Last Thursday, the official H&M Fall 2012 press launch took place worldwide. Here’s your preview of the women’s lookbook and I also added some photos that I took in the showroom!
Isn’t this collection absolutely divine? The styling of the looks is amazing! For Fall 2012, H&M is all about “minimal meets maximal” featuring sculptural silhouettes and bold shapes packed with metallic accents, slit skirts, varsity-style jackets and leather corset belts, this collection is made for mixing and matching. The focus is on the textures and adding lots of costume jewelry to maximize minimal outfits. I am particularly loving the jeweled statement necklace and crystallized baseball cap – such a ’90s allure! What catches your eye first?
Key garments: Tailored coat, zippered-ankle slacks, oversized cable knit cardigan, bouclé sweatshirt, long-sleeved dress, collarless blouse jacket and printed leggings.
Key accessories: Costume jewelry, embellished shoulder pieces, beaded cap, concealed-platform hi-tops, elegant mules and beaded bags.
This collection is actually getting me looking forward to colder weather, I mean if it that is even possible as it is already cold outside…
Photos Lookbook: Courtesy of H&M – © Kacper Kasprzyk
Photos Showroom: © Sandra Bauknecht