Lenny Kravitz For Jaeger-LeCoultre

Jaeger-LeCoultre names Lenny Kravitz as a new Ambassador for the Maison. One of the preeminent rock musicians of our time, the singer, songwriter, producer, multi-instrumentalist, actor, designer and photographer is the archetype of the modern Renaissance man.

Since the very beginning of his career, Lenny Kravitz has been defiantly original, always following his own path, steadfast in his artistic vision. With a strong parallel between his creative philosophy and that of Jaeger-LeCoultre, the relationship with the Maison has come very naturally: «For creators, the most important thing is finding their voice, knowing what they represent and being true to their vision – while always staying open to new ways of thinking,» he says.

A watch enthusiast since childhood, when he became fascinated by his father’s chronographs, Lenny says: «I feel very drawn to Jaeger-LeCoultre. The way they combine such a high level of craftsmanship, design and function in their watches – that really resonates with me

One of Lenny’s favourite watches is the Reverso, which he paired with a black silk jumpsuit and layered jewellery when he performed at the 2023 Oscars ceremony. An instantly recognisable design icon, the Reverso is an ideal match for a man whose innate sense of style was recognised last year by the Council of Fashion Designer of America (CFDA) with its ‘Fashion Icon’ award. Fusing 1970s bohemian influences with rockstar classics and fashion-forward statements, Lenny’s nonchalant elegance makes even his most daring outfits look effortless and timeless.

«Beyond the function of a watch, style is very important – how it looks and the way it fits on your wrist. You have to really connect with it,» he adds. «My Jaeger-LeCoultre pieces feel like they have always been there – they blend with me and their style is absolutely timeless. You can really make these watches your own and when you want to change the mood, change the vibe, they always fit. It’s as if they become one with you

Along with fellow Jaeger-LeCoultre Ambassador Anya Taylor-Joy, he recently completed the filming of a new campaign for the Maison, to be released in May.

LoL, Sandra

Photos: © Jaeger-LeCoultre
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SIHH 2011 Preview

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The 21st edition of the famous Salon International de la Haute Horlorgerie (SIHH) will be taking place from the 17th to the 21st of January, 2011 in Geneva, Switzerland.
Today, I would like to give you an exclusive preview of some exciting watches that will be presented at the „invitation only“ event.

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Photo: Studio Dieleman @ Cartier 2010

One of my favourites is Cartier’s Tourbillon and crocodile Geneva Seal white gold watch, calibre 9458 MC. It is a very feminine Grande Complication model, a beautiful union of haute horlogerie and haute joiallerie, limited to 50 individually numbered pieces.
Cartier has inversed the movement to show the mechanism and its skeletonised bridges, which now form part of the decor. Reminiscent of the Le Animalier Collection and the Pasha but significant with variation, a diamond crocodile carefully guards the time. The heartbeats are driven by the oscillations of a unique flying tourbillon: the calibre 9458 MC, adorned with the Geneva Seal.

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Photo: Laziz Hamani @ Cartier 2010

A very masculine looking and impressive timepiece is the new Calibre de Cartier Astrotourbillon watch, Calibre 9451 MC.
The Astrotourbillon movement, which was introduced last year after five years of development in the Manufacture, now powers the Calibre de Cartier watch, limited to 100 numbered pieces. The 47mm titanium case on black alligator strap make it a disctinctive choice.

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Calibre de Cartier Astrotourbillon watch, Laziz Hamani @ Cartier 2010

 

Panerai Luminor Composite PAM 386

Panerai Luminor Composite PAM 386


Panerai Radiomir Composite PAM 339, the bestseller of 2010

Panerai Radiomir Composite PAM 339, the bestseller of 2010


As I am a big fan of Panerai watches anyway, it is no wonder that the new Panerai Luminor Composite PAM 386, that will be officially unveiled in Geneva, has caught my eye immediately.

Reminiscent of the Panerai Radiomir Composite Marina Militare PAM 339 which was introduced exactly one year ago and powered by a 8-day manual wind, the new model comes equipped with an automatic P.9000 caliber.

The timepiece has a scratch-resistant 44mm ceramic case and might be limited to 1000 pieces which is still to be confirmed.

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Van Cleef & Arpel Five Weeks In a Balloon

Van Cleef & Arpels’ new piece Five Weeks In a Balloon will be surely amongst the star attractions at the upcoming SIHH 2011 – inspired by the world famous fiction author Jules Verne and his Extraordinary Voyages novel of the same name.
The dial of the watch is decorated with chamlevé enamel and inlaid with mother-of-pearl, the case is made of white gold. The scene depicts a balloon rising into the air of Zanzibar. The hours and minutes are displayed by the balloon’s anchor and a flying bird. Why not dream a little dream with this beautiful novel model?

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Jaeger-Le-Coultre Grande Reverso Ultra Thin Tribute to 1931 in pink gold

Jaeger-Le-Coultre launched the iconic Reverso model to meet the English polo players’ need for an unbreakable watch in 1931. Another reason for its immediate success was the possibility to personalize it by engraving the initials or family crest. Almost 80 years later, the line will be supplemented with two limited editions, named Grande Reverso Ultra Thin Tribute to 1931.

Being a beautiful bridge between past and present, the watch demonstrates all the Art Deco glamour of the original style interpreted in today’s language. The square-shape case is available in steel or pink gold and measures only 7.2mm in thickness to demonstrate its ultra-thinness. Inside is a just 2.94mm thick manufactory-made mechanical hand-wound movement, calibre 822. It is a very understated piece, only having the name Reverso written on the dial. Timeless elegance!

Jaeger-Le-Coultre Grande Reverso Ultra Thin Tribute to 1931 in steel

Jaeger-Le-Coultre Grande Reverso Ultra Thin Tribute to 1931 in steel


Audemars Piguet Millenary Minute Repeater

Audemars Piguet Millenary Minute Repeater

Audemars Piguet’s newest addition is a feast for your eyes. The Millenary Minute Repeater watch (Reference 26371TI) comes wih a 47mm x 42mm titanium case, an anthracite grey dial, applied pink gold numerals, a minute repeater slide activator (at 7 o’ clock) and a black croc leather strap.
The best of the watch lays inside, the manual wind AP caliber 2910 movement (flat double balance-spring, 165 hour power reserve from 2 barrels, third barrel powering the minute repeater, 21 600 vph (3hz) frequency and 443 parts in total).

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Baume & Mercier Jumping Hour watch

Baume & Mercier Jumping Hour watch

The Baume & Mercier Jumping Hour watch will be available in fall 2011 and will be limited to 500 numbered pieces. Here are some details: 42mm steel case, automatic mechanical Dubois Depraz 14400 movement, black alligator strap with a not so common jumping hour complication.


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The upcoming timepiece is very similiar to this year’s rose gold Baume & Mercier William Baume Jumping Hour watch (Ref M0A08857) that was limited to 40 pieces (see below).

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Baume & Mercier William Baume Jumping Hour watch, fall 2010

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Girard Perregaux 1966 Small Seconds

Girard Perregaux 1966 Small Seconds


girard-perregaux-caliber-3300The casual observer can appreciate the classic elegance of the new Girard Perregeaux 1966 Small Seconds. A 40mm white or rose gold case with a white enamel dial and a beautifil alligator strap. The technically inclined may adore its new movement, the Girard Perregeaux automatic Caliber 3300.

I hope that you have enjoyed this preview. I cannot wait to go to Geneva and see all those watches in real life. Which one is your favourite?

LoL, Sandra