Fashion’s Night Out in Zurich


Last night, Zurich’s first Fashion Night Out took place, so-called “Die lange Nacht der Mode”. Unfortunately, it doesn’t sound so fashionable in German. But I had a lot of fun at three different events that I am showing you below:


First Stop: Jelmoli
Press conference with Ilaria Venturini Fendi

Founded in 2006 by Ilaria Venturini Fendi, who is part of the Fendi family empire, Carmina Campus is the brand that focuses on handbags, jewels and furniture out of reused materials. Each handcrafted item is a unique one of a kind piece. All of Illaria’s sustainable creations are made with care and consideration for the environment. The designer used her natural aversion to waste and her innate understanding of fashion to start an eco conscious label with a distinctive style. Therefore she is only working with already-existing materials either living their second life or unused but out of production.

SANDRA_BAUKNECHT_Ilaria Venturini FendiIlaria Venturini Fendi with me

With projects in Kenia addressing poverty, she helps women to start their own business, proclaiming: “It’s not charity, it’s work.” I was truly impressed by her spirit and creativity, she designs bags made out of trash bags, shower curtains, old school uniforms and so on. She even collaborated with Mini for a collection made out of color samples, material offcuts, and other castoffs from the production of the British-built convertible. Under Fendi’s direction, 50 one-of-a-kind bags were manufactured.

Carmina Campus is available at Jelmoli in Zurich. You can also shop the collection online here.



Second stop: H&M Showroom
Presentation of the new fall 2013 collection

The lovely H&M teamed welcomed me to their new showroom. On display was the beautiful runway collection that had been presented during Paris Fashion Week. Dubbed “Modern Drama,” the color palette was mainly about black and white with a few vibrant key pieces, like this bright red dress, very much reminiscent of the ’70s, edgy and feminine in one.

Sandra_Bauknecht_Rene_ZiboldRené Zibold, PR and Communication Manager H&M Switzerland, with me outside on the balcony…

Fashion_Parade…overlooking the fashion parade.


Third stop: Vestibule
Late night shopping

At Vestibule, fashionistas mingled to shop the new season must-haves to the sound of DJ Annina Frey. I fell in love with this amazing faded botanical printed canvas Polly small flap clutch by 3.1 Phillip Lim and the Donna hobo bag in vine green by Alexander Wang.

What a great night!

LoL, Sandra

Sandra_Bauknecht_Laurence_AntiglioLaurence Antiglio, owner of Vestibule, with me
Photos: © Sandra Bauknecht

Edun & Louis Vuitton Celebrate Africa


Last night, I was invited to the vernissage of the exhibition Africa Rising and to celebrate the collaboration between Edun and Louis Vuitton.

Edun is the for-profit eco fashion label founded by Bono and his wife Ali Hewson on the premise of trade for aid as a means to alleviate poverty through sustainable employment and growth. Since 2009, LMVH acquired a 49% stake in the company in order to promote the brand’s vision.

The collection shows flair and individuality whilst remaining on-trend. I like the printed silk tanks and flowing materials. Shopping for a good cause! Available at net-à-porter or visit the Edun homepage for more information.

9a7d2b52In Louis Vuitton’s recent Core Values advertising campaign, both Ali and Bono wear Edun clothing. Ali carries the Louis Vuitton/Edun collaboration bag:
The Keepall 45 Monogram Révélation in brown leather with the beautiful handmade Charm Massai in natural bones. Also attached is a plaque reminding us “Every journey began in Africa”.


There were lots of celebrities at yesterday’s party enjoying the beautiful contemporary art exhibition that showcased African art from Jean Pigozzi’s collection (CAAC).
If you are interested, the contemporary art exhibition will be on display to the public from October 6th to 18th 2010 at 1, Rue du Pont Neuf in Paris.



Naomi Campbell and Jean Pigozzi

Naomi Campbell and Jean Pigozzi

Naomi looked amazing.

Naomi looked amazing.

Elisa Sednaoui to the left

Elisa Sednaoui to the left with Rita Ora

Me with the stylish singer from The Noisettes: Shinghai Shoniwa

Me with the stylish singer from The Noisettes: Shinghai Shoniwa

Style Icon and daughter of French Vogue's Carine Roitfeld, Julia Restoin-Roitfeld with me

Style icon and daughter of French Vogue's Carine Roitfeld, Julia Restoin-Roitfeld with me

The most fashionable It-girl Alexa Chung with me

The most fashionable It-girl Alexa Chung with me

CIMG7804 CIMG7803




Louis Vuitton offered me a limousine for the night, me happy in the car, what a gorgeous night!

Louis Vuitton offered me a limousine for the night, what a gorgeous party!

The absolute highlight was Bono’s performance with Angélique Kidjo. I hope that you have enjoyed my best moments of last night! And please stay tuned as I will see today Louis Vuitton’s S/S 2011 fashion show!

LoL, Sandra

Photos: Sandra Bauknecht