Today, I would like to show you a project that is very dear to my heart. One of my favorite animals on the planet are elephants. There are so many beautiful facts about this strong and beautiful creatures. Just like humans they can communicate through sight, smell, sound, and touch. They live in a strong family unit and the mothers are very protective of their babies, spending all day teaching and loving them. Being highly social animals, they meet every day and console each other in times of stress by «hugging». Elephants even mourn their dead.
They are highly intelligent and have a strong memory. If you do something bad to an elephant, he will always remember. One of the cutest facts is that baby elephants suck their trunks in the same way that human babies suck their thumbs. Unfortunately, elephants are highly endangered. Given all this evidence about the awesomeness and sensitivity of these animals, it’s obvious that taking them away from their families and locking them up is wrong, which is why we need to speak out for them when they are abused and exploited. Moreover killing them for ivory is just cruel.
When supermodel Doutzen Kroes visited Kenya, she fell in love with these animals. Coming back home, she was determined to make a difference and became the global ambassador of Knot On My Planet, a campaign to support the Elephant Crisis Fund.
To support this amazing campaign, LOEWE has joined forces with Knot On My Planet and its global ambassador Doutzen Kroes, to launch an exclusive limited edition version of its iconic ELEPHANT BAG (click here for a previous outfit post), that is featuring beadwork by the women of the Samburu Trust from Northern Kenya.
LOEWE will donate all proceeds of the sales to the Elephant Crisis Fund, helping to provide rapid, catalytic support for projects designed to stop the killing of elephants, thwart traffickers and end the demand of ivory.
Embellished with safety pins bursting with cascades of multicolor beads. Due to the handcrafted nature of the beadwork, each bag could vary, making every purchase unique and is exclusively available to buy on loewe.com.
So worth supporting! Bravo LOEWE and Doutzen!
Photos: Courtesy of Loewe
#LOEWEkomp – #KnotOnMyPlanet