL, Sandra

MCM-Sandra Bauknecht-Berlin 19

Photos by Christoph Schemel

Greetings from Yosemite National Park


Next stop on my road trip: Yosemite National Park.

I drove all the way from Salt Lake City, Utah through the state of Nevada to California to visit the Yosemite National Park which is absolutely breathtaking. The abundance of wildlife and scenic views made my stay unforgettable.
A delightful and special spot of land that I would like to share with you:

Glacier Point 3

I started my tour at Glacier Point where I had to catch my breath at one of the most exhilarating overlooks that I have seen in my life. The big granite monument in the photo is Half Dome, one of Yosemite’s most famous features.

Me HD2

My outdoorsy look: Pink jacket and floral print blouse, both by Coje (a brand that I absolutely adore, check out their cute website by clicking here), drawstring twill pants iconby Paul & JoeTokyo glitter and metallic sneakers by Jimmy Choo, pink scarf by Splendidnylon backpack by Prada and sunglasses by Marc Jacobs.

Prada Backpack

Dog Stone

Coje Buttons

Half Dome Incred

Me Half Dome

El Capitan

This massive, granite monument is El Capitan. Climbers from all over the globe come to scale it.

Close-up Shirt Coje

Tunnel View 2

Tunnel View: Just outside of Yosemite Valley, you can enjoy this spectacular view.

Tunnel View Me

Bridalveil Falls 2

Another natural spectacle is the Bridalveil Fall. The Ahwahneechee called this place Pohono, “Spirit of the Puffing Wind.” The wind swirls about the cliff, often lifting the falling water and blowing it from side-to-side in a delicate free-fall. Even though, it looks small, it actually has the height of a 62-story building.

Bridalveil falls 1

Me - Bridalveil Falls

Falls Scenery

I hiked a very fun trail all the way up to the Vernal Falls.

Falls 2

Giant Sequoias Sign

The Mariposa Grove of Giant Sequoias is a must-see. You can marvel at one of the world’s largest trees, the Grizzly Giant and enjoy the beauty of those creatures of which some date back well over 1500 years.

Grizzly Giant


Tree 11

Sequoias 2


The cones of the giant sequoias are extremely small and are the landmark for park rangers all over the world.

Wild orchid

Wild iris

Killing Bears

Coming to the park, I was pretty worried to encounter an American black bear because about 300 to 500 of them live in the park. I learnt that you stay safe if you remove food from your car and always keep it within arms reach as they might be more frightened of you than you are of them. I know that this is hard to believe…

Bears Food

I didn’t see a black bear but lots of very cute squirrels.

Squirrel 1

Squirrel 4


The Steller’s jay bird has a bright-blue colour.

During my visit at the Yosemite National Park, I stayed at the Tenaya Lodge that I can only recommend. Great food and beautiful new rooms (mine was a spa suite with a whirlpool tub in the bathroom, awesome!).

Stay tuned for more…

LoL, Sandra

Photos: © Sandra Bauknecht