Last week, I spotted an amazing fragrance on display at my hair dresser Charles Aellen Company in Zurich. It is exactly as I am loving it, powdery, yet sugary, reminiscent of how babies would smell in my imagination.
The Different Company Pure eVe, Just Pure (the name was changed from Pure Virgin. Honestly I think that this was a smart move, who would like to say they are wearing something similar to olive oil …) is a kind of «innocent and soft» fragrance. Its beautiful dry-down of a powdery white musk with a lot of vanilla, powdered sugar and delicate candied almonds feels like a second skin, like wearing a fluffy piece of cashmere. Pure eVe was launched in 2011 as a unisex fragrance. However I personally find it very feminine. The nose behind it is Céline Ellena, the daughter of famous perfumer Jean-Claude Ellena, who launched The Different Company in 2000.
Céline Ellena with her father Jean-Claude Ellena
« Je compose mes fragrances avec l’objectif de créer la meilleure senteur possible, sans aucune contrainte de coûts ou de marketing. » Céline Ellena, 2004.
Eau de Parfum Gourmand – FLORAL WOOODY MUSK
Top Note: Aldehydes
Middle Notes: Mimosa, Flax and White Rose
Base Notes: Candied Almond, Musk, Sweet Notes, Dried Fruits and Cedar
Give Pure eVe a try if you like powdery scents or white musk fragrances like me. I got it delivered in one day to my hotel in Gstaad by Spitzenhaus.
Photos: © Sandra Bauknecht, The Different Company
DISCLOSURE: This post is not sponsored. I am just loving it!