Two weeks ago, I went to Geneva to film a new episode of Spotlight which will air this Saturday, at 7.45pm on Tele Züri. The reason? Tiffany & Co. celebrated the opening of its newest store at 21, Rue du Rhône.
Frederic Cumenal, CEO of Tiffany & Co. and Gitta Gräfin Lambsdorff, Managing Director Tiffany & Co., Germany/Austria/Switzerland, hosted the evening. The approximately 500 guests
were welcomed to a cocktail reception at the store where they were able to explore the magnificent new interiors across the store’s two floors and discover dazzling jewellery and the limited edition watches that the American jeweller has specially created to commemorate its return to Geneva.
Tiffany’s brilliant new store reflects the company’s global reputation as a luxury brand and a 178-year history that includes Geneva, where Tiffany first opened a branch in 1868.
Melvin Kirtley, Chief Gemologist Tiffany & Co., with me in front of the famous Tiffany Diamond.
This legendary beauty was acquired by Charles Lewis Tiffany in 1878. To this day, the spectacular 128.54-carat fancy yellow diamond remains one of the most important gemstones on earth. It was a great honor to see this precious piece in real life in Geneva as it rarely travels, remaining at home on the main floor of the Tiffany flagship store on Fifth Avenue in New York City.
Following the cocktail reception in the new store, we were then ushered to a glamourous marquee with a stunning Tiffany Blue Box entrance. With magnificent views to the Lake Geneva and the Jet d’Eau, we enjoyed a fantastic party with live performances by renowned saxophonist Chez Taylor-Francis, DJMike and DJ Viky Queen.
A fun evening that ended with the beautiful Jet d’Eau lit up in Tiffany blue!
If you are living in Switzerland, don’t forget to watch Spotlight this Saturday at 7.45pm! The trailer will tell you a little more about the episode…
Photos: © Magali Girardin/ Tiffany and ©Sandra Bauknecht