
Swiss luxury watch manufacturer IWC Schaffhausen opened its first US Flagship Boutique in New York City this month – with 3,000-square-foot the largest of its kind worldwide.

“The opening of this Flagship Boutique in New York City marks a major milestone for IWC Schaffhausen,” says CEO Georges Kern. “It not only reflects the success of the brand, but also pays tribute to the home country of the company’s founder and to our American heritage. We are looking forward to welcoming our customers at this marvelous location at Madison Avenue and inviting them to experience IWC’s spirit and philosophy.”
In fact, IWC founder Florentine Ariosto Jones, an American entrepreneur who launched the brand in 1868, was born only a few miles away from the company’s new landmark.
Today, customers can explore the brand’s watch families – Aquatimer, Pilot’s Watches, Portofino, Ingenieur, Da Vinci, and Portuguese at this outstanding bi-level boutique.
I would like to invite you to check out IWC’s newly launched NYC Globetrotter Guide that offers lots of insider tips for the city that never sleeps. Just click on the highlighted text.
LoL, Sandra



Photos: Courtesy of IWC



















Photos: © Sandra Bauknecht


















Photos: Courtesy of Chanel
The most exciting part of my trip to Paris was the launch event for the “Mary Katrantzou for Longchamp” collection at the famous concept store 










Photos: Courtesy of Longchamp and © Sandra Bauknecht
LUCKY STRIPES
ROUGE COCO SHINE BRILLANT
LE VERNIS GOLD FINGERS




Photos: Courtesy of 

Nudo in amethyst.













Photos: Courtesy of Piaget