This Is the End of Baselworld!

In Wednesday’s post about the departure of Rolex, Tudor, Patek Philippe, Chanel and Chopard from Baselworld, I rose the question if this will be the end of the famous watch and jewelry show. Here is the answer and some more breaking news as the Swiss watch manufactures belonging to the LVMH Group, the world leader in luxury, have chosen to leave Baselworld in order to join the other flagship brands of the Swiss watch industry in Geneva from 2021 onwards. This includes all brands from the LVMH Watchmaking Division, TAG Heuer, Hublot and Zenith, as well as the House of Bvlgari.

Within this context of clearly weakened representation of the Swiss watch industry and hence inevitably lower participation, it appears clear to the brands composing the Division and to the House of Bvlgari that they must also withdraw in order to preserve their image and their relations with their clients as well with the media.They will therefore not be taking part in the 2021 edition of Baselworld.

The four Maisons are examining various potential event formats corresponding to the need to present their strategic directions and new products to their commercial partners – as well as to the international press – next year. The LVMH Watchmaking Division on the one hand, and Bvlgari on the other, will decide on their plans in the coming weeks, according to their respective objectives.

Stéphane Bianchi

Stéphane Bianchi, CEO Watchmaking Division LVMH, said: «We are sorry to have to leave this over 100-year-old Baselworld event to which our Maisons have been consistently loyal. It is nonetheless clear that we must respond quickly and make other arrangements. We are facing an opportunity to reinvent the format and content of one of the key moments of our watchmaking year, which represented both a major commercial challenge and a lever of influence for our brands. With this in mind, we will do our utmost to be present alongside the other prestigious Maisons that will gather in Geneva in April 2021, and thereby meet the requirements of our partners and clients while offering them an unrivalled experience.»

Jean-Christophe Babin, CEO Bvlgari Grou., stated: «Grouping the entire Swiss watch industry in a single location, Geneva – the historical capital of watchmaking – and around a single date, is a major opportunity to at last revive a sector that all too many divisions and divergent interests have weakened compared to the rest of the luxury sector in which Bvlgari is active and that is making much faster progress. We are looking forward to going to Geneva in April 2021, even though we still need to define the terms of our participation, which we will specify in the coming weeks. We are also delighted not to have to make up for the lack of institutional watch shows, which in 2020 forced us to take tactical initiatives that were necessary in the short term but undesirable in the medium term

So, dear ladies and gentlemen, this is the answer, this is the end of Baselworld…

LoL, Sandra

Photos: Courtesy of the Brands

Is This the End of Baselworld?

Yesterday I received the breaking news: Rolex, Patek Philippe, Chanel, Chopard and Tudor leave Baselworld to create a new watch trade show in Geneva with the Fondation de la Haute Horlogerie (FHH). The show will be held early April 2021 at Palexpo, at the same time as Watches & Wonders (The FHH is the group that organizes what, until this year, has been known as Salon International de la Haute Horlogerie (SIHH).) This departure follows a number of unilateral decisions made without consultation by Baselworld management, including the postponement of the watch show until January 2021, as well as its inability to meet the brands’ needs and expectations.

The announcement comes as no surprise – as open letters about the fair’s plans and its organizer’s handling of refunds, among other things, have been paramount this past week. Apparently, Baselworld management also opted to reschedule Baselworld 2020 for January 2021 without asking the exhibitors. The dates conflict with a host of other exhibitions around the world in jewelry and watches.

The new show, which will be linked to Watches & Wonders, organized by the Fondation de la Haute Horlogerie, is to take place at Palexpo. The aim is to offer partner brands the best possible professional platform, applying a shared vision to successfully meet future challenges in the watchmaking industry. It will also give crucial prominence to the sector’s expertise and innovations, both in Switzerland and internationally. Other brands may also be added, according to terms that have not yet been defined. This new event will be geared predominantly towards retailers, the press and VIP customers.

Jean-Frédéric Dufour

Jean-Frédéric Dufour, Chief Executive Officer, Rolex SA, and Board Member, Montres Tudor SA, said: «We have taken part in Baselworld since 1939. Unfortunately, given the way the event has evolved and the recent decisions made by MCH Group, and in spite of the great attachment we had to this watch show, we have decided to withdraw. Following discussions initiated by Rolex, it seemed only natural to create a new event with partners that share our vision and our endless, unwavering support for the Swiss watchmaking sector. This will allow us to present our new watches in line with our needs and expectations, to join forces and better defend the interests of the industry

Thierry Stern

Thierry Stern, President, Patek Philippe said: «The decision to leave Baselworld was not an easy one to take for me, being the fourth generation of the Stern family to participate to this traditional yearly event. But life evolves constantly, things change and people change as well, whether it is at the level of those responsible for the watch fair organization, the brands or the clients. We constantly have to adapt ourselves, question what we do, since what was right yesterday may not necessarily be valid today! Today Patek Philippe is not in line with Baselworld’s vision anymore, there have been too many discussions and unsolved problems, trust is no longer present. We need to answer the legitimate needs of our retailers, the clients and the press from around the world. They have to be able to discover the new models from Swiss watchmakers each year, at one time, in one place, and this in the most professional manner possible. That is why, following several discussions with Rolex and in agreement with other participating brands, we have decided to create, all together, a unique event in Geneva, representative of our savoir-faire.»

Frédéric Grangié

Frédéric Grangié, President of CHANEL Watches & Fine Jewellery said: «Like its partners, CHANEL shares the same independence and the same desire to protect and promote the values, know-how, utmost quality and precision of Swiss Watchmaking. This initiative marks a key milestone in the history of CHANEL Watchmaking and is part of a long-term strategy, which began with the launch of this activity in 1987. This exhibition will allow us to present all of our new creations in an environment that meets our high-quality standards.»

Karl-Friedrich Scheufele

Karl-Friedrich Scheufele, Co-President Chopard et Cie SA said: «Chopard first exhibited at the Basel fair in 1964 with a stand of some 25 square metres. After careful consideration, our family decided to support the Rolex initiative and retire from Baselworld – a painful decision. The creation of this new watch show in Geneva, in parallel to Watches & Wonders, will allow us to better serve our watchmaking partners and our customers. Through the alliance, these grandes maisons will also be able to collaborate in promoting the values and best interests of Swiss watchmaking.»

Jérôme Lambert

Jérôme Lambert, on behalf of the Fondation de la Haute Horlogerie Council said: «The Fondation de la Haute Horlogerie is delighted to welcome a new salon which will strengthen the historical Watches & Wonders event in Geneva next year in early April.»

Further information will be published at a later date, in particular concerning the name of the new watch fair and its organization.

I fear this will be the end, pure and simple, of Baselworld…

LoL, Sandra

Photos: Courtesy of the Brands and © Sandra Bauknecht

The New Maillon de Cartier

Watches & Wonders – the watch fair that was supposed to take place this month in Geneva – has been cancelled due to the current corona virus crisis. However, I will show you the newest launches during the next weeks.

The first one I would like to introduce you to is the new MAILLON DE CARTIER watch that is first and foremost a statement of style. The chain-link bracelet remains a composed centrepiece, one that plays on classic codes, whilst reinventing today’s attitudes. Firstly a jewel designed by the Cartier watchmaking studios, it is a precious watch that resides in the creative watchmaking repertoire of the Maison. A bracelet whose chain-links are offset and aligned on the bias by Cartier. Well-rounded and opulent, they move in time with the ultra-feminine elegance of the new masterpiece.

«WE WANTED TO DECONSTRUCT THE BRACELET AND TRANSCEND ITS DESIGN THROUGH A VOLUME APPROACH. EMOTION IS IN THE MOVEMENT AND TENSION
Marie-Laure Cérède, Timepieces Creation Director

It all lies in the twist of the lines, in the torsion emphasising the perspective within which the
watch dial blends. This interpretation allows the case and links to entwine themselves in one graphic motion. Rectangular links, a hexagonal dial, bevelled brancards: the design of the Maillon de Cartier watch incites Cartier’s rhythmic geometry. An ambition to structure the watch, from the form of its links to its faceted case, radicalises the spirit of the watch. Its volume is tangible, angular and dense.

A precious collection, the Maillon de Cartier watch also unites exceptional pieces with stones that enhance the design. The dials are inlaid to echo the sequencing of the stones set in the links. The choice of stones in the blue lacquer and tsavorite version adds to the kinetic relief of the watch. A graphic effect and contrast that Cartier accentuates with a version in yellow gold and diamonds with black lacquer bevelled links.

Investing in gold seems to be a good idea, don’t you think? Gold is considered by investors to be one of the safest investments, recovering its value quickly through economic downturns… no matter how it is a beautiful gift for you or a loved one…

LoL, Sandra

Photos: © Cartier

Panerai Celebrates the Year of the Rat

Panerai celebrates the Year of the Rat with a special edition of 88 units decorated using the
ancient technique of sparsello. This technique is named after the tool, like a little scalpel, which is used to make incisions. These are then inlayed with gold threads which are carefully hammered to fill the recesses. This operation takes up to 50 hours of work for each watch. Chinese astrological tradition depicted and enhanced by Italian craftsmanship.

Panerai recalls the evocative thousand-year tradition of the Chinese Zodiac with the new Luminor Sealand – 44 mm (PAM00863), a special edition created to anticipate and accompany the Year of the Rat which will officially start on the 25th of January 2020.
For Panerai this is a true tradition within a tradition which started in 2009 with the celebration of the Year of the Ox and culminating today, in the 12th year, with the Luminor Sealand – 44 mm dedicated to the Year of the Rat. This is the 12th Panerai Luminor Sealand model and marks the end of the 12- year cycle in which each year is distinguished by a sign of the zodiac represented by an animal.

Both ambitious and brilliant, those born under this sign use their intelligence and shrewdness to adapt to any situation, easily overcoming the problems and pitfalls of everyday life. They are also endowed with inspiration and intelligence, qualities which they share with the rat, the animal represented on the steel cover of the Luminor Sealand – 44 mm dedicated to it.

A distinguishing feature of every Sealand, the decorated cover – with a signalling mirror inside.

The mechanical movement of the new Luminor Sealand – 44 mm is the P. 9010 Calibre with a power reserve of three days provided by twin spring barrels, and rapid time adjustment which also changes the calendar. Water-resistant to a depth of 10 bar (about 100 metres), the new Luminor Sealand – 44 mm is fitted with a semi-matt calf strap, gold in colour with beige stitching, and it is presented in a pear wood box. It is supplied with a second strap of black rubber, a special tool for changing the strap and a screwdriver to remove the buckle.

LoL, Sandra

Photos: © Panerai

Hublot x Eden Rock – Saint Barths

Once steeped in the opulent luxury and tranquillity of this setting, who wouldn’t want to suspend time and never have to return to normality? Fully renovated, one of my favorite hotels in the world, the legendary Eden Rock on Saint Barthélémy just reopened its doors again, two years after the resort was hit by Hurricane Irma. United by their shared values, Hublot and Oetker Collection are continuing their collaboration, with two brand new Classic Fusion models being added to the Eden Being collection featuring exclusive custom-made pieces.

A 45 mm chronograph version provides a glimpse of the self-winding movement, and a second 38 mm version dazzles, set with 36 brilliant-cut diamonds. These are available as ultra limited editions – just 25 of each model – which can be engraved with the initials of their future owners. They will be available first of all at Eden Rock – St Barths, and also through the Oetker Collection network and Hublot boutiques.

Usain Bolt and Ricardo Guadalupe at the launch event in Saint Barths.

Eden Rock – Saint Barths has played host to glittering stars including Greta Garbo. Excellence, exclusivity and exuberance are just a few of the qualities that Hublot and Oetker Collection share to delight their clientele. Its forthcoming reopening provides an opportunity to renew our collaboration through a Classic Fusion model for men and one for women. Even though, once there, you are sure to stop counting the hours…
Ricardo Guadalupe
CEO Hublot

Drawing inspiration from Eden Rock Saint Barths the two timepieces feature details that ensure this mythical place lives on in memory. This exceptional hotel boasts a history dating back to the 1950s, regularly visited by illustrious personalities representing all facets of the world’s rich cultural heritage, from music to cinema and literature, as well as artists seeking inspiration.

The HUB1155 skeleton self-winding chronograph movement showcases the collaboration with Eden Rock St Barths at 3 o’clock. The second watch sparkles with precious diamonds symbolising eternity, with the white lacquer of its dial set with 10 rubies. These two timepieces are available with three straps: a white alligator strap delicately edged with red thread, along with white and red full rubber straps, both finely ribbed.

Deliberately white like the pristine sand of the beach or the sun-bleached walls – everyone will have their own interpretation – the watch has a single touch of colour; the famous Eden Rock red. These creative and aesthetic choices conjure up the perfect getaway.

LoL, Sandra

Photos: © Hublot

Hermès Arceau Ronde des Heures

The Arceau watch, designed by Henri d’Origny in 1978, lends its understated yet unique aesthetic to a new expression of time according to Hermès. A playful and paradoxical creation that diverts the moon from its expected role.


Here, the Earth’s satellite itself indicates the time as the numerals whirl in the moonlight, while the minutes hand points to the distant stars of a constellation. Ever since its creation, the round 36 mm case of the Arceau has rested on a rectangular stirrup, tracing a timeless silhouette. Its black bezel adorned with black spinels radiates an intense nocturnal light. Its sunburst glossy black dial is enlivened by a carousel of sloping numerals sweeping over an iridescent moon. Standing out against this radiant darkness are a moon and stars crafted in mother-of-pearl and revealed by luminescent lacquer.

Issued in a limited edition of 300, the Arceau Ronde des heures watch in steel is fastened to the wrist by a strap in black alligator crafted by Hermès artisans. Price: CHF 6450.00.

I find it very beautiful and you?

LoL, Sandra

Photos: Courtesy of Hermès

Green SAXEM for Hublot’s Big Bang MP-11

Having made a huge investment in the industrialisation of sapphire—the most difficult material to produce—in several colours (transparent, black, yellow, blue and red), to have the quantity necessary to create its models, and given the impossibility of offering an emerald green in this material, Hublot has now explored new avenues.

Today, the brand is able to take a new approach to the ultra- technical and contemporary design of the MP-11 model by shaping its case in an innovative material never before used in watchmaking. Endowed with a deep green that can compete with the finest emeralds, SAXEM combines peerless resistance with a brilliance that comes close to that of a diamond. Within this fully transparent case beats a manual-winding manufacture calibre with an exceptional 14-day power reserve ensured by seven barrels that can be seen from the dial side.

Hublot reaffirms its place as a leader of innovation by making its MP-11—after 3D carbon and transparent sapphirein a high-tech material that has never been used for a watchcase. Its name is SAXEM, as in Sapphire Aluminium oXide and rare Earth Mineral. In order to obtain this unparalleled shade of green, transparency and radiance, the Hublot manufacture mixed aluminium oxide, the basic component of sapphire, with rare-earth elements like thulium and holmium as well as chromium. The resulting material is both harder than emerald (which is too soft to be machined) and endowed with a brilliance that is greater than that of sapphire.

This jewel of technicality and transparency is produced in a limited run of 20 pieces. An  exploit reserved for connoisseurs, available for CHF 120.000.

LoL, Sandra

Photos: © Hublot
To stay up-to-date, follow: @Hublot #Hublot #Mp11Saxem

Gucci Grip

A culture guided by no rules and free thinkers creates a portrait of inclusion featuring skating communities from seven cities around the world. All of their stories are tied up by the same accessory, Grip: the unisex watch with a name inspired by the way trainers stick to the grip tape on a skateboard. Designed to coordinate with the new timepiece, a lineup of interchangeable straps is available in diverse colours and leathers.

TO SHOP AND FOR MORE INFORMATION ABOUT THE NEW GUCCI GRIP WATCH, CLICK HERE PLEASE.

LoL, Sandra

Photos: © Gucci
#GucciGrip
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Apple Watch Hermès Goes Dramatic

The collaboration between Apple and Hermès, based on a unique vision and shared values, continues this autumn with radical new creations for Apple Watch Hermès Series 5.
Apple Watch Hermès is the expression of a shared quest for excellence, attention to detail, and a profound respect for know-how and craftsmanship.

Dark Art, black shines a light on time
The dial of Apple Watch Hermès Series 5 is entirely in black, as are the strap and buckle.
The time is revealed by the interplay of light and shadow that accompanies the revolution of the hands.

Della Cavalleria, a play on monochrome and printed leathers
Apple Watch Hermès Series 5 also plays on contrasts with new straps. Three monochrome colours – encre, étain, and brique – combine with leather printed with the Della Cavalleria scarf design. The dial harmonises with these new creations, prolonging the intensity of the colours.

Apple Watch Hermès Series 5 will be available to order on hermes.com and apple.com from now, with availability in selected Hermès and Apple stores from 20 September in Australia, Canada, China, France, Germany, Italy, Japan, Singapore, Spain, Switzerland, the UAE, the UK and the US.

LoL, Sandra

Photos: © Hermès

New Tambour Horizon LV Neon Watch Faces

Inspired by the season’s colorful store windows, Louis Vuitton launches new digital watch faces for the connected Tambour Horizon watch.

Neon and electric, the Monogram flowers and Louis Vuitton initials pop as if glowing in the dark. You can choose from the four new designs to give an entirely new and eye-catching look to your Tambour Horizon Connected Watch.

In addition to the new neon designs, the Tambour Horizon connected watch includes a travel feature with flight, hotel and transportation information, «My 24 hours» with weather, daily agenda and step counter, along with access to LV’s City Guide and exclusive customizable watch faces to truly tailor the timepiece to your own needs.

The «LV Neon» faces can be added to any Tambour Horizon watch through the Play Store now.

LoL, Sandra

Stills: Courtesy of Louis Vuitton, Collages: © Sandra Bauknecht