With so many of us at home right now, there’s no better time to make your space beautiful. Here is your welcome dose of whimsy as I would like to show you an amazing collaboration between de Gournay and British fashion house Erdem. The exclusive collection features limited edition Chinoise wallpapers alongside whimsical floral tiered dresses and other dreamy pieces, so that you can match your look to your interior design. This is what I call elevating your level of style!
Erdem Moralioglu – a designer feted for a signature expression of halcyon romance – whose creation of a new hand painted design for wallpaper and as a fabric for a line of his elegant silhouettes deftly pairs the realms of fashion and interiors.
A riotous depiction of nature in full bloom, the new design is a springtime vision of flora and birds: presenting the medium in a kaleidoscopic rendition of saturated tones.
Hydrangea, hollyhock, irises, chrysanthemum and morning glory jostle amidst a verdant lattice of branches, with sparrows, warblers, pheasant and egrets interspersed throughout. Honouring specific instruction from Erdem that the birds appear especially full of life, they appear darting through foliage, taking flight and energetically craning their necks.
With de Gournay’s provision of hand painted design work, the Erdem team plotted elements into a motif for clothing: altered in scale as a florid pattern garlanded across grounds of navy, white and black. The resulting collection for S/S 2020 combines the exquisite character of both brands, with de Gournay’s first executions of wallpaper in ‘Adam Grey’, ‘Kelly Gren’, and a ‘Golden Yellow’ painted to join their iconic Chinoiserie collection and seen for the first time within exclusive photography of the project. Each panel (91.5cm x 150cm-350cm) takes around 120 hours to produce and is handpainted in watercolour at De Gournay’s studio in Wuxi, outside Shanghai.
Exclusive to Net-à-Porter: Oleanna floral-print cotton-poplin midi dress
Erdem’s three separate capsules of stunning dresses and separates come with a white background for Net-à-Porter, navy for Bergdorf Goodman and black for Erdem’s own South Audley Street store and e-site. All three are available now.
I am in love with the Giudita tie-neck belted floral-print silk-voile dress.
A mutual dedication to beauty informs the endeavour, the results of which compliment the illustrious merits shared by Erdem and de Gournay both.
Photos: © Erdem / de Gournay
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