Roberto Cavalli S/S 2012 Ad Campaign


The new Roberto Cavalli advertising campaign for S/S 2012 revolves around the iconic beauty of 4 excellent top models: Naomi Campbell, Karen Elson, Kristen McMenamy and Daphne Groeneveld are the Florentine designer’s muses, as he chose to represent the collection through women who embody the standards of a modern appeal.


Steven Meisel shot the photos that are reminiscent of the Versace campaigns in the ’90s. The Cavalli S/S 2012 collection is very glamourous and opulent. Those beaded embellished dresses in daring gold will surely be seen on the red carpets of the season.


In this image, you see Naomi Campbell with the Florence bag, which is considered to be the new ‘It’ bag of the Maison.

LoL, Sandra

MASTER RC_SP.inddPhotos: Courtesy of Roberto Cavalli

Carine’s World for Barneys New York

Carine's World

Last Saturday, Barneys New York celebrated the launch of their new womens F/W 2011 campaign „Carine’s World“ with a gigantic party in New York City. Many celebrities attended, but the real highlight of the evening was definitely the karaoke performance of Anna Dello Russo and Carine Roitfeld on stage.

The new campaign for the American department store was cast by Carine Roitfeld, former editor-in-chief of French Vogue. Friends, family members, people she admired over years for their style, were featured in the newest must-haves. Carine worked alongside renowned photographer Mario Sorrenti and Barneys New York Creative Director Dennis Freedman.

In the store, you can find some installations with quotes that I enjoyed very much. I hope that you do, too!







IMG_9313Photos: © Sandra Bauknecht

Below you can find my personal favourites of the campaign. For more information, go on

LoL, Sandra

Naomi Campbell in Fendi


Carine on Naomi:
“I met Naomi 25 years ago at the beginning of her career and worked with her often. She is of course a legendary model and an icon, but one thing that people don’t know about her is that she has a very big heart.”

Shop the Fendi collection at

Jessica Hart in Marc Jacobs


Carine on Jessica:
“Jessica is the Australian girlfriend of my son Vladimir’s best friend. So pretty, natural, and elegant. She’s got a spontaneous, sporty allure and she’s always smiling.”

Shop the Marc Jacobs collection at

Melanie Huynh in Yves Saint Laurent


Carine on Melanie:
“Melanie is a stylist and was my assistant for 3 or 4 years. We have stayed close – I am even godmother to her daughter. She is ravishing and brings a lot of grace to the Saint Laurent clothes. She looks like a princess.”

Shop the Yves Saint Laurent collection at


Izabel Goulart in Mugler and Gianvito Rossi


Carine on Izabel:
“Izabel, a Brazilian, is one of my most recent discoveries. She is a very, very beautiful girl that I first saw at a Victoria’s Secret runway show.”

Shop the Mugler and Gianvito Rossi collection at


Theodora Richards in Rodarte


Carine on Theodora:
“Theodora has inherited the daring style of her father, Keith Richards, and it suits her divinely. She’s also very spirited and lively and has an incredible presence.”

Shop the Rodarte collection at

Photos: © Barneys

Kate and the September Issue

Kate Jamie

No, this is not the newest Tom Ford advertising campaign. It is part of the amazing pictures taken by Mario Testino during the recent wedding of Kate Moss with rocker Jamie Hince for the September issue of American Vogue. The newly weds channel a modern-day Mick and Bianca Jagger, re-creating the couple’s 1971 backseat wedding portrait by royal photographer Lord Lichfield
On Kate: Tom Ford velvet-and-fur coat. On Hince: Tom Ford red velvet jacket.

kate Cover

Kate Moss graces also the cover of the fashion bible. Mario Testino captured the famous  party guests plus the beautiful decorations and details so wonderfully that I wanted to share these with you. What a great inspiration for your own big day, don’t you think?

LoL, Sandra







Kate Naomi


Kate & Girls

Kate Chairs

Kate LaraLara Stone with her husband

Kate Cake

Kate Stella DadaPaul McCartney with his daughter Stella

Kate Naomi2Naomi Campbell and Marc Jacobs

Kate Daughter2Like mother, like daughter: Kate Moss with Lila Grace
Photos: via Vogue

Style Star Tisci for Dior


While Dior still hasn’t officially announced Galliano’s successor (and they won’t probably until September), the suspicion hardens that Ricardo Tisci, Givenchy’s Creative Director, will be the one. Since John Galliano’s unpleasant exit, Dior’s dresses have been stigmatised on the red carpet. In return, we have been spotting much more Givenchy lately. Might be a sign…

Liv-Tyler-Mary-Kate-Olsen-Alicia-Keys-Givenchy-dresses-met-Gala-2011Liv Tyler, Mary-Kate Olsen and Alicia Keys wore Givenchy Haute Couture to the Met Gala in New York this month.

NaomiNaomi Campbell was a fringed beauty in an embroidered evening gown at the amfAR 2011 Fight Against Aids party in Cannes last Thursday. Photo: © PacificCoastNews

CourtneyFor the same gala, Courtney Love chose an absolutely spectacular Givenchy Couture gown with a plunging neckline and a sheer tulle-and-feather skirt.
Photo: © Francois Durand/Getty Images Europe

BeyoncéBeyoncé wore Givenchy for her video for her single Run The World (Girls)

As for me, Ricardo Tisci would be a great choice. I have been a big fan of his creations for a long time. He will surely infuse more gothic appeal to Dior but that doesn’t need to be bad, doesn’t it? And when Tisci leaves Givenchy, Haider Ackermann could succeed. I think I like that idea very much!

LoL, Sandra

Edun & Louis Vuitton Celebrate Africa


Last night, I was invited to the vernissage of the exhibition Africa Rising and to celebrate the collaboration between Edun and Louis Vuitton.

Edun is the for-profit eco fashion label founded by Bono and his wife Ali Hewson on the premise of trade for aid as a means to alleviate poverty through sustainable employment and growth. Since 2009, LMVH acquired a 49% stake in the company in order to promote the brand’s vision.

The collection shows flair and individuality whilst remaining on-trend. I like the printed silk tanks and flowing materials. Shopping for a good cause! Available at net-à-porter or visit the Edun homepage for more information.

9a7d2b52In Louis Vuitton’s recent Core Values advertising campaign, both Ali and Bono wear Edun clothing. Ali carries the Louis Vuitton/Edun collaboration bag:
The Keepall 45 Monogram Révélation in brown leather with the beautiful handmade Charm Massai in natural bones. Also attached is a plaque reminding us “Every journey began in Africa”.


There were lots of celebrities at yesterday’s party enjoying the beautiful contemporary art exhibition that showcased African art from Jean Pigozzi’s collection (CAAC).
If you are interested, the contemporary art exhibition will be on display to the public from October 6th to 18th 2010 at 1, Rue du Pont Neuf in Paris.



Naomi Campbell and Jean Pigozzi

Naomi Campbell and Jean Pigozzi

Naomi looked amazing.

Naomi looked amazing.

Elisa Sednaoui to the left

Elisa Sednaoui to the left with Rita Ora

Me with the stylish singer from The Noisettes: Shinghai Shoniwa

Me with the stylish singer from The Noisettes: Shinghai Shoniwa

Style Icon and daughter of French Vogue's Carine Roitfeld, Julia Restoin-Roitfeld with me

Style icon and daughter of French Vogue's Carine Roitfeld, Julia Restoin-Roitfeld with me

The most fashionable It-girl Alexa Chung with me

The most fashionable It-girl Alexa Chung with me

CIMG7804 CIMG7803




Louis Vuitton offered me a limousine for the night, me happy in the car, what a gorgeous night!

Louis Vuitton offered me a limousine for the night, what a gorgeous party!

The absolute highlight was Bono’s performance with Angélique Kidjo. I hope that you have enjoyed my best moments of last night! And please stay tuned as I will see today Louis Vuitton’s S/S 2011 fashion show!

LoL, Sandra

Photos: Sandra Bauknecht

Soccer goes Fashion

DEI 220x285 CV-SOCCER1 UK:UKThis year, Louis Vuitton celebrates the 2010 FIFA World Cup in its own way, with an advertising campaign, featuring soccer legends Pelé, Zidane and Maradona. Moreover, FIFA has a newfound focus on fashion and asked the famous French house to create a special order travel case to safeguard the solid 18-karat gold trophy until the final match on July 11th in Johannesburg. Naomi Campbell unveiled the result today. Since 1930 the trophy has traveled to host cities in an armored metal case, this year it will travel in style proving that security can be synonymous with elegance. Finally, soccer becomes interesting to me….

LoL, Sandra

Fashion for Relief

Fashion for Relief

If you have ever thought about combining shopping and supporting a good cause, here is your chance: Net-à and Naomi Campbell join forces to raise needed funds for mothers and babies in Haiti.

The supermodel`s project called Fashion for Relief is a charity fashion show where all of the garments from the runways will be sold later. Two phenomenal events took place in London and New York in February. Famous models like Eva Herzigova, Kate Moss, Erin O`Connor, just to name a few, presented super-chic clothes donated by designers like Giorgio Armani, Dolce & Gabbana, Versace and many more (see some of the garments above).

From today on for only two weeks you can buy those single pieces that have been reduced in price as they may show signs of wear and tear in some cases (they were worn by the supermodels on the runway) atà All proceeds are going directly to The White Ribbon Alliance.

A wonderful excuse for excessive shopping. Get your hands on sensational designer pieces for less money while helping others in need. I think this is an awesome idea! Well done, Naomi!

LoL, Sandra