CHANEL announces the addition of GRAMMY®-nominated singer-songwriter and House Ambassador Gracie Abrams as a new muse of the COCO CRUSH collection.
Since her debut in 2019, Gracie Abrams has emerged as one of the most compelling singer-songwriters of her generation. Her first EP Minor (2020), followed by This Is What It Feels Like (2021), established her on the pop scene in an intimate and authentic style. In 2023, she released her debut album, Good Riddance and received the highly coveted nomination for Best New Artist at the 66th Annual Grammy Awards. The following year came the launch of her sophomore album, The Secret of Us and the deluxe version which included her highest charting song to date, «That’s So True.»
A preview for you of my new obsession: COCO CRUSH supple choker, quilted motif, in 18K BEIGE GOLD by CHANEL Fine Jewelry
Gracie’s distinctive attitude and natural assurance perfectly embodies the spirit of COCO CRUSH, with the new campaign to be revealed on January 13th, 2026.
LoL, Sandra
Photos: © CHANEL
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