Prada Drops Second Timecapsule NFT

Prada announces the release of its second Timecapsule NFT Collection, which is linked to both a gender-neutral physical product and a gifted NFT. This NFT drop follows the launch of the first Timecapsule NFT Collection on June 2nd in collaboration with artist Cassius Hirst.
The Timecapsule NFT Collection debut resulted in an immediate sell-out of the collection. The launch also coincided with the creation of the «Prada Crypted» server on Discord which gained a large following solidifying the brands commitment to building an inclusive Web3 community, but this is just the beginning of the journey.

A key design element of this latest Timecapsule shirt is that the garment is made from upcycled fabrics from the Prada archives. By turning iconic printed textiles into a unique design, these materials are given a new life, perfectly in line with the Brand’s sustainability strategy and approach to circular thinking.

This shirt, which is #31 drop in the Timecapsule Collection, is emblazoned with the calendar month of «July». It features a black color pipeline matched with the Holliday & Brown tulip print on a cotton poplin base. It also features a «Jacquard Animalier» silk brocade and lurex fabric; as well as Jacquard Thrush (flower), a silk fabric produced from an early 20th century French archive. The final details of the design include a «Poplin Loto» printed fabric with deco inspiration.

The Timecapsule is a monthly online event: for 24 hours, on the first Thursday of every month, an exclusive item is made available on prada.com in very limited quantities, in selected markets. Each limited-edition Timecapsule item is associated with a unique serial number and is delivered with custom packaging. By purchasing the Timecapsule, customers will be able to redeem the related NFT which will be available, in a second phase, also for those who bought the Timecapsule dating back to the first launch in December 2019. As such, there is a synergy between the Prada Timecapsule and the scarcity and desirability of NFTs.

The NFT includes the drop serial number and the numbering of each physical item in order to have an exact correspondence. NFT owners are then offered exclusive benefits and experiences as well as access to future drops. Prada Timecapsule NFTs are issued on the Ethereum blockchain, offering a secure and user-friendly experience. The drop is facilitated by leveraging the Aura Blockchain Consortium’s NFT Solution and technology.

The Prada Timecapsule drop is open to customers in Australia, Austria, Belgium, Brazil, Canada, China Mainland, Denmark, Finland, France, Germany, Greece, Hong Kong S.A.R., Ireland, Italy, Japan, Luxemburg, Monaco, Netherlands, New Zealand, Norway, Portugal, Republic of Korea, Singapore, Spain, Sweden, Switzerland, Taiwan (China), Turkey, United Arab Emirates, United Kingdom, United States for 24 hours only, starting from July 7, 2022 at 3pm – CEST, limited to 50 items.

LoL, Sandra

Photos: © Prada
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New NFT Drop: Balmain x Cole

French fashion house BALMAIN has partnered with digital artist JEFF COLE to create THREE EXCLUSIVE NFTs inspired by the Balmain Unicorn sneakers.

Balmain S/S 2022

Only on MINTNFT can you make bids of these exclusive NFTs that include both physical and digital utility:

– One pair of Balmain Unicorn sneakers, signed by Creative Director Olivier Rousteing
– One original sketch of the Balmain Unicorn sneaker, signed by Balmain’s Head of Sneaker Design, Safa Sahin
– Two VIP access passes to the Balmain Festival V03 during Paris Fashion Week 2022, in September
Balmain’s own NFT, the «Non-Fungible Thread», which creates additional utility (drops later during 2022)

Make your bids. Get your Unicorn.
Auction closing: Friday, June 24, 2022, at 12PM EST

LoL, Sandra

Photos: © MINTNFT
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise

10KTF Gucci Grail

A crystal ball heralds its arrival. Mysterious and fascinating, the magical globe is the gift the digital avatar of Alessandro Michele, Gucci’s Creative Director, offers Wagmi-san, world renowned digital artisan who has invited the designer – already on a journey towards new paradigms and forms of creativity – to his virtual shop in New Tokyo.

We cannot resist using the lexicon of fairy tales to describe ‘10KTF Gucci Grail’, the new initiative happening in Vault’s experimental space. In collaboration with digital accessory shop 10KTF, Gucci has created ad hoc digital outfits designed by Alessandro Michele and created by Wagmi-san to dress PFPs from eleven selected NFT collections including Bored Ape, World of Women, Cool Cats and many others. The «PFP» acronym stands for ‘Picture For Proof’, a NFT version of a profile photo, used by collectors both as their portrait and as extreme expressions of artistic and technological talent. The encounter between Wagmi-san and Alessandro Michele generates two custom Gucci looks, available in different colors, inspired respectively by the Aria and Love Parade collections, for those who aspire to express their individuality through fashion in the parallel digital worlds.

The House is already present in the realm of NFTs, the ‘Non-Fungible Tokens‘ that have transformed our experience of art, sublimating it into immaterial digital works. Acquiring personalised virtual garments also involves several steps, not unlike the actual process of securing a designer creation (which requires several fittings).

Over the past few days, the crystal ball has been accessible to three groups of people – those who already own a PFP; those who are members of the Gucci Vault community on the Discord server, and those who already ‘inhabit’ New Tokyo, where artisan Wagmi-san lives. Those who redeemed their crystal ball were able to choose between the different Gucci looks artfully tailored by Wagmi-san and receive their customized digital avatar.

With only a limited number of users involved, this project has the feel of a unique work: «10KTF Gucci Grail» not only highlights the individuality of each person, but it also unveils the huge, spectacular potential of virtual realities, enabling us to design a digital identity in an alternative world. To be dressed for the metaverse is to have another self that Vault allows us to generate through the codes of Gucci.

About 10KTF

Founded in September 2021, 10KTF is the leading shop known for producing bespoke digital accessories in the Metaverse. Located in New Tokyo, the shop is owned and operated by Wagmi-san, a renowned artisan who creates 1:1 digital collectibles for select parent NFT projects. 10KTF is a product of WENEW.

Follow @10ktfshop on Twitter for all of the latest happenings, or visit 10ktf.com to catch up on the full story.

LoL, Sandra

Photos: ©  Gucci / © 10KTF
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