Aerin Tuberose Collection

You know it is Christmas when a beautiful jewelry box arrives at your doorstep filled with two amazing new fragrances and a handwritten note by Aerin Lauder.

The new AERIN Tuberose collection is dedicated to one of my favorite flowers, the tuberose that imparts two different fragrances depending on when it is harvested—a dewy femininity at dawn, and a rich intoxicating fragrance at dusk.

The new duo of scents aims to capture the different personalities of this incredible flower with two fragrances, luminous Tuberose Le Jour and sensual Tuberose Le Soir. These scents can be worn to suit different moods, occasions, and times of day.

Tuberose Le Jour Eau de Parfumicon

With the first spritz, you’ll immediately notice the sweet notes of Orange Blossom and Neroli before the fresh scent evolves into a floral heart of Indian Tuberose and Jasmine. Cedar and Cashmere Wood rounds it off nicely while adding just the right amount of warmth.

Tuberose Le Soir Eau de Parfum
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This one is a slightly darker, more powdery version of the label’s Tuberose Le Jour scent. It opens with sweet notes of Mandarin Orange rounded out by a heart of Bergamot Tuberose and Ylang-Ylang. It closes with a warm base of Vanilla, Sandalwood and Amber.

Aerin, why did you create two fragrances—Tuberose Le Jour and Tuberose Le Soir—instead of one?

In India, the Tuberose is known as Rajanigandha, which translates as “fragrant at night.” Depending on the time of day, the Tuberose gives different scent impressions: dewy femininity at dawn, and a rich intoxicating fragrance at dusk. We wanted to capture the beauty of Tuberose in its entirety with two scents that embody its differing personalities. Together the fragrances tell the complete story of this incredible bloom.

What type of woman did you have in mind when creating these fragrances?

The Tuberose Collection is for the modern woman—feminine, strong, and sophisticated. It is aimed at someone who appreciates the luxury and authenticity of wearing an artisanal fragrance blended from the finest ingredients.

What was the inspiration behind the packaging?

Reminiscent of fine jewelry, each translucent glass bottle is adorned with a suede-like cord and golden cap. The fragrance names are engraved on a golden plaque. The color of the suede-like outer carton complements each fragrance’s story and character—a pale pink for the delicate yet luminous Tuberose Le Jour, and a creamy rose for the rich and sensual Tuberose Le Soir.

Do you consider Tuberose Le Jour and Tuberose Le Soir strictly day and night fragrances?

It depends on the mood and the occasion, but I love the versatility of both scents. They can be worn at opposite ends of the day to capture each fragrance’s inspiration or layered together to create a unique scent altogether.

What are your thoughts on collecting a wardrobe of fragrances?

I absolutely believe in having a fragrance wardrobe so you can choose a scent based on your mood and feeling, not just for day and night but also by season and occasion. Estée always said you wouldn’t wear the same dress to play tennis and go out to dinner so why would you wear the same fragrance?

The new AERIN Tuberose Collection is available in Switzerland exclusively at Globus.
AERIN Tuberose Le Jour Eau de Parfum and Tuberose Le Soir Eau de Parfum both come in two sizes: 30ml (CHF 220.00) or 50ml (CHF 312.00).
AERIN Tuberose Luxuriant Body Creamicon 190ml (CHF 92.00).
AERIN Tuberose Luxuriant Body Wash 225 ml (only online).icon

The beautiful jewelry box comes with a luxurious velvet finish and brass edging that speaks to the Romantic inspiration behind AERIN’s Valentina collection. As attractive as it is practical, this plush piece gives a vanity a feminine appeal and has one large suede compartment to organize personal items and jewelry.

The visuals for the campaign were taken by photographer Camilla Akrans in Aerin’s home in Long Island, New York.

LoL, Sandra

Photos: Courtesy of AERIN and © Sandra Bauknecht

Aerin D’Or Collection

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This spring, Aerin Lauder takes her favorite three fragrances to new heights with the launch of the AERIN d’Or collection. All three existing scents are newly interpreted with the addition of very luxurious ingredients such as fine woods, like oud and patchouli, along with musk and amber.

The golden packaging is beautiful and will look gorgeous on your bathroom shelf. What a great gift for Mother’s Day!

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TANGIER VANILLE D’OR
Oriental

Tangier Vanille turns to gold, taking you more deeply into the mystery and splendor of Morocco, leaving a trail of scent that is shimmering like gold in the air.

Top notes: Bergamot, plum and Bulgarian rose
Middle notes: Madagascar vanilla, saffron and myrhh
Base notes: Cashmere wood, crystallized amber, tonka bean and sandalwood

CHF 240.00 (100ml)

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EVENING ROSE D’OR
Oriental Floral

The allure of night in the city that is what Evening Rose is about when it turns to gold.

Top notes: Blackberry, litchi and pink pepper
Middle notes: May rose, Bulgarian rose and honey
Base notesIncense, patchouli, amber and leather

CHF 240.00 (100ml)

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AMBER MUSK D’OR
Oriental Floral

Amber Musk turns to gold, enveloping your senses in its soft, inviting world.

Top notesMagnolia and coconut water
Middle notes: Lily-of-the-valley and May rose
Base notes: Oud accord, ambroxan, amber, praline, musk, benzoin and incense.

CHF 240.00 (100ml)

In Switzerland available from Mid March 2017 exclusively at Globus or in the Swiss webshop.
TO SHOP AERIN BEAUTY ONLINE, CLICK HERE PLEASE.
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LoL, Sandra

Stills: Courtesy of Estée Lauder
Photo: © Sandra Bauknecht

Aerin Lauder: Morocco

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For AERIN LAUDER, Founder & Creative Director of the beauty and lifestyle brand AERIN, MOROCCO is a magical destination that inspires her in many ways – a melting pot of cultures and colors, with café-lined streets of Art Nouveau and Deco architecture, and a labyrinthine Moorish medina, its long mesmerized artists, writers, and bohemians. Today she tells us a little bit more about her favorite spots.

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Your favourite city?
MARRAKECH
 – from the palaces and gardens to the legendary bazaars, there’s always something new to explore – it’s full of mystery and splendor. This became the inspiration for my most recent AERIN fragrance, Tangier Vanille.

03_aerin_woa_tangier-vanille_qa_960x500The beautiful Tangier Vanille collection.

Scent is always tied to a memory and all of the ingredients we have chosen for Tangier Vanille, remind me of my travels to Morocco. The scents of spices from everywhere – like vanilla, cinnamon and saffron – fill the air.

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Your favourite hotel?
We stayed at the incredibly beautiful FOUR SEASONS RESORT MARRAKECH. It is the perfect balance of familiar and exotic. If you are looking for a little taste of home, you can order American comfort food like fried eggs and bacon, but if you want a traditional Moroccan meal, they offer delicious local dishes. I loved the artfully arranged plates of dates, figs, and nuts.
Four Seasons Resort Marrakech, Avenue de la Ménara, Marrakech
Phone: +212 5243-59200

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I’d also love to stay at the PEACOCK PAVILIONS on the outskirts of Marrakech and the chic riad hotel EL FENN.
Peacock Pavilions, km 18 route N9 Marrakech, Marrakech, Douar Ladaam
Phone: +212 5244-84617

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El Fenn Hotel, Derb Moulay Abdullah Ben Hezzian, 2, Marrakesh 40000
Phone: +212 5244-41210

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Your favourite restaurant?
LE MAROCAIN
 restaurant in the La Mamounia. One of the most stunning hotels in the world is La Mamounia, designed by the very talented Jacques Garcia. The hotel is a dazzling example of Moroccan style. To get to their wonderful restaurant Le Marocain, you have to walk through their gardens. The setting is magical, lots of rich colors, low lights, and red velvet. They have the most amazing lamb couscous. The night we were there, local musicians came in and played. My father requested an Arabic lullaby that my grandfather used to love called “Moustafa.
La Mamounia, Avenue Prince Moulay Rachid, Marrakech
Phone: +212 5243-88600

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Your perfect escape?
My dream is to stay next at THE ROYAL MANSOUR. King Mohammed VI built it an exquisite example of Moroccan style. The spaces are very decadent, gold leaf ceilings, intricate carved floral motifs, beautiful tiles. The level of detail is extraordinary. Last time I was there, I had lunch there with my father in their garden restaurant La Table. It was lovely, the air smelled like jasmine and orange blossom.
The Royal Mansour, Rue Abou Abbas el sebti،, Marrakesh 40000
Telefon: +212 52980-8080

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Your favourite sightseeing spot?
FREDERICK VREELAND
, the son of Diana Vreeland and the former American Ambassador to Morocco, has a fantastic house in Marrakech. The riad boasts 5 acres of gardens and features a wonderful mix of Morroccan, European, and Asian design. The house was the backdrop for a photo shoot I did – it was a very memorable trip.

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The cover shoot was shot by Jonathan Becker for Town & Country Magazine. I love those photographs, they really capture a sense of place—I wore an amazing brown and blue Rochas dress that echoed the backdrop of the Moroccan desert and sky.

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Your favourite park?
I was blown away and inspired by JARDIN MAJORELLE. I love places with so much history and creativity. The color combinations in this must-see twelve-acre botanical garden are absolutely magical.
Jardin Majorelle, Rue Yves Saint Laurent، Marrakesh 40090
Phone: +212 5243-13047

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Your favourite shop?
The SOUKS in Marrakech. They are famous for the incredible array of Moroccan treasures like embroidered tunics, colored glass, jewelry, spices, and ceramics. I found a striking terracotta tagine serving platter that I still wish I had taken home with me. It is on my wishlist for when I return (hopefully soon!).

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Your must-have accessory?
The AERIN Brown Rose Weekendericon – I don’t travel anywhere without it. It fits all of my essentials, while still feeling feminine and stylish. Some of my travel essentials include my iPhone which goes everywhere with me, my travel size gold AERIN brush and iconcomb andicon my pink AERIN batik makeup bag.

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Your go-to style?
I pack white pants, great tunics, a great pair of flat sandals for all of the walking and a big tote bag.

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Beauty essential?
The new AERIN Tangier Vanille body creamicon and rollerball, the AERIN Rose Lip Conditioner
icon always helps my lips stay hydrated and the AERIN bronzer helps me look fresh and sun kissed.

The best book to read while being on vacation there?
Local magazines – I like to pick up local magazines upon arrival and read through for inspiration.

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Your best travel tips?
Visit the market, go for a hike in the dessert, go on a camel ride and have an authentic dinner in a tented room drinking mint tea after a day of shopping.

Thank you, Aerin, for sharing your insider scoop on Morocco with us!

LoL, Sandra

Photos: Courtesy of the Locations, © Aerin Lauder, via Town & Country and Vogue, © Frederic Ducout

In NYC with Estée Lauder

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«All great things begin with a vision… a dream.» – Estée Lauder

On Tuesday, I flew to New York City as the first digital influencer for Estée Lauder Switzerland. During the next days, I will experience and share with you some really amazing moments. I will be meeting with Aerin Lauder and Carolyn Murphy, who has been the face for the American beauty brand since 15 years. I will visit the brand’s archives and be celebrating six decades of limitless luxury as the famous «Re-Nutriv» cream turns 60. In 1956, Estée Lauder introduced the «cream of creams» that marked the first milestone in creating a beauty empire. She was a true visionary and sold the product for $115 at a time when the average price of a moisturizer was $10.

estee_lauder_re-nutrivA warm welcome by Aerin and Carolyn with a handwritten note and some of my favourites.

Today, the American beauty brand is as trendsetting as 60 years ago, catering to different needs of women of all age groups. Their newest coup? The absolutely mind-blowing collaboration with Victoria Beckham.

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«I love to make women feel like the best versions of themselves.» – Victoria Beckham

That was Victoria’s vision for her collaboration with Estée Lauder. Incorporating her taste for wearability, quality and femininity, this makeup collection includes flattering hues, sleek packaging and blendable formulas.

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Don’t miss my hero buys that I brought with me to NYC (from left to right):
Eye Metals – Bitter Cloveicon, Lipstick – Brazilian Nudeicon, Lip Pencil – Victoria and Lip Gloss – Moroccan Heat.

The collection is inspired by four different metropoles that you can buy as a set, just click on the highlighted text to be transferred directly:

vbxel_new-york-city-look-on-black_global_free-online-print-editorial-only_expiry-december-31-2016New York City Lookicon

vbxel_paris-city-look-on-black_global_free-online-print-editorial-only_expiry-december-31-2016Paris City Lookicon

vbxel_london-city-look-on-black_global_free-online-print-editorial-only_expiry-december-31-2016London City Look

vbxel_la-city-look-on-black_global_free-online-print-editorial-only_expiry-december-31-2016LA City Lookiconicon

TO SHOP THE COMPLETE VICTORIA BECKHAM x ESTEE LAUDER COLLECTION ONLINE, CLICK HERE. In Switzerland, it will hit the shelves on October 13, 2016.

LoL, Sandra

Photos: Courtesy of Estée Lauder and © Sandra Bauknecht

Aerin – The New Fragrance Collection

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The beautiful AERIN Fragrance collection was first launched in 2013. Curated by Aerin Lauder, granddaughter of the famed Estée, and created with the finest ingredients, each of the fragrance bottles represents an aspect of the gorgeous brunette.

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First, five distinct scents have hit the shelves– Gardenia Rattan, Amber Musk, Lilac Path, Ikat Jasmine and Evening Rose. They are now complemented by three new scents, all perfect for summer. The sun is shining today, I can smell spring being around the corner, isn’t that the best feeling ever?!

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MEDITERRANEAN HONEYSUCKLE
Floral Citrus

Escape to the sun-drenched, azure-blue Mediterranean. Sweet Honeysuckle and sparkling Grapefruit take you there, evoking lush flowers and shimmering beaches. Italian Bergamot, sun-warmed and citrusy and Mandarin Oil impart lasting freshness. Lily of the Valley and lush Gardenia build to the sensuality and richness of Jasmine Sambac Absolute. A fragrance as magical and elegant as its inspiration.

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For the packaging, Aerin got inspired by the different shades of the ocean and the sky.

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WATERLILY SUN
Floral Watery

Like sunlight reflecting on water, bright Sicilian Bergamot and Lush Dewy Greens entice the senses for an invigorating, luminous first impression. Delicate, yet alluring Waterlily and softly exotic Jasmine Sambac add layers of depth and intensity, warmed by sweetly inviting Musk. The effect is bright, dewy and fresh.

Aerin Waterlily Sun

The box is reminiscent of vibrant flowers in Claude Monet’s garden in Giverny.

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IRIS MEADOW
Floral Green Woody

Like walking through an open field wild with flowers, Iris Meadow beckons with crisp green notes infused with lush florals and deepened by warm, energizing woods. Effervescent Mandarin and vibrant Blackcurrant blend with fresh florals. Iris, emboldened by Egyptian Jasmine, balances the scent with vibrant depth while Cedarwood melts into creamy, woody musks.

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During spring time, Aerin loves to travel from Los Angeles to San Francisco. She mostly stops at Paso Robles for a wine degustation. There she loves to look at the delicate desert flowers that bring a touch of green to the vast landscape.

All three new scents come in two different sizes as Eau de Parfum Spray, CHF 132.00 (50ml), CHF 200.00 (100ml). Also available as Body Cream for CHF 80.00 (150ml).
Finally in stores in Switzerland exclusively at Globus.

LoL, Sandra

Photos: Courtesy of Estée Lauder

Aerin Lauder Launches Aerin LLC

Aerin Lauder launches Aerin LLC


Aerin Lauder_april 2011Aerin Lauder, 40, heiress, and, more importantly, the highly visible face and senior executive of the Estée Lauder corporation, has announced the creation of her own luxury lifestyle brand that will sell accessories, home products, fashion and jewelry beginning early 2012. Some of the jewelry is said to be based on pieces from her grandmother’s private collection.

The new Aerin brand is aimed at a luxury customer, specifically, who “wants things made simple.” In addition, she is also launching her own beauty label that will also be marketed by the Lauder division. Under the arrangement, Aerin Lauder will continue to be actively involved in the Estée Lauder brand, serving as creative consultant and becoming its Style and Image Director. She will also continue as the brand’s global ambassador and spokesperson, a position she has held successfully for many years and will remain a member of The Estée Lauder Companies Inc. Board of Directors, which she joined in 2004.

I am pretty convinced that she has a great chance to become successful given her support team: Anna Wintour will serve as adviser and NBC Universal head Jeff Zucker will consult.

Get the Look: Aerin Lauder


Her style is beautiful, simple and elegant. Get the look of the American trendsetter and enjoy her beautiful home in the Hamptons. Below you can read her style shortlist.

LoL, Sandra

Stella McCartney one shoulder floral dress
$4,995 – net-a-porter.com

Christian Louboutin round toe platform pumps
$775 – bergdorfgoodman.com

Lanvin handbag
1.095 EUR – colette.fr


At Home with Aerin Lauder


• Entertaining in East Hampton: “We like to barbecue and sit at a long candlelit picnic table by the pool. The kids run around playing flashlight tag while the grown-ups linger at the table.”

• Entertaining in Manhattan: “It’s key to put together a great guest list. We always have plenty of fresh flowers and serve comfort food everyone enjoys: risotto, lamb chops, mashed potatoes, chocolate.”

• Decorating tips: 1. “The easiest way to freshen up a room is a new paint color.” 2. “I update the dining room by finding a fabulous new fabric. I’ll have it made into a tablecloth or just fold a length of it and run it down the center of the table.” 3. “Make the most of children’s artwork. I use terrific frames and paperweights from the Conran Shop to showcase my sons’ art.”

• Flower shops: Zezé in Manhattan (“Great for orchids, vases, bowls, and gifts for friends”); and Bridgehampton Florist at the beach (“Beautiful vases, hurricane lamps, and objects”).

• Shops: In the Hamptons: Mecox Gardens (“Top-notch baskets, lamps, and coral”); the Shell Shop in Sag Harbor (“Where I found the shells in my bathroom, and they have lovely coral objects”); R. E. Steele Antiques (“Packed with goodies—the best resource for chests and cocktail tables”); and Neo-Studio in Sag Harbor (“Amazing lamps and glass pieces”). In Manhattan: Barneys New York (“Especially for throws and glasses”); Bergdorf Goodman’s home floor; Crate & Barrel (“Great simple design”); the Calvin Klein store; John Derian (“Love his napkins, plates, and paperweights”); Anthropologie (“Wonderful style; a sense of fantasy”); Archivia Books (“Amazing vintage and new books”); and Pace Prints.

• Escapes: Palm Beach (“I’ve been going there since I was born. I still check out the fantastic antiques and vintage clothing stores on South Dixie Highway.”); and Paris (“I love floating around Paris. I’m always looking for chandeliers there. I have an obsession with them. But I’ve always said that even if you have no furnishings at all, if you have a chandelier, you can create a special atmosphere.”) (Source: Elle Décor)