Sandra‘s Closet

Last Wednesday, a secret event took place in the city of Zurich to launch Samsung‘s newest mobile phone GALAXY ALPHA, emphasizing the brand’s foray into the fashion crowd.

Ready-to-wear has laid its focus from the runway also to the world of high technology as many renowned fashion houses scramble to stamp their coveted logos on mobile handsets and other personal devices. Samsung for example collaborated in one-off projects with the likes of Giorgio Armani, Alexander Wang, Nicholas Kirckwood and Moschino. Therefore, I was very curious to arrive at the secret event …

Inside an unspectacular backyard at Kanonengasse, I was guided by a bouncer to the basement. There a room, reminiscent of an underground club in New York, awaited me.

When I entered, I was handed my very own new Samsung GALAXY ALPHA phone as a gift. It had a prepaid card so that I could use it immediately to read the text messages the guests were sent during the event.

Only 80 people were invited and I spotted among the illustrious crowd Swiss supermodel Nadine Strittmatter who had flown in from Paris where she is living.

Other highlights were the melting ice bar and different performances.

Ezgi Cinar, the brainchild of the secret event with me.

Menswear designer Julian Zigerli, one of Samsung’s ambassadors, had created 80 personalized mobile phone covers to choose from. As you see in the collage above, I went for the little mouse…

… and my friend Mel Guenthardt (photo below) for the cute owl.

The GALAXY ALPHA phone is available in Switzerland from the beginning of September 2014 in the colors Charcoal Black, Dazzling White, Frosted Gold, Sleek Silver and Scuba Blue for CHF 749.00.

LoL, Sandra

Photos: © Andrea Monica Hug, © Ezgi Cinar, © Melanie Guenthardt and © Sandra Bauknecht

Add a pop of color and excitement to your evening looks with those fun clutch bags. Fall’s juiciest arm candies are bright and ladylike. Either you go for Anya Hindmarch‘s bold graphics of household brands (1 and 4) or choose Charlotte Olympia‘s playful peach clutch (2) that is covered in suede perfectly mimicking the fuzzy texture of the fruit. I personally adore REDValentino‘s combination of fairy tales and fashion (6). All interiors offer enough space for your party essentials.

1 Coco Pops printed elaphe box clutch by Anya Hindmarch
2 What A Peach suede clutch by Charlotte Olympia
3 To Have And To Hold Speech Bubble leather clutch by Sophia Webster
4 Digestives printed elaphe and leather clutch by Anya Hindmarch
5 Knuckle bead and Swarovski crystal-embellished box clutch by Alexander McQueen
6 Snow White Disney© leather clutch by REDValentino
7 Embroidered leather shoulder bag by Moschino
8 Girls Perspex clutch by Charlotte Olympia
9 Manga printed leather clutch by McQ Alexander McQueen
10 The Mystery of Magnolia Beach embroidered clutch by Olympia Le-Tan

LoL, Sandra

Photos: Courtesy of the Brands

Fashion should be fun and Jeremy Scott‘s humorous take for his first Moschino collection is proof for it. Fresh off the F/W 2014 runway, the designer is playing with McDonald’s color palette and spices it up with the iconic Chanel quilting seam. His post-modern pop fashion statement brings the Italian brand back to the fashion crowd’s wish list.

My look: Intarsia wool and cashmere-blend sweater, French Fries iPhone 5 cover and quilted shoulder bag, all by Moschino, cut-out ankle boots by Balenciaga, black skater skirt by Saint Laurent, earrings by Louis Vuitton.

LoL, Sandra

Photos: © Sandra Bauknecht

This upcoming Saturday, London’s Victoria & Albert Museum‘s hotly-anticipated new fashion exhibition will officially open its doors. Dedicated to ‘The Glamour of Italian Fashion 1945-2014‘, it illustrates the history of Italian Fashion from the Second World War to the present day, and will be held until July 27th 2014. It features many looks from the archives of different Italian designers which pay tribute to the quality of the Made in Italy style.
Victoria and Albert Museum, Cromwell Road, London SW7, +44 (0)20 7942 2000

To celebrate the opening, NET-A-PORTER and the The Victoria & Albert Museum present a 22-piece limited edition jewelry collection that will be available as an online exclusive with 10% of all sales being donated to the V&A. Below you can explore my favorite pieces.

LoL, Sandra

Gold-plated, resin and macramé lace clip earrings by Dolce & Gabbana + V&A

Swarovski crystal and resin necklace by Marni + V&A

Set of two gold-plated knuckle rings by Moschino + V&A

Gold-tone agate clip earrings by Etro + V&A

Set of three palladium-plated woven bracelets by Missoni + V&A

Photos: Courtesy of NET-A-PORTER and The Victoria and Albert Museum

Love or hate it? I like playing with fashion and Jeremy Scott‘s fun approach for Moschino for the F/W 2014 season has already started to be eaten up by the fashion crowd. Combining Ronald McDonald and Coco Chanel, he send down tops and quilted bags in the colors of the famous fast food chain.

Franco Moschino was known for his humorous take on fashion and his successor Jeremy Scott, who is an icon of junk culture, managed to design trash pieces that are flying off the shelves.

The capsule collection is already available online on the MOSCHINO website and it is almost sold out. It will also be available soon on net-à-porter.

The first piece that has arrived is this fun French Fries iPhone 5 cover.
What do you think about it? Aren’t you lovin’ it?

LoL, Sandra

Photos: Via Moschino.com

Feminine, sophisticated and reminiscent of 1950s elegance, for the new season polka dots returned to the S/S 2014 runway. At Burberry Prorsum they came in a modernized and bold way, while at Dolce & Gabbana and Moschino they appeared smaller in black and white or red – all aptly retro-inspired, especially given Moschino’s special anniversary show.

So cute, a real must-have! Polka dot ‘Pashli’ satchel by 3.1 Phillip Lim

Shop the trendy look and get one of those amazing pieces:

1 Polka-dot cotton and lace shirt by No. 21
2 Febe stretch-mesh balconette bra by L’Agent by Agent Provocateur
3 Polka dot-print stretch-silk dress by Dolce & Gabbana
4 Leather-trimmed polka-dot canvas slip-on sneakers by Katie Grand Loves Hogan
5 Polka-dot linen shirt by Burberry Prorsum
6 Polka-dot cotton dress by Marni
7 Polka-dot silk bow tie by Saint Laurent
8 Chuck Taylor All Star polka-dot suede sneakers by Converse
9  Polka-dot cashmere and silk-blend scarf by Burberry Prorsum
10 Lilico flower-embellished leather sandals by Sophia Webster

There is also a scent dressed in dots living up to the trend. Insolence, one of Guerlain’s iconic fragrances, is adopting a whirlwind of neon pink polka dots. A true collector’s item for lovers of the fruity floral scent or a great way to rediscover it.

Top notes: Raspberry, red berries, lemon and bergamot
Middle notes: Violet, orange blossom and rose
Base notes: Orris, sandalwood, tonka bean and musk

Insolence – Limited Edition Crazy Touch – Eau de Toilette 50ml bottle, CHF 110.00.
Available from March 1, 2014 on all Guerlain’s authorized points of sale.

LoL, Sandra

Photos: Courtesy of the brands

MONNIER FRÈRES is your online shopping destination for the most beautiful bags and accessories. Dress up your looks with these amazing pieces on sale.

1 Plastron necklace by Valentino
2 Rossella bowling bag by Moschino
3 Eye shopper by Kenzo
4 Alice shoulder strap handbag by Chloé
5 Igo plexi bag by Shourouk
6 Union Jack clutch by Lulu Guinness
7 Rockstud cuff by Valentino
8 Vavavoom pony clutch by Valentino

Great news is that Sandra’s Closet readers get an EXTRA 10% off. Use one of these promo codes at checkout: SCMNFWW10 for worldwide, SCMNFFR10 for France, SCMNFDE10 for Germany and SCMNFIT10 for Italy.

LoL, Sandra

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While we are indulging in the newest spring trends, the designers are already showing pre-fall 2014. And one has absolutely caught my eye: MOSCHINO. With Jeremy Scott being now being at the helmet of the brand (he was an intern once), there is a creative director, who knows how to live up to the humorous take the brand is famous for.

I am convinced that founder Franco Moschino, who died in 1994, would have loved those “jacket bags” and “biker backpacks“. OMG! To die for!

Everything that Scott showed has been “molto italiano“. I just love it! And you see, I told you, you shouldn’t have thrown out your Moschino logo belt and bag. I kept mine and here I go!

TO SHOP MOSCHINO’S LOGO MUST-HAVES, PLEASE CLICK HERE.

LoL, Sandra

Photos: Via style.com, © Sandra Bauknecht

Your iPhone is something that you might have in your hands extremely often during the day. It’s time to dress it up in a cute way! I couldn’t resist Moschino‘s playful animal-themed cell cases that have a cult fashion following. Molded from soft silicone, those 3D iPhone 5 covers will keep your technology safe from bumps and make also a great gift.

LoL, Sandra

The latest star: Agostino panda iPhone 5 cover

This little cutie even comes with whiskers: Violetta rabbit iPhone 5 cover

My favourite: Gennarino bear iPhone 5 cover

Why not team your iPhone with the matching Gennarino bear ear buds?

I admit, I love pink and I have never outgrown my love for Barbie. Sometimes, it happens and I take a crazy dose of pink as recently at the dinner with Harrison Ford at the Tommy Hilfiger store in Zurich.

My look: Fuchsia marabou jacket by Emilio Pucci, pink ruffled silk-mikado mini dress by Moschino by Moschino, De Manta brocade clutch by Alexander McQueen, lace pumps and Mitza ring, both by Christian Dior, Twenties stay-up by Wolford and Love gold-tone necklace by Lanvin.

LoL, Sandra

Photos: © Sandra Bauknecht