Breaking News: Hedi Slimane to Join Céline

This breaking news for all fashion lovers. One of the industry’s leading image-makers and trendsetters, Hedi Slimane, was announced by LVMH today as Artistic, Creative and Image Director of Céline with effect from February this year. He will direct all Céline collections, extending to men’s fashion, couture and fragrances.

Hedi Slimane rose to fame during his tenure as the Creative Director for Dior Homme (also under the helmet of LVMH) in the mid-2000’s. You could say that he invented the skinny suit. A decade later and maybe most notoriously, he went to Yves Saint Laurent and rebranded the label simply Saint Laurent. Its entire visual identity was reengineered by moving the design studio to Los Angeles and showing revamped rocker looks each season. Hedi Slimane’s talent and his remarkable ability to anticipate and express in a unique way the evolutions and desires of his age, will ensure a further era of exceptional growth and development for the House of Céline.

Bernard Arnault commented: I am particularly happy that Hedi is back within the LVMH Group and taking the reins of our Céline Maison. He is one of the most talented designers of our time.  I have been a great admirer of his work since we collaborated on Dior Homme, which he launched to global critical acclaim in the 2000s. His arrival at Céline reinforces the great ambitions that LVMH has for this Maison. Hedi will oversee and develop all creativity for both women’s and men’s fashion, but also for leather goods, accessories and fragrances. He will leverage his global vision and unique aesthetic virtuosity in further building an iconic French Maison”.

Hedi Slimane said: “I am delighted to join Bernard Arnault in this all-embracing and fascinating mission for Céline. I greatly look forward to returning to the exciting world of fashion and the dynamism of the ateliers”.

LoL, Sandra

Photo of Hedi Slimane | Y.R.

My Favourite Men’s Fragrance: Dior Homme

Dior Homme

Live free, fast and strong. Live 1000 lives but know that you only have one.

“Dream as if you’ll live forever.
Live as if you’ll die today.”

James Dean

Dior Homme. A composition that rocked the world, daring fresh boldness and surprise. An olfactory shock in true Dior style, changing habits and transcending norms. It is amazing how many interpretations it contains. A fragrance with 1000 faces, a stunning array of possibilities: A masculine Iris, the shock of opposites attracting. A faintly animal iris that expounds a sensual, sexy feel, accompanied by leather and wood to re-orchestrate virile accords. Amber and spices exude but do not invade, as though saying: “Follow me, it’s up to you.” No doubt about it, I will follow. I love this scent so much, it is so extremely sexy on a man.

Robert Pattinson is the face of the new campaign, shot by Romain Gavras. Below you can find some exclusive behind the scenes photos.

Dior Homme 11

“Dior Homme eschews every masculine cliché. It explores a new virility, immediate yet complex.” François Demachy

DIOR HOMME
Masculine, Woody, Spicy Iris

Top notes: Calabrian Bergamot, Guatemalan Cardamom and Vaucluse Lavender
Middle notes: Tuscan Iris and Absolute Amber
Base notes: Virginia Cedarwood and Haitian Vetiver

Dior Homme 1

Signature

A dimly lit dressing room. Costumes scattered on the floor, sequins and feathers. She has stubbed out her cigarette and removes her make-up, peering at her reflection in the neon-lit mirror. Conceal the shadows, pile on smoky eyes and flaming red lips. Overdo it, wear a mask to make believe it’s not really you, half-naked in this hopeless dive. A sharp intake of breath, she stops her handiwork…

Dior Homme 2

He could be there, just behind the door. Among the fumes of stale tobacco she catches the scent that she loved on his neck, a delicious blend of wood and flowers. Gentle but virile. Tender-hearted Narcissus. This fragrance is her life. Leading her a merry dance.

Dior Homme 5

“Little Bastard” or “Gentleman”: she doesn’t care. His signature is to do as he likes. She fixes her hair, a sad look on her face. Smoothes it listlessly, twists a few curls. Her heart isn’t in it. The tears well. Suddenly, the sillage swells, she smells the scent of spices and lavender in a musk and amber embrace. Her head reels, giddy. He appears, out of nowhere. She smiles at him in the mirror. Life. Goes on.

Dior Homme 4

Dior Homme Fragrance Collection
For every day in your life, for all the lives you have!

Dior_Homme_Bottle

Dior Homme
Wear Dior Homme like a tailored suit. This unique woody, aromatic signature trails in your wake. The surprising notes she loves to nuzzle at your neck. A sexy appeal, rigorous and sharp yet disarmingly casual. Feel effortlessly elegant. Sensual, supple and free.

Dior Homme EDT spray 50ml (CHF 95.00), 100ml (CHF 130.00) and 150ml  (CHF 156.00)

Dior-Dior_Homme-Intense

Dior Homme Intense
The noble sophistication of a strong, potent signature. Giddy with love. Wood and Amber draw you in. Intense Iris joins the fray, exudes her powerful charm. A physical signature whose sillage entices. Shrouding the lapel of a cashmere coat, designed to be embraced. For a Prince of the night with enigmatic charm.

Dior Homme Intense EDP spray 50ml (CHF 104.50), 100ml (CHF 143.00) and 150ml (CHF 172.00)

dior-homme-sport

Dior Homme Sport
A convertible speeds along an empty beach. An outdoor fragrance that plays on perfect jeans and a sexy T-shirt, the perfect fit. Like a rush of freedom, on the road. The vibrant woody freshness of the sillage hooks you in.

Dior Homme Sport EDT spray 50ml (CHF 95.00), 100ml (CHF 130.00) and 150ml (CHF 156.00)

Dior Homme Cologne

Dior Homme Cologne
Clear and radical, it envelops with a musky citrus signature. Sheer elegance. The sillage states the casual charm of a classic white shirt. Unostentatious but stylish. Elegance in broad daylight: a fragrance for the skin, for you.

Dior Homme COLOGNE EDT spray 75ml (CHF 104.50) and 125ml (CHF 143.00)

LoL, Sandra

Photos: Courtesy of Dior

More News from the Fashion Musical Chairs

Fashion Carrousel

Here are more interesting fashion news!
Yves Saint Laurent
‘s press office announced earlier: “Today we announce the departure of Creative Director Stefano Pilati, who since 2004 has stood at the creative helm of the house. Please join us in saluting him for his extraordinary work and his determination in forwarding the awe-inspiring heritage of Monsieur Saint Laurent.
Stefano’s final fashion show – F/W 2012 womenswear – will take place next Monday, March 5, 2012 in Paris.”

Raf Simons, who showed his final collection for Jil Sander in Milan, was rumored to have been Pilati’s replacement. While French newswire AFP and French magazine L’Express both had reported Hedi Slimane, who designed menswear at YSL in the late 1990s before taking over Dior Homme, will replace Pilati. Let’s see you will make it!

The fashion carrousel is turning fast at the moment…

LoL, Sandra

Men S/S 2011: Moroccan Trousers

Hello Gentlemen! In case you were wondering how you will work the Morrocan trend, here you go. Your must-have for S/S 2011 is a pair of baggy pants, and I don’t mean the ones that hang down your knees. I am talking about that chic and trendy version, that are baggy on top and tapered at the bottom.

Try them on and you will fall in love – probably the most comfortable pants in your closet and a great addition to the limited selection that men have. Discover your inner Prince of Persia and if you are a leader by nature, you will definetely not want to miss that trend.

LoL, Sandra