For S/S 2027, ZEGNA will present its fashion show in Los Angeles, stepping outside the traditional Milan Fashion Week calendar for a singular, time specific moment. The show will take place on June 5, alongside the arrival of VILLA ZEGNA, the brand’s invitation-only temporary private club, opening right after the show and remaining in Los Angeles for a few days. Made in full alignment with Camera Nazionale della Moda Italiana , this choice underscores ZEGNA’s commitment to extending Italian savoir-faire into a global cultural stage, while preserving its strong and enduring bond with Milan.
The S/S 2027 show will be central to a carefully orchestrated sequence of experiences in Los Angeles, bringing together top clients, friends of the brand and international press. VILLA ZEGNA offers a curated environment where guests can experience the brand beyond the runway. Following previous editions in Shanghai, New York, Dubai, Miami and Milan, VILLA ZEGNA arrives in Los Angeles as part of an ongoing cultural journey, shaped each time by its context while remaining rooted in intimacy and human connection.
Los Angeles is chosen not as a fashion capital, but as a cultural one: a city where creativity has long been shaped through cinema, storytelling, and image-making. From Hollywood’s cinematic legacy to its enduring influence on global visual language, Los Angeles represents a place where narratives are crafted, a global destination for long journeys, where distance, time, and landscape invite a slower form of discovery.
LoL, Sandra
Photos: © Sandra Bauknecht and Courtesy of Zegna
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Today, I had the fitting for the Polyvore Live Fashion Show presented by Covergirl which will take place next Monday. It was so great to seeing the Polyvore girls again, meeting the designers and some of the other bloggers who will walk the runway.
Please enjoy some of the behind the scenes photos:
I will be wearing one gorgeous red chiffon dress by Dana-Maxx Pomerantz. Here you see her talking to me. Her creations are colourful, feminine and with a light, beautiful vintage touch. I like her style a lot.
My own ankle boots with studded heels by Stella McCartney (They are also available without the bow. If you are interested, please click here).
The second outfit that I will presenting on the runway is designed by Lauren Bagliore. She has a very edgy style and her clothes can be easily layered. This black “Theophila” dress can be worn in many different ways. Pretty cool!
Don’t forget to watch the livestream of the show on Monday!
LoL, Sandra
Anda, the stylist for the show.
Photos: Nadia Hussain, © Sandra Bauknecht
Hello from New York! It is 6am in the morning and I just woke up from a lovely dream in the lovely Dream Downtown hotel where all the journalists and bloggers are staying.
Below you see some photos of my room and more goodies that waited for me with the press kit. Tonight, the Versace for H&M fashion show will take place and rumours are out that rap and pop superstars Nicki Menaj and Prince will be performing at the after party… so please stay tuned for more to come!
Have a lovely day!
LoL, Sandra
Photos: © Sandra Bauknecht
I am so happy! Today I am heading to New York City to attend the Versace for H&M Fashion Show tomorrow evening as the only Swiss blogger. Can you imagine how excited I was when this beautiful box arrived with the invitation and a scarf?!
So please stay tuned for an exclusive preview, an amazing contest and so much more.
LoL, Sandra
Photos: © Sandra Bauknecht
