Prada’s Second Drop of New Timecapsule

On February 4th, 2021, the second drop of the new series of Timecapsule dedicated to knitwear will be launched on prada.com – at 3pm CET – for 24 hours only. Prada Timecapsule is an exclusive product drop of 50 items, occurring once a month, each first Thursday.

The wool sweater is defined by an original graphic pattern – inspired by the Prada archive motifs – and presents modernist details linked to the world of sports. The Prada logo is reinterpreted on the front of the item, while the triangle with the date of the drop stands on the back.

Enabled by the new Prada e-commerce platform, the Timecapsule section is available in Europe
(Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Luxembourg, Monaco, The Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom),
Japan, South Korea, China, USA, Canada, Brazil, Hong Kong, Australia, New Zealand, Singapore, Taiwan and UAE. Prada Timecapsule will reach other markets over the course of 2021 following the new prada.com layout-relaunching calendar.

TECHNICAL DETAILS
Jacquard pattern – Unisex fit with a vintage inspired silhouette – Ribbed collar – Regular shoulder – Ribbed cuffs and hem – Inlay logo. Made In Italy. Price: € 1.100.

Next drop will be on March 4th, 2021.

LoL, Sandra

Photos: © Prada

Prada Unveils a New Series of Timecapsule

This Thursday, Prada will launch a new series of Timecapsule dedicated to knitwear. The exclusive section of prada.com offers – each first Thursday of the month at 3 pm CET – 50 limited edition and numbered articles, on sale for 24 hours only.

This drop presents a wool cardigan defined by a vintage inspired silhouette and an original geometric pattern.

Enabled by the new Prada e-commerce platform, the Timecapsule section is available in Europe (Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Luxembourg, Monaco, The Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom), Japan, South Korea, China, USA, Canada, Brazil, Hong Kong, Australia, New Zealand, Singapore, Taiwan and UAE. Prada Timecapsule will reach other markets over the course of 2021 following the new prada.com layout-relaunching calendar.

Next drop will be on February 4th, 2021.

LoL, Sandra

Photos: © Prada

Prada Timecapsule December Drop

On December 3rd, 2020 the monthly Prada Timecapsule drop will be launched on prada.com – at 3pm CET – for 24 hours only. It is an exclusive product drop of 50 items, occurring once a month, each first Thursday.

This series of drops offer a classic boxy shirt, one of Prada’s wardrobe essentials, presented as unisex in an original printed version. The print’s motif is inspired by a theme related to the month of launch and includes a specific limited edition number 1/50, 2/50….

For this release, scheduled December 3rd, Prada offers a cotton popeline shirt for both women and men, characterized by an original print inspired by film posters of the 1960s. Available in XS, S, M, L, XL for €790,00 here for only 24h.

LoL, Sandra

Photos: © Prada 

First Designer Medical-Grade Face Masks

Great news, the first luxury fashion designer has launched custom-print unisex medical-grade masks, the same kind doctors and nurses wear in the hospital. Peter Dundas has transformed what is typically in a shade of icy blue into something fun, and insisted on black straps instead of white. In vibrant florals and animal prints plucked from his runway collections, the face masks are extremely soft and comfortable to wear, much better than the usual medical-grade ones we know.

«We’ve always wanted to be a feel-good brandDundas said to Vogue. «I truly believe our colors and patterns make you happier. They light up your life like a bouquet of flowers. Wearing a mask and hiding your face is a challenge, and if we can make people feel better about it, that’s a good thing.» I couldn’t agree more.

Peter Dundas with me

Dundas sat at the helm of Roberto Cavalli, Emilio Pucci and Emanuel Ungaro, before he gave fans what they wanted by launching his own eponymous label. He made the announcement in such a cool yet unconventional way, debuting his first designs with three custom-made looks for Beyoncé at the 2017 Grammy Awards. Created with partner Evangelo Bousis, the brand is inspired by the duo’s travels and the glamorous, jetsetting women in their inner circle.

After placing an order on dundasworld.com, the face masks arrived the next day from Italy. They will also launch on Amazon Fashion in the coming weeks. A pack of 50 masks costs €85.

He and Bousis are also donating boxes to children’s hospitals, the Art of Elysium, and the LGBTQ Center in New York, so health care workers and patients alike may have a little dose of that Dundas glamour all love! Bravo!

LoL, Sandra

Stills: Courtesy of Dundas, Photos: © Sandra Bauknecht

Prada Timecapsule

Prada Timecapsule is an exclusive product drop of 50 items, occurring once a month, each first Thursday. Today, on July 2nd, 2020 the monthly Prada Timecapsule will be launched on prada.com – at 3pm CET – for 24 hours only. Forget the slow movement of our times, here you have to be fast. Stepping into the footsteps of Riccardo Tisci for Burberry, who used the so-called 24h «drop», a word mainly used in streetwear, for Burberry already, (for the previous post, click here please), Prada is finding new ways how to promote their products. However with Raf Simons at Prada, who is sharing with equal responsibilities for creative input and decision-making with Miuccia Prada, we will see a lot of interesting projects coming up.

Prada Timecapsule previous drops and the new July one

Enabled by the new Prada e-commerce platform, unveiled November 2019, this new section is now available solely in Europe (Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Luxembourg, Monaco, The Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom), Japan, South Korea and for the first time in China, USA and Canada, reaching other markets over the course of 2020 following the new prada.com layout-relaunching calendar.

This series of drops offer a classic boxy shirt, one of Prada’s wardrobe essentials, presented as unisex in an original printed version. The print’s motif is inspired by a theme related to the month of launch and includes a specific limited edition number 1/50, 2/50….

For this release, scheduled July 2nd, Prada presents a new cotton popeline shirt for both women and men, featuring an exclusive print inspired by the cycling world. Available in XS, S, M, L, XL for €790,00 here for only 24h.

Mark your calendar: the next drop will be on August 6th, 2020.

LoL, Sandra

Photos: © Prada

Jo Malone Myrrh & Tonka Cologne Intense

myrrh_tonka_jo_malone_cover

Jo Malone will launch Myrrh & Tonka, a new unisex fragrance in the Cologne Intense Collection, in January that follows 2015’s Orris & Sandalwood.

jml_260716_namibia110

This amazing addictive scent uses the potent sap of the Namibian myrrh tree and blends it with a little dose of warm almond and lush vanilla from the tonka bean. It was developed by perfumer Mathilde Bijaoui.

jml_namibia599

What was the inspiration behind the fragrance?

The idea of Namibia, with its sand dunes and warm desert colours, conjured up the romance and emotion of faraway lands. Myrrh felt like the perfect note to use for a new and innovative Cologne Intense. Once enriched with the note of tonka, the fragrance gives a real sense of richness, travel and escape.

jml_namibia369

The Cologne Intense collection works with rare, ritualistic ingredients; what makes Myrrh & Tonka an ideal addition to this collection?

Both the myrrh and the tonka have a decadent and addictive quality that chimes with the Cologne Intense concept of rarity and opulence. I felt that the collection was missing a fully warm, sensual and rounded Oriental feel. We do already have a resinous incense note elsewhere in the collection, in Incense and Cedrat, but it’s cut through with a citrus that amplifies the fresh nature of the Incense. However for Myrrh & Tonka, we headed in the opposite direction and reinforced the richness of the resin rather than trying to contrast it. Even though the final fragrance is deep, it stays true to our philosophy of simplicity and clarity; that’s because it’s a short formula with very few extra ingredients, making it easy to layer with our existing fragrances through our Fragrance CombiningTM ritual.

jml_namibia384

How was the Myrrh harvested?

We wanted to go to the source of the myrrh and I had the privilege of travelling to Namibia to be part of the harvesting process. It’s a long, long journey and, once there, it feels like a very distant land. Once we landed in the country, it was another eight hours travelling into the mountains to get to our destination.
The trees they collect the myrrh from are called Omumbiri trees – they seem almost dead when you look at them as they grow in the dryness of the desert. But a few times a year the trees produce a sap that comes out like a resin; it’s a mechanism that the tree harnesses to fight potential bacteria, and the myrrh has a wonderful purity to it because of the altitude and climate.
Accumulating the resin is a ritualistic process in itself. The sap is very gluey so traditionally they would cut the tree trunks to get it. But in this region, to preserve the tree, they don’t touch it at all: they wait until it’s become dry and either scrape it from the tree or they wait until it falls off. With their method there’s no waste, the trees aren’t damaged and the whole experience is very simple and clean. And because of the nature of the crystals you can keep them for a week or two, unlike flowers that you have to work with immediately as they’re so fragile. I’ve never seen something so beautifully uncomplicated.

jml_260716_namibia063

How would you describe Myrrh & Tonka as it warms and develops on the skin?

Right at the top there is a hint of lavender and a little floral to make the opening effect comforting and voluptuous. The big, rich heart and base note of myrrh is sensual and balsamic, with hints of amber and licorice. And the tonka brings generosity. There is also a touch of vanilla, cypriol and gaiac wood, which together deliver a smoky tobacco note to the perfume.
It’s a fragrance that’s quite linear: that means that from the top to the bottom it more or less stays the same. It’s very stable in its evolution, and that’s something quite rare in perfumery.
It’s sensual and addictive, captivating and mesmerising.

jomalone_myrrh_tonkaTop Note: Lavender
Middle Note: Omumbiri Myrrh
Base Note: Tonka Bean

Jo Malone Myrrh & Tonka will be available as 100 ml Cologne Intense for CHF 165.00 from January 2, 2017. In Switzerland at Globus Geneva, Globus Lucerne and Jelmoli Zurich.

LoL, Sandra

jml_namibia387

Photos: Courtesy of Jo Malone