A Collector’s Cream

MEET THE LATEST COLLECTOR’S CREAM
Adorned with shimmering sea fans and watercolor coral, LA MER introduces this year’s Blue Heart Limited-Edition Crème de la Mer, already a true collector’s cream, to commemorate WORLD OCEANS DAY! Inside the pot is the famous luxuriously rich cream that deeply soothes, moisturizes and heals away dryness. My skin looks naturally vibrant and feels restored to its healthiest center. The iconic Miracle Broth™ – the legendary healing elixir that flows through all of LA MER – infuses the skin with sea-sourced renewing energies. Available for CHF 490 (100ml).

LA MER has teamed up with Sea2See Eyewear to produce this pair of sustainable sunglasses, made entirely from sea-salvaged plastic and handcrafted in Italy.

WHAT IS LA MER OCEAN’S FUND?
The ocean’s beauty is reflected in everything LA MER stands for. The sea is the brand’s constant inspiration. Alongside a devoted community of advocates, explorers and scientists, LA MER advocates for ocean protection through charitable donations, awareness-raising initiatives, and supporting ocean conservation projects.

AWAKEN A SEA CHANGE
The sea in you is the sea in me – and LA MER seeks to honor and protect the living connection we all have to the Earth’s precious seas for generations to come. Through the LA MER Blue Heart Oceans Fund’s commitment to marine protected areas in the Azores Islands, Grenada and the East China Sea, the brand hopes to positively impact the future of our seas.

In the East China Sea, #LaMerBlueHeart supports the groundbreaking research development of global sustainable fishing strategies to bring harmony back to marine ecosystems.

BEACH CLEAN UP
Each year, LA MER team members around the world lead an effort to clean their local shores and beaches.


All life on Earth is connected to the ocean and its inhabitants. The more you learn about the issues facing this vital system, the more you’ll want to help ensure its health. Share your connection with the Earth’s ocean with #LaMerBlueHeart and mention @lamer for a chance to be featured.

TO SHOP LA MER ONLINE, CLICK HERE PLEASE.
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LoL, Sandra

Photos: © La Mer and © Sandra Bauknecht

La Mer World Oceans Day

June 8th marks World Oceans Day which is a global day of ocean celebration and collaboration for a better future. This year’s overall theme is «Our Oceans, Our Future», with the focus on encouraging solutions to plastic pollution and preventing marine litter for a healthier sea life.

Shades of blue: GG Marmont matelassé mini bag by Gucci and the limited edition Crème de la Mer Blue Heart.

iconTo commemorate World Oceans Day, La Mer has created as in previous years a special collector’s edition of its much coveted miracle cream «Crème de la Mer Blue Heart» which will be available from now for CHF 490.00 (100ml). The ultra-luxury skincare brand has long been a committed guardian in assisting with the protection of sea habitats. Inspired by its healing power and the natural regenerating properties of plants, the Crème de La Mer creator and aerospace physicist Dr. Max Huber looked to the sea to transform the look of his skin.

THE MISSION

The La Mer Blue Heart Oceans Fund launches with a focus on protecting ocean habitats by expanding Marine Protected Areas and empowering ongoing ocean conservation projects around the globe.

This year, La Mer is taking its mission a step further through a New York City-based art walk and auction in collaboration with ocean conservation organization Project 0 and the storied auction house Sotheby’s.

Here is a glimpse of the extraordinary sea-inspired sculptures on display in New York City through the end of June.

THE LA MER
WAVE WALK

Partnering with La Mer, Project 0 brought together some of the world’s most influential artists, designers and culture-makers to create their own wave-inspired, charitable works of art.

On display in New York City during the months around World Oceans Day, the artworks will be auctioned off with all net proceeds going to ocean protection efforts. The online auction will be live until June 23rd, 2017. Sotheby’s will auction off select wave sculptures in an exclusive, live charity event on June 21st in NYC.

YOU CAN SHOP LA MER ONLINE HERE.icon

LoL, Sandra

Photos: Courtesy of La Mer and © Sandra Bauknecht
#LaMerBlueHeart – #LaMerWaveWalk