“Chanel gave women freedom, Yves Saint Laurent gave them power”.
After Yves Saint Laurent’s launch of their new Forever Youth Liberator range in Great Britain, it has already become the most hyped skincare in a few days. Counters are taking pre-orders and the wait lists are huge. But what is the magic behind it?
A few years ago Yves Saint Laurent hit the skincare market running with a radical statement: “Youth is a state of mind that cannot live without science.”
The science behind it lies in the groundbreaking technology of Glycobiology. It’s been noted as the future in the medical field, the fruit of more than 100 years of research and recognized by 7 Nobel Prizes.
Naturally found in the skin, glycans plays a crucial role in cutaneous equilibrium. Their level diminishes over time, leading to the “locking” of the cells and blocking the youth process. YSL has identified an innovative combination of glycans, called Glycanactif™, which unlock the cells to reactivate their vital functions and liberate the youth potential at all levels of the skin. Dr. Bruno Bernard, a research fellow at L’Oréal says that “Skin glycans are cellular keys to youthfulnes.”
The proven results: Anti-wrinkle Lift. Plump. Radiance.
The skin is instantly more luminous and wrinkles are less visible. The skin looks more plumped. With Forever Youth Liberator you can liberate youth within your skin from the age of 30.
The complete YSL Forever Youth Liberator range:
Eye Cream 15ml, CHF 79 / £40
Cleansing Foam 50ml, CHF 55 / £35
Serum 30ml, CHF109 / £60
Moisturising Lotion 200ml, CHF 55 /£35
Fluid SPF 15 50ml, CHF 129 / £60
Cream (Moisturising Cream) 50ml, CHF 129 / £60
Nutri-Cream (Intense Moisturising Cream) 50ml, CHF 129 / £60
In Switzerland available starting February 2012.
You might consider signing up for the wait list now!