My Look: Racer Girl

Before leaving on vacation and working on a fast pace, I wore this fun onesie which is part of the raceway-themed Miu Miu Cruise 2018 collection to a meeting in Zurich. I adore it because on life’s fashion track, a girl likes to sparkle, even when dressing down.

My look: Patch-embroidered jumpsuit with racer girl printicon by Miu Miupink leather belticon by Saint Laurent, Cloudbust logo-embossed rubber and leather-trimmed mesh sneakers by Prada, Birkin shoulder bag in Swift leather by Hermès, «So Real» sunglasses and hoop earrings, both by Dior, Tonda 1950 clarity watch by Parmigiani Fleurier.

Ladies, start your engines!

LoL, Sandra

Photos: © Sandra Bauknecht

Miu Miu Types Capsule Collection

For MIU MIU’s F/W 2018 ready-to-wear show staged in Paris in March, the elegant halls of the Perret building were hung with generic poster-size sheets of white paper, each bearing
a highly distinctive, large-scale, monochrome illustration of a female face or body interlaced with a letterform.

Ambiance at the MIU MIU F/W 2018 show

This MIU MIU «alphabet» – all 26 letters of the alphabet appeared – was created for the occasion by M/M Paris in collaboration with Miuccia Prada.

A «Miu Miu Types» capsule collection of white poplin shirts, cotton hoodies and track pants will be patched with one, two or three letters , all drawing on the ‘MIU’ of the MIU MIU name.
Classic white cotton T-shirts, meanwhile, will be emblazoned with ‘MIU MIU’ spelt out in full in this idiosyncratic and characteristically playful style.

Available for example in MIU MIU’s new boutique on the Rue du Faubourg Saint-Honoré in Paris.

From the end of July 2018, in select MIU MIU stores, clients will be offered the opportunity to personalize a simple white shirt and T-shirt with a single letter of their choosing. In a series of exclusive three-day events visitors will be asked to pick their letter which, will be applied to a garment on the spot or will be sent out for customization and then shipped to their desired destination upon completion.

In this way a bold and beautiful new language for Miu Miu is brought to life.

LoL, Sandra

Photos: Courtesy of Miu Miu

My Look: Pool Float

The coolest accessory for this summer? This time, I’m not talking about my Côte d’Azur inspired bag and shoes… I’m talking about my new pool floats! It’s been a few years now that these funny inflatables became the hypest pieces to show on Instagram. Pink flamingos have long ruled the scene, but now it is time for some angel wings action!

My look: Off-the-shoulder cotton-poplin top by Stella McCartneylace-trimmed striped seersucker maxi skirt by Jonathan Simkhai, printed halterneck bikini by Dolce & Gabbanawoven basket bag «Cannes» edition, frayed «St. Tropez» embroidered straw sunhaticon, and suede platform sandals, all by Miu MiuT Wire Narrow 18-karat rose gold cuff and T Smile 18-karat rose gold diamond bracelet, both by Tiffany & Co., and Amulette necklace by Cartier.

LoL, Sandra

Photos: © Sandra Bauknecht
A big thank you to my very talented daughter!!!

My Look: Hello Summer

Hello summer! Time to wear one of my favorite denim trends for S/S 2018: a ’70s-style jumpsuit, which is, without a doubt, a statement piece. The head-to-toe, all-in-one garment creates a striking look that is comfortable and stylish in one.

My look: Denim jumpsuit and Diana Falabella box bag, both by Stella McCartney, suede platform sandals by Miu Miu, aviator sunglasses with Swarovski crystals and black hair clip, both by Chanel, Tonda Métropolitaine watch by Parmigiani Fleurier and Horsebit blue topaz diamond white gold ringicon by Gucci Fine Jewellery.

LoL, Sandra

Photos: © Sandra Bauknecht
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My Look: Cannes Film Festival 2018

Here is my look that I wore to the Montblanc dinner hosted by Charlotte Casiraghi for the collection launch «Les Aimants» at Villa La Favorite Mid May in Cannes.

My look: Meda silk chiffon-trimmed sequined stretch-jersey midi dressicon by Preen by Thornton Bregazzi, iconBianca metallic elaphe sandals and Cassandre small suede shoulder bag, both by Saint Laurentsilver-plated, Swarovski crystal and faux pearl clip earringsicon by Miu Miu, and sunglasses by Chanel.

LoL, Sandra

Photos: © Sandra Bauknecht

My Look: My Prada Summer Inspiration

I love Prada. The reason is that Miuccia Prada has been a real trendsetter from her early beginnings, a strong woman with a clear vision. She doesn’t go with the flow, she is the flow.
Being a feminist, her way of dressing is a fierce force of nature. She’s saying «bye-bye» to the dated rules of how a woman «should» dress, because she absolutely understands there is no right way to be a woman. Miuccia Prada knows how to set the rules, new rules, to combine the unexpected. This is exactly what I love.

Her looks exude a very confident, powerful energy so intoxicating that it’s palpable. Here I am wearing some cute girly-like pastel colors but if you look closely at my tops, you will stop and think what the hell is this devil doing there and collectively wonder: Who. Is. This. Girl?! She is wearing a bandeau top over a striped shirt and wait… both are inside out.

My look: Printed striped cotton-poplin shirticon, and printed striped cotton-poplin bandeau top, and vintage embellished pink satin clutch, all by Pradalayered tulle midi skirt iconby D&G Dolce & Gabbanaembellished satin pumps and gold glitter sunglasses, both by Miu Miu

A girl who chooses to embrace a fierce style is saying she doesn’t care if you think she’s «cute.» She just is! And most importantly she doesn’t care if people find her «intimidating.» She’s simply going as she feels like. There is nothing in the world sexier than going as yourself.

My summer inspiration? A chill day at the pool, working, embracing my feminine side while kicking some …! We should all dress not for men, nor even for other women, but for ourselves.

WIN A BOTTLE OF PRADA CANDY SUGAR POP EdP 80ml

And the same goes for fragrances. If you like it, wear it. You are the one around it 24/7. This one «Prada Candy Sugar Pop» – 30ml (CHF 87.00) and 50ml (CHF 116.00) – has just come out in spring as part of the playful gourmand collection Prada Candy. Delicate notes of Peach and Vanilla mingle with airy Apple and Mahonial and shiny top notes of Bergamot and Green Citrus, comprising an unexpectedly substantial scent story: a sweet first impression cut with an ironic aside, Prada Candy Sugar Pop leaves the room on a high note.

I really like its sweetness, so contradictious to a fierce look. You just have to know how to do it, that’s all. And this, sweet kittens, is where I come in. Tell me about your summer inspiration (description or photo) and WIN A BOTTLE OF PRADA CANDY SUGAR POP EdP 80ml. To participate, please send me an e-mail with your postal address and the header «MY PRADA SUMMER INSPIRATION» to . All entries must be received until June 30, 2018. No purchase or payment of any kind is necessary to enter or win this contest. By entering this contest, entrants accept and agree to be bound by these official rules. The winner has to have a Swiss address.

LoL, Sandra


Photos: © Sandra Bauknecht – the contest is sponsored!
#mysweetaddiction, #pradafragrances, #pradacandysugarpop @prada

Sale Alert for the Must-Have S/S 2018 Pieces

Today, the sale at NET-A-PORTER has officially started and I would like to share with you my personal favorites that you shouldn’t miss. Some of them are even marked down 50%. Have fun!
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Fringed cotton-blend coat by Chloé (40% off)
A wonderful cover-up for a chilly summer night or the perfect piece to transition into the fall season.

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Crystal, bead and felt clip earrings by Etro (50% off)
Nothing elevates a look better than a piece of statement earrings.


iconPixie small suede and textured-leather shoulder bag by Chloé (30% off)
Already a classic that is here to stay – now on sale!


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Sequined mesh knee boots by Dolce & Gabbanaicon (40% off)
A great investment piece for the next holiday season.

One-shoulder stretch-knit jumpsuit by Stella McCartney (30% off)
One of my favorite pieces this S/S 2018 season, click here to see me wearing it.
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Suede platform sandals by Miu Miu (50% off)
I love to dance the summer nights away in a pair of platform sandals. What else do you want to wear on the cobbled streets in St. Tropez?!


iconTiered plissé-crepe, tulle and lace midi dress by Elie Saab (30% off)
Looking for an eye-catching summer dress? Here it is! It could be also perfect for a wedding celebration.


iconPolka-dot wool and cashmere-blend tank by Prada (50% off)
This piece works for many seasons to come. Don’t hesitate…

Happy Shopping! Doesn’t buying on sale feels so much better…:-)?!
TO SHOP THE FULL NET-A-PORTER SALE, CLICK HERE PLEASE.

LoL, Sandra

Photos: © David Biedert Photography
Stills: Courtesy of the Brands
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My Look: St. Tropez

Back from the amazing ASW Summer Weekend in St. Tropez, I am filled with many lovely memories that I will soon share with you. For the first evening, I wore this beautiful gown by my friend, Ukrainian-born, London-based designer Natasha Zinko who is one of the most talented designers I know. Her creations are beautiful, architecturally crafted pieces that play with proportions and cuts. Unexpected and different, exactly what I love!

My look: Point d’esprit strapless maxi dressicon by Natasha Zinko, Dioressence heels in dark blue cracked leather by Dior, bracelet by Anselm Reyle for DiorMy Own Code clutch by Valentino, Minimal Baroque sunglassesicon by Prada, silver-plated, Swarovski crystal and faux pearl clip earrings by Miu Miuiconand laser-cut leather waist belt by Alaïa.
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LoL, Sandra

With ASW Chairman Patrick Liotard-Vogt.
Photos: © David Biedert Photography

My Look: Vintage Viktor & Rolf

Here is my look that I wore to the 10 years Atelier Swarovski dinner last Tuesday. As Viktor & Rolf were present, I decided that it would be nice to wear something from their previous collections. When I last met them in 2015 (click here for the previous interview), they stopped doing ready-to-wear to focus only on couture.

My look: Cropped leather-trimmed wool-gabardine blazer by Saint Laurent, silk crepe de chine blouse and strappy heels in nude, neon yellow and black, both by Miu Miu, yellow and nude printed A-line skirt and mini Bombette bag, both by Viktor & Rolficon, and resin bead necklace iconby Marni. Rose des Vents bracelets in turquoise, orange, green and pink by Dior Joaillerie, diamond ring by Vainard Fine Jewellery.

LoL, Sandra

Photos: Christian Dancker – saltyimages.ch and © Sandra Bauknecht

My Look: Back to the ’80s

The ’80s are back. But not everything is making a comeback, absolutely trending are sneakers, vibrant colors, strong-shouldered or asymmetric silhouettes and high side ponytails. I know, when you hear the term: side ponytail, hair nightmares of the ’80s may start dancing in your head, but I am here to change that. They are a welcome change from the hairstyles of today. Take this look as your guide on how to pay homage to the ’80s in 2018.

The message is clear «Girls just wanna have fun» exactly as Cindy Lauper warbled in 1983. And believe me, you will feel so young again…

My look: Cloudbust logo-embossed rubber and leather-trimmed mesh sneakers and asymmetric intarsia wool sweatericon, both by Pradaruffled crinkled silk-chiffon blouseicon and Sylvie mini buckle leather shoulder bag, both by Gucci, rickrack-trimmed stretch-cotton jersey track pants by Mira Mikati, and two heart-overlay round-frame sunglasses by Miu Miu and cocktail ring by Etro.
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LoL, Sandra


iconPhotos: © Sandra Bauknecht