Louis Vuitton – The Art of Gifting

Now, more than ever, gifting is considered an art. To celebrate the holiday season, the Art of Gifting collection that debuted in early 2017 has expanded with new offerings. Sharing emotions, that is something that is deeply rooted in the Maison Louis Vuitton’s attention to excellence.

Louis Vuitton’s first store in 1854.

In 1854, Louis Vuitton founded his namesake House as an emballeur, or trunk packer. The most elegant ladies of the day flocked to his store right by the legendary Place Vendôme to entrust him with their jewels, hats and sumptuous dresses.

A remake of the original Louis Vuitton Pateki brainteaser

Renowned for its innovative trunks, the Art of Packing specialist soon began creating delightful talismans, such as the Pateki brainteaser invented by Gaston Louis Vuitton, the grandson of the House’s founder.

Starting in the 1920s, the pleasure of offering gifts became an art de vivre in its own right, and was illustrated in works such as «Gift-giving, the proper guide to choosing and offering a present for New Year’s, the holidays, birthdays and all circumstances in which one wishes to be kind to those one loves

In 2017, the Gifting collection presents a trio of themes that extends the art of generosity with gift ideas for intimate and grand occasions alike. Ideal for year-end festivities, these presents enhance the joys of the season and highlight the unique excellence of Louis Vuitton’s workshops.

Plexiglass box «Scott»

Decorative objects distill the iconic codes of Louis Vuitton to all areas of the home. Like a smaller-scale, nested iteration of Louis Vuitton’s trunks, the «Scott» keepsake box lives up to its heritage and spiritedly blends the modernity of Plexiglas with the sensuality of natural cowhide leather.

Valet trays «Georges»

In the living room, assorted photo frames naturally find a place next to «Georges», a valet tray named after the creator of the Monogram canvas. To combine chic and practicality, three formats come in either Epi leather or natural cowhide leather.

Christmas tree baubles

There are even Christmas ornaments for decorating the tree with Monogram flowers in leather, where canvas and silk embellish the traditional fir with a luxurious iconic touch.

Notebooks

Celebrated by Louis Vuitton, writing, an essential part of the Art of Travel, fires the imagination more than ever. Personnal notebooks, the stalwart companions of traveling writers and the repository for ideas big and small, take on the sheen of precious metals, in gold or silver. Two diary formats in Epi leather join a lineup of colourful or printed notebooks, pencil cases, bookmarks, desk blotters and pencil holders in Monogram Canvas and House leathers.

Teddy bear «Louis» and truck «Tiki»

Gaston Louis Vuitton, the grandson of the House’s founder, was renowned for creating his own parlour games and for his collection of beautiful wooden toys. To this day, a playful spirit influences House creations, such as the «Louis», a patchwork teddy bear, or the build-it-yourself «Titi» truck in Monogram canvas and leather. Travel-friendly objects bring an air of playfulness wherever they alight, from playing cards and signed sets of dice to glasses cases in Monogram canvas and cowhide leather brightened with a touch of bright red or navy blue.

Jumping ropes and ping-pong set

Sports accessories likewise get into the spirit of the season: with a skipping rope in Monogram Eclipse canvas and a matching ping-pong set, the art of movement takes a cue from the Art of Travel.

Objects from the «Gifting» collection will be available starting in November 2017 in Louis Vuitton stores worldwide.

LoL, Sandra

Photos: Courtesy of Louis Vuitton

Gaston-Louis Vuitton – Cabinet of Wonders

Cabinet of Wonders
The Gaston-Louis Vuitton Collection

Edited by Patrick Mauriès With texts by John Banville, Stephen Bayley, Alberto Manguel, Delphine Saurat, Pierre Senges

Such a wonderful coffee table book – a perfect gift for somebody who likes traveling and vintage collector’s items. Over his lifetime, Gaston-Louis Vuitton, grandson of the founder of the House, collected trunks and every kind of article related to travel, invention, craftsmanship and bibliophilia. With more than one thousand objects and documents, this volume pays homage to an ‘unrepentant collector’, his wide interests and voracious curiosity.

In Louis Vuitton stores worldwide July 2017
In bookstores September 2017

Below you can enjoy some of the different sections of the new tome to get an idea of what the book is about. Enjoy and happy weekend! I am off to London…

LoL, Sandra

Photos: © Louis Vuitton

Acte V by Louis Vuitton

Acte V Louis Vuitton

During Haute Couture Fashion Week in Paris last week, I was invited by Louis Vuitton to explore the new Haute Joaillerie collection: ACTE V at their newly opened showroom at Place Vendôme. Old sketch books from the house were also on show as well as the high-finished jewels in diamonds and brilliant stones.

V as in the Roman numeral 5 is the leitmotif in the house’s fifth high jewelry collection. V is also the modern ideogram,the Maison’s signature stylised by Gaston-Louis Vuitton during the Art Deco period, in which he was a major player, chairing the Exhibition of Modern Industrial and Decorative Arts in 1925.

Here are some of the most stunning pieces of the new ACTE V collection, of which each jewel is constructed on the basis of a V:

Louis Vuitton-Acte V-Necklace-Black Opal

The Genesis Necklace
The cornerstone of the collection is presenting the V as in the shape of this pixelated gem, a 87.92-carat triangular Australian black opal.
White Gold – 1 Australian Opal: 87,92 cts – 1 Tourmaline: 8,60 cts – 1 Sapphire: 5,07 cts – 2 LV Star Cut Diamonds: 1,04 ct / 1,07 ct – Diamonds

LV-Acte V-Genesis Ring Sapphire

The Genesis Ring
This is another amazing piece of Vuitton’s new High Jewelry collection. The exceptional 20.94-carat blue grey Burmese sapphire was extracted from the Pien Pyit mine in Mogok valley.
White Gold – 1 Burmese sapphire: 20,94 cts – Sapphires: 1,44 ct – Diamonds

Cuff bracelets were the star items of jewelry in the ’20s and for ACTE V, they are crafted with an avante-garde aesthetic transporting the idea of women travelling and breaking free:

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The Apotheosis Cuff
White Gold – 1 Tsavorite Grenat: 16,51 cts – Onyx – Diamonds

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The Apotheosis Bracelet
White Gold – Diamonds

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The Apotheosis Necklace
White Gold – 1 Paraïba Type Tourmaline : 7,93 cts – 1 Emerald: 0,41 ct – Diamonds

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The Metamorphosis Necklace
Platinum – 2 Panjshir Emeralds: 5,29 cts / 4,23 cts – Diamonds

Below you can enjoy some exclusive behind the scene photos of the artwork behind such a jewel.

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Louis Vuitton - Acte V - Place Vendome Workshop Reportage - 14

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In this collection, Louis Vuitton brings together extraordinary gems discovered after diligent searches the world over. This know-how is crystallised in a ring with a red Tanzanian spinel weighing over 20 carats, boasting a brilliance similar to that of diamonds:

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The Metamorphosis Ring
Platinum – 1 Red Spinel: 20,03 cts – Diamonds

With ACTE V, Louis Vuitton pays tribute to outstanding and hard to find stones, their quality criteria and the emotions they arouse. They are the soul of the jewel: at the heart of the piece, they make us dream and indulge in the beauty of their colors.

LoL, Sandra

Photos: Courtesy of Louis Vuitton and © Sandra Bauknecht

Louis Vuitton S/S 2014 Ad Campaign & NN14

Louis Vuitton Ad Campaign SS2014

Marc Jacobs dedicated his final collection for Louis Vuitton to the women who inspire him. In the same spirit, the S/S 2014 advertising campaign is devoted to a series of portraits of the designer’s muses.

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Catherine Deneuve, Sofia Coppola, Gisele Bündchen, Fan Bingbing, Caroline de Maigret and Edie Campbell, the model hand-picked by Marc Jacobs to open his final runway show, are photographed by Steven Meisel.

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The simple studio backdrop and restrained color palette turn the spotlight on the personality of each, as well as on the season’s variations on the iconic Noé bag – embroidered with feathers, crystals, alligator or Sprouse sequins, in supple calfskin, or in Monogram canvas trimmed with black leather.

Just as Marc Jacobs’ valedictory show was intended as a celebration, so this, his final campaign for Louis Vuitton, offers a vibrant homage to women and to enduring style.

NN14 Louis Vuitton S:S 2014 Bag

On the S/S 2014 runway, a single bag appeared in a myriad different guises, the NN14 – the season’s statement update of the iconic Noé bag, famously designed by Gaston-Louis Vuitton in 1932 in response to a request from a champagne producer for an elegant way of carrying five bottles of fizz.

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The limited-edition NN14 was created through what Marc Jacobs described as a “cleaning” of the original design – smaller, more streamlined, but still recognizable as a “bucket” for champagne. In addition to Les Extraordinaires, the extremely rare and precious editions whose extravagant embellishments – feathers, crystals, sequins, studs, alligator appliqués – testify to Louis Vuitton’s exceptional savoir-faire, several simpler versions of the NN14 bag will set the tone of the next season.

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All share the NN14’s distinctive details: a hand-pleated leather tassel closure, a Louis Vuitton-embossed leather handle, and the emblematic LV padlock and key bell. Inside the bag, a matching removable zippered pocket is perfect for stowing valuables.

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The NN14 in Monogram Idole combines canvas with calfskin trim in black, dark red or deep blue. The bag comes in two sizes: small for elbow and hand carry (also available in classic Monogram canvas with natural cowhide trim), and large, which can additionally be worn on the shoulder.

NN14-4This bag will surely fly of the shelves… question is which one is your favorite?! I am crazy for this embellished one…

LoL, Sandra

Photos: Courtesy of Louis Vuitton

New, Now, Noé

New,Now;Noé_LouisVuitton

Last Wednesday, I was invited by Louis Vuitton in Zurich for a style night in collaboration with annabelle magazine to celebrate an iconic bag: the NOÉ.

Louis_Vuitton_zurichThe Zurich store last Wednesday

Everybody knows the Noé. In strictly chronological terms, it is the second oldest Louis Vuitton iconic daily bag, its birth date of 1932 placing it at the start of an exceptional decade that saw the creation of the Speedy, the Alma and the Keepall.

In spirit, however, Noé is as young as any bag around, still tinged with the carefree air of those newly liberated women who wore short skirts, shorter hair and carried it – just so – swinging from their shoulder.

LV_Event_PeopleAt the event: Daniella Gurtner (Fashion Director annabelle) framed by Anna-Christina Raab to the right and me to the left wearing the new Noé BB in citron

The story of its creation? Well, that’s the stuff of legend. Looking for a stylish way to transport his valuable vintages, a champagne producer placed a special order with Gaston-Louis Vuitton. He designed a timelessly simple bucket shape, which could hold four bottles upright and a fifth upside down, secured with a supple leather drawstring. He called the bag Noé – in reference, it is said, to the biblical hero who, when he left the Ark after the Flood, planted vines on the mountains of Ararat.

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The original Noé was crafted from natural leather, pale gold like the champagne it was destined to carry, and light as its exuberant ribbons of bubbles. Since then, Noé has appeared in many guises – most famously, of course, Louis Vuitton’s emblematic Monogram canvas, which by the 1960s could at last be made supple enough to do justice to the bag’s generous forms.

NOÉ-PMPetit Noé in indigo, fuchsia and piment

Today, Noé and its cousin Petit Noé can be found in a myriad incarnations, from Damier Azur to colourful Epi leather – each time different, yet still, somehow, the same.

Louis_Vuitton_Noé_Bags_Florence_AmiguetFlorence Amiguet (Store Manager Louis Vuitton Zurich) with a selection of the new Noé BB

So, everybody knows Noé. But now there is a new Noé: Noé BB. Irresistibly cute, unmistakeably contemporary, a diminutive replica of the original which comes with its own innovation: an extra-long shoulder strap that enables it to be slung casually across the body.

NOÉ-BBNoé BB in Monogram and Damier Azur

In Monogram or Damier Azur canvas and candy-bright Epi, Noé BB is just waiting to be discovered by a new generation. Will it, one day, like its larger namesake, be handed down from mother to daughter, its distinctive drawstring symbolic of an enduring bond of elegance?
Noé, Petit Noé, Noé BB. The legend lives on.

NOE_BB-2Noé BB in figue and citron

And while you are reading this, I am already off for a new adventure with Louis Vuitton in Munich

LoL, Sandra

The-legend-lives-onPhotos: Courtesy of Louis Vuitton and © Sandra Bauknecht