Chopard Alpine Eagle Eden Rock St Barths: 100 Reasons to Book a Flight
You cannot buy these watches in Geneva. Not in Paris, not in Zurich. Chopard’s four new Alpine Eagle Eden Rock – St Barths editions, each limited to 25 pieces, are sold in exactly one place on earth: at Eden Rock St Barths itself. I call that the most elegant sales strategy of the year.
Full disclosure: I am hopelessly biased. Eden Rock is one of my favourite hotels in the world, and I treasure the memory of being there with David Matthews, whose family turned this rocky promontory above St Jean Bay into Caribbean legend.
Chopard Co-President and Artistic Director Caroline Scheufele I have known for years. One of my favourite photos shows us on a boat together with Anna Netrebko and Petra Němcová. So yes, this collaboration speaks to me on every level.
The watches themselves? Pure Alpine Eagle, dressed for the islands. 36 mm with diamond set bezels or 41 mm in clean polished metal, in Lucent Steel™ – Chopard’s high-performance alloy with an 80% recycled content – or 18 karat ethical rose gold. The white iridescent dials carry the collection’s signature sunburst inspired by an eagle’s iris, while a red seconds hand winks at the hotel’s famous red and white identity.
The sapphire caseback is engraved with the Eden Rock name, and both COSC certified movements, the 09.01-C and the 01.15-C, deliver the precision Chopard is known for.
Caroline says, «she wanted each piece to feel like a warm Caribbean breeze carried on the wings of the Alpine Eagle.» After last year’s Happy Sport edition, this is the second chapter between the Maison and the hotel, and clearly not the last.
Alpine soul, island light. See you in St Barths.
LoL, Sandra
Photos: © Sandra Bauknecht, Watches: © Chopard
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