Karl Portrait

Today has been an exciting day. Karl Lagerfeld has officially launched his new highly anticipated clothing line KARL for S/S 2012 all over the world with a personal appearance in Paris.

Karl & NatalieKarl Lagerfeld and Natalie Massenet today at the launch event in Paris (Photo: net-à-porter)

“I have been dreaming of mass elitism for a long time. I think it was almost my duty to make it possible under my name. This is the road of modernity.”

A visionary, with a unique instinct that allows Lagerfeld to anticipate trends and desires, he wanted to offer a luxurious yet affordable collection, retaining his core values of sharp styling and high quality. It is his first “masstige” collection – a combination of the words ‘mass market’ and ‘prestige’.

Karl Silver

I was lucky to have a sneak preview in the morning at the newly opened showroom located in the 7th arrondissement. The collection offers lots of great basic staples as well as gorgeous accessories such as collars and gloves, iconic Karl pieces.


Lots of leather such as this gorgeous Ossie two-tone leather biker vest .

Karl Biker

I am completely in love with this white Oralee layered leather biker jacket.

Karl 1

Close to couture: Each of the 5 dresses comes in a limited edition of only 50 pieces.


Karl bag

What do you think of this large printed canvas tote ?


One of the iconic leather collars.


A little gift from KARL: Cutaway leather gloves iconand the stunning sequined poplin collar .

In the showroom, I also explored the upcoming F/W 2012 Karl Lagerfeld collection which will be available for men and women. The prices will be a little higher than the younger more basic KARL line. The collection includes great accessories such as sunglasses and also some pieces for home. I will keep you posted on that.



While being at the showroom, RTL filmed me for an upcoming TV-documentation on the new line while exploring the pieces.



To shop KARL, just click on the banner below to be transfered directly. But before that please enjoy the awesome video collaboration between Karl Lagerfeld and video artist Barnaby Roper. Have fun!

LoL, Sandra

Photos: © Sandra Bauknecht