New York’s Chicest Summer Escape

As summer settles over New York City, one of the Upper East Side’s most refined addresses, The Mark Hotel, reintroduces its quietly iconic ritual: an evening at sea aboard its elegant 70-foot Herreshoff sailboat.

Beginning May 30, 2026, guests are invited to step seamlessly from the polished calm of Madison Avenue life into something altogether more cinematic. Departing from Chelsea Piers, the two-hour voyage glides across the Hudson at golden hour, offering uninterrupted views of Manhattan’s skyline and landmarks such as the Statue of Liberty, as timeless as the vessel itself.

On board, the experience unfolds with studied discretion. A curated selection of gourmet bites arrives courtesy of The Mark Restaurant by Jean-Georges or the storied Caviar Kaspia, paired with wines chosen by the hotel’s head sommelier. The mood is less excursion, more floating salon, intimate, indulgent, and unmistakably New York.

Sailings run from 6:30 to 8:30 PM throughout the season (with the exception of a special Father’s Day cruise on June 21). Tickets are priced at $640 per guest and may be arranged through the hotel.

For those seeking something more private, bespoke charters for up to 25 guests offer a heightened level of exclusivity, with tailored menus and minimum spends beginning at $15,000.

It is, in essence, summer in New York at its most rarefied, where the city’s energy softens into something slower, quieter, and infinitely more decadent.

LoL, Sandra

Photos: © The Mark Hotel
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Ninties Nostalgia at The Mark Hotel

The Mark Hotel serves the 90s cocktail everyone wants right now.

As New York slips deeper into a 90s state of mind, much of the current mood can be traced back to Love Story, which follows the magnetic, much-mythologized relationship between John F. Kennedy Jr. and Carolyn Bessette-Kennedy. Their understated elegance, their quiet confidence, their distinctly New York kind of romance, it’s all back, and it’s shaping everything from fashion to the way the city feels right now.

Naturally, The Mark Hotel understands the moment. With its Cucumber Martini, the hotel offers a drink that feels almost like a continuation of that narrative, crisp, refined, and effortlessly composed.

Fresh, clean, with just a whisper of nostalgia, the cocktail captures exactly what defines this revival: a return to simplicity that doesn’t try too hard. Much like Carolyn’s pared-back silhouettes or JFK Jr.’s innate polish, it’s about precision rather than excess. The influence of the series is unmistakable, what we see on screen translates almost instantly into a renewed appetite for a certain kind of East Coast minimalism, where restraint becomes the ultimate luxury.

The Cucumber Martini fits seamlessly into this world. It doesn’t announce itself; it lingers. It belongs to a time when elegance was instinctive, when style was something lived rather than performed.

And truly, where better than The Mark? If there were ever a place where their paths might have crossed, amid quiet glamour, soft lighting, and that unmistakable Upper East Side ease, it would be here. The mood hasn’t been recreated. It was simply waiting.

LoL, Sandra

Photos: © The Mark Hotel
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My Look: Rainy NYC

Manhattan drowned in rain, I stepped out in CHANEL, because if New York City brings the storm, you bring the statement.

The rain? Survived.
The blizzard? Elegantly avoided.

Wet pavement, nylon covered boots, zero compromise.
In this city, the weather changes. Style doesn’t.

My look: 23P Black and blue tweed dress, matching Chanel 19 tweed bag, pearls and crystals large script brooch (Pre-fall 2019), 21K black nylon and patent leather interlocking CC knee high sock boots (F/W 2021/22 Act II), pearl necklaces and CC chain lambskin hoop earrings, all by CHANEL, black roll neck sweater by Dolce & Gabbana, and felt sailor cap iconby Saint Laurent.

LoL, Sandra

Photos: © Sandra Bauknecht / Laguna Photography
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Welcome to Casa Panerai

Welcome to Casa Panerai, the largest Panerai boutique ever opened its doors in the heart of New York City on Madison Avenue. Home to an extensive collection of watches, both historical and contemporary, the store welcomes clients with elements visible from the sidewalk, an LED screen displaying captivating images that convey the brand’s connection to the marine realm and its spirit of adventure, and a larger-than-life iconic luminous green wall clock. Inside, an immersive timeline spanning nearly 30 feet along an original exposed brick wall highlights significant milestones of the Maison’s history in a multidimensional exhibition with materials including reproductions of original mechanisms, copies of patents and certifications and interactive models.

For female wristwatch lovers, the store includes a dedicated zone centered on the Luminor Due Collection. The space features soft, rounded furnishings and an oceanic influence that pervades the room, with walls covered in artisan-crafted variegated blue resin that evokes the kaleidoscopic hues of the sea. To complete Panerai’s heritage and aesthetic sensibility, the interiors feature furniture from Italian interior designers while a coffee bar sits on the upper level to offer a relaxing break.

To celebrate the opening, Panerai presents the new Radiomir Tourbillon Bronzo as a fitting centerpiece for Madison Avenue, a masterpiece that pays tribute to its legendary history and embodies the essence of the Radiomir. Combining technical feat and historical design, Panerai’s first-ever 45mm tourbillon movement is set in a bronze case that showcases a characteristic vintage look. Through the natural oxidation process, the bronze material evolves according to wear and tear, and its seasoned and retro appearance becomes completely different, adapting to the wearer’s individual surroundings and giving each piece a unique patina.

Furthermore, Panerai launches the Luminor BiTempo New York Edition, a special edition available in 212 pieces, which is set in a 44mm titanium DLC case with a grey matte shaded sandwich dial. DLC, also known as diamond-like carbon coating, is a specific treatment technique applied to the titanium material that combines high performance and aesthetical appeal giving the timepiece an unmistakable sleek black look and high hardness and durability.

LoL, Sandra

Photos: © Panerai
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Bobbi Brown Luxe Lipstick

I am so proud to announce that I am a new ambassador for BOBBI BROWN. I have been a huge fan of the global prestige beauty brand that empowers women to embrace and enhance their individual beauty. In 1991, makeup-artist-turned-entrepreneur Bobbi Brown launched her namesake label. Since then, the brand has offered universally flattering products created with uncompromising quality and an intuitive sense of what every woman wants: to look and feel like herself, only prettier and more confident.

The first new product I would love to introduce you is a lipstick. But it is not «just another lipstick», it is a true upgrade. I wear lipstick everyday. I just love it.

The new LUXE LIPSTICK is inspired by New York City with its NYC-inspired case featuring a skyline silhouette and shades that tell a story. The slogan is «the color that never sleeps.» Personally speaking, I love lipsticks that are skincare-infused. The new LUXE LIPSTICKS promise 10-hour moisture and 10-hour wear. I tried them and it is true. The new creamy formula boosts color payoff while nourishing and conditioning lips thanks to an infusion of flower extracts and wax. The all-day wear resists fading, feathering, and smudging, providing the ultimate lip- loving comfort.

Available in a large selection of tempting 36 shades, you can create your own The Luxe Lip Wardrobe. Visit the nearest BOBBI BROWN counter next to you and indulge in this expanded range of wearable bolds and power neutrals. Or just get inspired by the color swaps, and order them online. The new lipsticks are available now for CHF 52.00 each. I am wearing 318 Rose Blossom in this post.

LoL, Sandra

Photos: © Sandra Bauknecht / Nadia Krawiecka
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@BobbiBrown #BobbiBrownSwitzerland

My Look: What To Buy Now

What to buy now? A question I get often asked. Times have changed. It is not always about the newest trends. Brands are launching re-editions and the second hand market is booming. Shopping in a more conscious and sustainable way has become important to many of us instead of just spending on whatever just hit the shelves.

If you invest in great quality and some designer pieces, you will enjoy those for many years to come. Here you see me in New York City for the launch party of PIAGET‘s new POLO S watches. My look consists of vintage pieces like my CHANEL bag that I got for my 18th birthday along with the dress from Gucci’s S/S 2016 runway collection (Look 39).

My look: Multicolored lace embroidered dress, beaded necklace, and Molina turquoise lip pumps, all by Gucci, quilted lambskin mini vintage classic flap bag by CHANELLimelight Gala watchicon, rose diamond ringicon and rose diamond necklaceicon, all by Piaget.

LoL, Sandra

Photos: © Sandra Bauknecht
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My Look: Manhattan

Greetings from Manhattan and happy weekend to you all! I love being back in this vibrant city where everything seems possible. Today I am embracing fashion in full color with these head-turning hues and the striking silhouette.

My look: Couture biker jacket in saffron yellow, matching biker wool crepe skirt, and oversized bow hairbandicon, all by Moschino, Aimee suede clutch by Khaite, Raynibo 100 crystal-embellished suede sandalsicon by Christian Louboutin, Lily tiger print cat eye sunglasses by Saint Laurent, Panthère de Cartier Manchette 22mm 18-karat rose gold and diamond watchicon by Cartierpearl necklace and vintage blue sapphire earrings by CHANEL.

LoL, Sandra

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Photos: © Sandra Bauknecht / Lacuna Photography
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Studio 54 Party

Disco. Decadence. The ultimate indulgence. Sometimes you get an invitation that is so amazing you want to show it to the world… in this case a dear friend of mine is celebrating a Studio 54 party in New York City next weekend. I couldn’t have wished for a better theme. Studio 54, the legendary world-famous night club of the late ’70s, located at 254 West 54th Street, between Eighth Avenue and Broadway in Midtown Manhattan, was the landmark of various parties in the art and fashion world and the hot spot for all celebrities of the era.

At the peak of the disco dancing and music trend, it was founded and created by Steve Rubell and Ian Schrager in 1977, and sold in 1980 to Mark Fleischman, who reopened the club after it had been shut down following Rubell and Schrager’s convictions on charges of tax evasion.

Studio 54 has become a dress code in itself: it means sparkling mini dressessequins, jumpsuits, platform sandals and Farrah Fawcett hair. Michael Kors admittedly skipped his own prom for a night out at Studio 54, so it’s fitting that the former NYC club serves as inspiration for his F/W 2019 collection.

TO SHOP ALL CLOTHING AND BEAUTY PRODUCTS BELOW, JUST CLICK ON THE HIGHLIGHTED DESCRIPTIONS PLEASE:

One of my favorite pieces of the collection – Look 65 (also featured in the ad campaign)
Feather-trimmed sequined silk-georgette mini dress by Michael Kors Collection.

Look 13
iconAsymmetric sequined stretch-jersey halterneck dress by Michael Kors Collection

Look 52
Glittered cashmere tank by Michael Kors Collection

Look 56
iconKnotted stretch-lamé midi dress by Michael Kors Collection

Look 67
iconMetallic fil coupé leopard-jacquard midi dress by Michael Kors Collection
icon

Another designer who is constantly inspired by his mom’s Studio 54 days is Michael Halpern. Since he graduated Central Saint Martins MA in the class of 2016, the London’s resident New Yorker is going for full glitter-disco looks. Just one word: amazing!

Look 3
Draped sequined tulle halterneck midi dress by Halpern
icon

Look 12
Asymmetric sequined chiffon mini dress by Halpern

Look 22
iconSequined tulle flared pantsicon and off-the-shoulder ruffled sequined tulle top, both by Halpern.

Look 25
iconOne-sleeve draped asymmetric stretch-jersey midi dress by Halpern

Look 32
Draped animal-print sequined stretch-tulle jumpsuit by Halpern

And as far as your beauty looks are concerned, look no further than the just-released Studio 54 for NARS collection. Start the party with iconic shades; own the night with exclusive bolds and brights.


iconNever Enough Mini Lipstick Coffret by NARS


iconLimited Edition Explicit Content Mascara Set by NARS

iconStudio 54 Outshine 4-Piece Lip Gloss Set  by NARS


iconSoftcore Blush and Balm Set – Torrid by NARS

Glitter. Glamour. Excess. Expression. Consider this your VIP ticket beyond the velvet rope. Once you’re in, anything goes.

LoL, Sandra

Photos: Courtesy of the Brands

Valentine’s Day 2019 at The Mark Hotel

If you are in NYC or planning a spontaneous trip, I absolutely recommend to surprise your loved one with a stay at The Mark Hotel and indulge at their special Valentine’s Day Menu.

The boutique hotel located in New York’s Upper East Side at the corner of Madison Avenue and 77th Street spreads «Love» with a Sensuous Special Room Service Menu not only for Valentine’s Day but the whole upcoming weekend! Romance is in the air…. and in your suite.

The offering includes  love potion cocktails paired with natural aphrodisiac bites prepared by Michelin-star Chef Jean-Georges Vongerichten. Optional add-ons include a Sexual Satisfaction Grade Card, a pair of Agent Provocateur Panties, and The Mark Eye Mask.

Moreover, you can enjoy 24/7 shopping at Bergdorf Goodman and have access to The Mark Sailboat, a 70-foot vessel available to guests to sail around the New York Harbor. I also recommend getting a special treatment by hairstylist Frederic Fekkai and perfumer Frederic Malle.

Warning: This menu may cause too much passion and lust.
Pure luxury, pure satisfaction, this is what #LifeAtTheMark is all about!
There is a reason it is New York’s most boldly lavish hotel…

LoL, Sandra

Photos: Courtesy of The Mark Hotel

My Look: New York City

Another New York Fashion Week look that works great for day and night.

My look: Rys multi-texture jacket by Hervé Légericon, Night knitted dressicon by Temperley London, large classic flap bag in caviar leather by Chanel, black suede knee bootsicon by Prada, and embellished square butterfly sunglasses by Celine.

LoL, Sandra

 Photos: © Sandra Bauknecht