The rarefied world of couture and the refined ease of premium denim are an unexpected combination. Unlikely matches, however, produce powerful results. 7 For All Mankind teams up with Giambattista Valli to create a decisively contemporary capsule collection that marries Valli’s own attention to cut, proportion, construction and posture with 7 For All Mankind’s quest for perfect shape, immaculate fit, luxurious fabric.
The collection is divided into two deliveries. The first one, out in mid February, revolves around the intense glamour of red, one of Valli’s definitive hues, and the graphic seduction of animal prints, culled from his couture animalier motifs. True to the number so synonymous with the brand itself, the high-waisted skinny will be offered in 7 different shades of matte-coated red denim, from pink to rouge noir, in texture cunningly akin to lipstick and several animal prints. A mini dress, sleeveless top, flared top, shorts and jacket are also offered in similar fabrications.
Denim in 7 different shades of blue, a handful of bright neon hues and sprinkles of sangallo lace make up for the second delivery, out in May, which also includes high-waisted flares, a playsuit, a bomber and a peplum top.
Priced from €240 to €600 the collection has been launched globally last Friday at 10, Corso Como Concept Store in Milan during Women’s Fashion Week and is now available at 7 For All Mankind retail stores, top department stores and multibrand stores worldwide, as well as online.
Photos: Courtesy of the Brand