Clé de Peau Beauté Launches in Switzerland

I am happily announcing that I am a new ambassador for Clé de Peau Beauté. Founded in Japan in 1982, the ultra luxury skincare and makeup brand is finally available in Switzerland again. Today Clé de Peau Beauté is owned by the Shiseido Group. The name says it all, Clé de Peau means in French the key to skin’s beauty.

Mathieu Arsac, Marketing Director Shiseido Group, Switzerland, with me.

Yesterday, influencers and journalists were invite to Signau House in Zurich for an intimate lunch and to discover the products first hand.

«INTELLIGENT – EXQUISITE – UNCOMPROMISING»

Clé de Peau Beauté’s mission has always been to forge new frontiers in advanced skin cell science. It was the first brand in 1982 to consider the skin on a cellular level. Based upon decades of research and with a sophisticated combination of cutting-edge Japanese technology and precious ingredients, scientists unlocked the power of Skin Intelligence – skin’s innate ability to distinguish between good and bad stimuli to achieve and maintain its ideal condition. Scientists considered the epidermis as the third brain. Clé de Peau Beauté products were created to empower skin to reach this highly desired state of harmony – the key to skin’s radiance, and optimal qualities of texture, tone and contour.

«SKIN BEHAVES LIKE A BRAIN.»

Luxurious in every aspect, from masterfully crafted formulations to highly sensorial experiences, Clé de Peau Beauté adopted the global language of luxury, French. With a full range of exceptionally crafted skincare, color, and complexion products, Clé de Peau Beauté helps women to unlock skin’s innermost potential and, ultimately, transform skin and reveal the radiance within.

During the next weeks, I will explain you the different products, my skincare routine further and give you some make-up tips. So stay tuned for more.
Clé de Peau Beauté is available in Switzerland at Globus and Marionnaud.

LoL, Sandra

Photos: © Sandra Bauknecht
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L’Officiel Switzerland Launch Party

Launch Party L'Officiel

Last Thursday, the launch party for L’Officiel Switzerland took place in Zurich at Kaufleuten. With a stunning atmosphere, reminiscent of 1920s Paris, where it all began over 90 years ago, the fashionable crowd partied until late. Enjoy some impressions of the night and for my outfit post please click here.

INVITE L'OFFICIEL

Chopard L'Officiel

Sarina Arnold - Ronja Furrer -Fiona Hefti L'Officiel Party

Swiss beauties: Sarina Arnold, Ronja Furrer and Fiona Hefti.

L'Officiel Launch 2

Marco Grob- Sandra Bauknecht - Patricia Schmid

Trio infernal: Photographer Marco Grob, cover girl Patricia Schmid, and my humble self. We shot the first cover and fashion editorial for L’Officiel in Paris together.

L'Officiel Launch 3

Les Jalou - Les Editions Jalou -L'Officiel Party

L’Officiel is still family owned and I was thrilled to have Marie-José Susskind-Jalou and Benjamin Eymère with us at the launch party in Zurich. Mother and son, President and CEO of this legendary family business that started in 1921 and brings together the very best of French heritage in style, fashion and joie de vivre. To the right: Deputy CEO at L’Officiel Magazine Nicolas Reynaud.

Sandra Bauknecht - Marie-José Sueskkind-Jalou -Albert Kriemler - L'Officiel Party

Marie-José Susskind-Jalou framed by Albert Kriemler, Creative Director Akris and me.

L'Officiel Launch Party 5

Monika and Georges Kern

CEO IWC Georges Kern with his lovely wife Monika.

L'Officiel Luanch Party 4

Party L'Officiel Speech - Sandra Bauknecht - Marie-Jose Suesskind-Jalou

Getting excited for my speech!

L'Officiel Party 6

Alina and Patrick Poprawski

Looking gorgeous in Dolce & Gabbana Alina Kaltsidou-Poprawski with her husband Patrick.

Julia and Matthieu at L'Officiel Party

They came especially for the party from Geneva: Julia Pleynes and Mathieu Arsac.

Clifford Lilley-Fabian Pfenninger

Clifford Lilley and Swiss male model Fabian Pfenninger.

L'Officiel Party 8

Piaget

The lovely Piaget ladies with whom I had just been in Los Angeles one week before: Mousse Jacquier, Nunzia Marsella and Nicole Suess.

L'Officiel Party 9

L'Officiel Party 200

Beauty power reunited. The teams from Kanebo SensaiDior, L’Oréal Luxe and Marionnaud know how to party.

l'Officiel Party Performance

Special performance by Nicola Hunt from London.

L'Officiel Perrier Jouet

Roger Taylor Duran Duran L'Officiel

Dancing all night to the tunes of DJ Roger Taylor (Duran Duran) who had flown in from London.

L'Officiel Sweets

Sandra Bauknecht and Roger Taylor

The party was amazing and I am very happy with the first edition of L’Officiel Switzerland that is out now. A huge thank you to my dedicated team that made it all happen! You guys rock!

LoL, Sandra

Team L'Officiel Schweiz

Photos: © David Biedert and © Sandra Bauknecht