Woodland Pop-Up Dining

June 9th marks the official opening date for Zurich’s new pop-up restaurant «WOODLAND». Only open until June 25th, guests can enjoy some real culinary treasures. Located in Zurich West, the gastro entrepreneur Nenad Mlinarevic and the watch manufacturer IWC Schaffhausen are creating a place for unique enjoyment where guests can embark on a very special journey. At the beginning of the project is the new IWC TOP GUN pilot’s watch collection with its striking three colors. These can be experienced comprehensively on Zurich’s Löwenbräu site – from the interior to the cuisine to the sound: a unique experience appealing to all senses awaits you in the temporary restaurant.

Science and emotion come together with IWC’s new TOP GUN collection in partnership with Pantone Color Institute.

Our evening started at 6m with a cocktail reception at the Woodland Bar.

At 7pm we enjoyed the seated diner at the Ceratanium Dinner Space.

From 8.15pm we changed location and had dessert, drinks and listened to the sounds of the DJ in the Mojave Desert Lounge.

LÖWENBRÄU AREA
Limmatstrasse 254, 8005 Zurich
dining@woodland-zuerich.ch

4-course menu including aperitif CHF 120.-
A vegetarian option is available. Two seatings. 6pm and 8pm.

For reservations, click here please.

LoL, Sandra

With Nenad Mlinarevic

Always having the best time with Jacqueline Krause-Blouin

Tanja Bulatovic with Nenad

Photos: © Sandra Bauknecht / David Biedert Photography /IWC, Rian Davidson 
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.
@iwcwatches_ch @nenadmlinarevic #IWCWoodland #IWCPopUpDining #IWCxNenad

My Look: With Love From Karl

With Love from Karl_Sandra_Bauknecht

Last week, I received a fabulous surprise from the House of KARL LAGERFELD for the launch of their new ONLINE SHOP. This extremely sweet postcard clutch which is part of the «Karl around the World» collection adds this certain twist to every look and is sure to draw attention. It easily fits your cell phone, credit cards and lipstick. Moreover, it looks great with an evening gown as well combined with jeans and a sweater as I did for this shoot that was all about hearts and love.

My look: Double breasted tweed coat and lace-up leather pumps, both by Saint Laurent
iconsequined sweater
by H&MPedal Icon ’85 Indigo Denim jeans by Closed, With Love from Karl postcard clutch by Karl Lagerfeld, vintage heart earrings by Chanel, diamond ring by Vainard Fine Jewellery and Portofino Midsize Automatic watch with diamonds and grey alligator bracelet by IWC Schaffhausen.

LoL, Sandra

Sandra Bauknecht with Karl Lagerfeld Postcard Clutch

Sandra_Bauknecht_Karl_Lagerfeld_Postcard_Clutch_13

Saint Laurent Heels and Karl Lagerfeld Clutch

Sandra_Bauknecht_Karl_Lagerfeld_Postcard_Clutch

Sandra_Bauknecht_Karl_Lagerfeld_Postcard_Clutch_5

Lake Zurich 2

Karl Lagerfeld Postcard Clutch 2

IMG_5147

IMG_5149

Lake Zurich 3

Sandra_Bauknecht_Karl_Lagerfeld_Postcard_Clutch_11

Sandra_Bauknecht_Karl_Lagerfeld_Postcard_Clutch_2

Saint Laurent Heels
Sandra_Bauknecht_Karl_Lagerfeld_Postcard_Clutch_13

With Love from Karl Clutch

Sandra Bauknecht with H&M Sweater Love

Sandra_Bauknecht_Karl_Lagerfeld_Postcard_Clutch_12

I Love Sequined Sweater H&M

Sandra_Bauknecht_Karl_Lagerfeld_Postcard_Clutch_9

Karl Lagerfeld Postcard Clutch

Sandra_Bauknecht_Karl_Lagerfeld_Postcard_Clucth_14

Sandra_Bauknecht_Karl_Lagerfeld_Postcard_Clutch_3

Lake Zurich

iconPhotos: © Sandra Bauknecht

My Look: 5 Minute Style

Sandra Bauknecht 5 Minute Style

Sometimes when you are stressed and you only got five minutes to dress, the result turns out to be one of your favorite looks. This happened to me last week when I put together those pieces in a hurry and really liked the style. Isn’t the color of this long powder blue coat just divine?!

My look: Powder blue paneled wool-blend coaticon by Tibicropped hoodie with zipper and sequined Playboy bunnyicon by Marc Jacobs, grey wool mini dress with embroideries by BlumarineMonogramme embellished shopper tote, both by Saint Laurent, boots by Gucci, chain and padlock necklace by Chanel, Portofino Midsize Automatic watch with diamonds by IWC, diamond ring by Vainard Fine Jewellery and Pure Matt 100 denier tightsicon by Falke.

LoL, Sandra

Sandra Bauknecht Tibi Coat

Sandra Bauknecht in Blumarine and Marc Jacobs Bunny

IWC Midsize Portofino1

Sandra Bauknecht Back Marc Jacobs Hoddie

Saint Laurent Bag

Close up Chanel Necklace Chain

Sandra Bauknecht in Marc Jacobs Bunny 1

Sandra Bauknecht in Blumarine Dress and Marc Jacobs Hoodie 2

Sandra Bauknecht in Blumarine Dress 2

Close up Tibi Coat

Marc Jacobs Hoodie 1

Sandra Bauknecht in Blumarine Dress 1

Photos: © Sandra Bauknecht

Happy 5th Birthday, Sandra’s Closet!

Sandra's Closet 5th Birthday November 2014

OMG! This week had been so busy, that I have almost forgotten a very special day. On November 23, five years ago, the probably biggest adventure of my life has started, I published my first post and Sandra’s Closet was born. I am so grateful for all the amazing things that have happened since then. I travelled to the most distinguished places, met many celebrities and fashion designers (click here to see most of them) and appeared in many publications (check out the press section here).

Below I put together some of my personal highlights over the last five years:

Campaign Closed Sandra Bauknecht

Being the face of the Closed F/W 2011 campaign.

Polyvore-Live-Show

Walking a runway show during New York Fashion Week F/W 2012.

SandrasCloset–ClosedCollaboration-600x649

I designed this limited edition “Zurich” tee in collaboration with Closed.

Montblanc_Sandra_Berry_Bespoke_Ink_Sandra_BauknechtThe launch of Sandra Berry, my very own bespoke limited edition ink by Montblanc.

162456774BG00419_Montblanc_-473x740

I went with Montblanc for the ultimate Oscar experience to Los Angeles in February 2013.

DSC_3810-492x740

I became the ambassador for Piaget.

Sandra-Bauknecht-Arrival-Spirit-Awards-2

Being at the 2014 Film Independent Spirit Awards in Los Angeles with Piaget was an amazing experience.

Berlin-MCM-Sandra-Bauknecht-555x740

In August 2013, we shot a fun social media campaign with MCM in Berlin to celebrate the limited edition collection: Craig & Karl – EYES ON THE HORIZON.

MCM-Event-Zurich-Co-Hosted-by-Sandra-Bauknecht

I hosted a fun event with MCM to celebrate the launch of their new backpacks in November 2013 in Zurich.

Goldenized-Event-in-zurich-with-Sandra-Bauknecht-Patrizia-PepeSandra-Bauknecht-Goldenized-Event-2013-600x400

In December 2013, I hosted the Goldenized event at Patrizia Pepe‘s Zurich store.

Sandra-Bauknecht-Last-Column-SI-Style

Before becoming the editor in chief of L’Officiel Switzerland, I had for three years, from 2011-2014, a monthly column in SI Style magazine.

George Clooney-Sandra Bauknecht

Being invited by Omega for a dinner with George Clooney in Shanghai in May 2014 (post coming up soon).

foto-16

Hosting a lunch with IWC and star guest top model Karolina Kurkova during the Zurich Film Festival 2014 (post coming up soon).

Tommy BHI-Sandra Bauknecht

Being an ambassador for Tommy Hilfiger’s BHI campaign in October 2014 made me very proud.

10755902_307125356160452_1523965265_n

Designing a Samsung tablet during the Mercedez-Benz Fashion Days Zurich 2014 that we will be raffled off soon here on my blog was an extremely fun project.

Sandra Bauknecht_Editor in Chief L'Officiel SwitzerlandSB

And last but not least something I am really proud of: I am in a book that was launched recently in German during Berlin Fashion Week and in English during London Fashion Week (a detailed post will be published shortly). Fashion Germany, the new coffee-table 208-page tome presents the country’s most important people in the world of fashion.

My blog has taken me on such a beautiful adventure and I would like to thank you all for following me and supporting my work. Without you, the success wouldn’t have been possible. Stay tuned during the next weeks as some amazing raffles will be coming up to thank you for all your time that you are spending on Sandra’s Closet.

LoL, Sandra

Photos: Courtesy of the Brands, © David Biedert Photography, © Christoph Schemel and © Sandra Bauknecht

IWC Race Night

IWC_SIHH2013_Race_night

One of the most exciting events of the year is the IWC gala held during the SIHH. Each year, Georges Kern, CEO IWC Schaffhausen, brings glamour and worldclass celebrities to Geneva. One night that makes you feel more like being in Hollywood than in Switzerland.

Sandra_Bauknecht_Georges_Kern_IWC_Race_nightGeorges Kern, CEO IWC Schaffhausen, with me

IWC_Race_Night_Red_CarpetIWC_SIHH2013_RedCarpet_fun

On the red carpet at this incredible event were Ewan McGregor, Zinédine Zidane, Karolina Kurkova, Ross Brawn, Eric Dane, Adriana Lima, Luis Figo and Matthew Fox, among many others. I had so much fun watching all of them arrive and was spotted myself…

IWC_RACE_Night_Nico_RossbergRacing driver for the Mercedes GP Formula One™ team: Nico Rosberg

IWC_RACE_Night_VictoriaModel Victoria Silvstedt

IWC_Race_Night_Karoline_HuberUnzipped, the best “backolleté”Karoline Huber, CMO IWC Schaffhausen, in Tom Ford

IWC-RACE_NIGHT_SIHH2013_Ambiance

This year, the theme “IWC RACE NIGHT” was of course matching the house’s newest launch of its new Ingenieur watches that I had a closer look at during a tour around the amazing IWC booth earlier that day. (For the post, please click here.) The latest collection aptly expresses the spirit of the new partnership between the Schaffhausen watchmaker and the MERCEDES AMG PETRONAS Formula One™ Team.

Race_Night_8IWC_RACe_night_Sandra_Bauknecht2

My look: Black jumpsuit by Michael Kors, shrug by D&G Dolce Gabbana, Elsie bag by Chloé, Tribute patent-leather sandals by Saint Laurent, cuff by Stella McCartney, necklace by Roberto Cavalli and earrings by Chanel.

IWC_RACE_NIGHT_Tim_JefferiesTim Jefferies

Ralf_Moeller_Sandra_BauknechtActor Ralf Moeller with me

Sandra_Bauknecht_Peter_LindberghPhotographer Peter Lindbergh with me

Karolina_Kurkova_Sandra_BauknechtLovely Karolina Kurkova

IWC_Race_Night30Two angels in Geneva: Victoria Secret Models Karolina Kurkova and Adriana Lima in Roberto Cavalli

Eric_DAne_Sandra_Bauknecht Grey’s Anatomy “McSteamy” Eric Dane with me

IWC_RAce_Night10

Together with IWC CEO Georges Kern, Academy Award winner Kevin Spacey compèred the IWC Race Night, while Nico Rosberg and his sleek Formula One™ racing car galvanized the atmosphere. The moment, we heard the sound of the engine, it was clear why each of the over 850 guests had ear plugs at the table.

IWC_RACE_NIGHT11PitStop_IWC_RACE_NIGHT_SIHH2013

A spectacular competition between some prominent guests ensued when Nico Rosberg invited them to change the tyres on his Formula One™ car. In a simulated pit stop, top model Karolina Kurkova, film stars Matthew Fox, Jean Reno and Eric Dane, as well as Asian actors Francis Ng and Kiichi Nakai tried to get the sleek-bodied vehicle back on the track in the 3 seconds that were given to them.

IWC_RACE_Night15Great team work: Karolina Kurkova and Jean Reno

IWC_RACE_NIGHT22A happy Eric Dane

IWC_RACE_NIGHT23Concentrated: Tim Jefferies and Marc Forster

IWC_RACE_NIght20Those two are having fun: Marc Forster and Kevin Spacey

IWC_RACE_NIGHT24

Personally speaking, the culmination of the night was a private concert from the British band Jamiroquai. Lead singer Jay Kay has such a rhythm and incredible presence on stage that  I couldn’t stop dancing all night… as you can see in the last picture.

Thank you, IWC, for letting me be part of this outstanding event!

LoL, Sandra

IWC_RACE_NIGHT40

IWC_RACE_NIGHT27

IWC_RACE_NIGHT_JAYKAY_2

Adriana_IWC_RACE_NIGHT

IWC_Race_night_DancePhotos: © Sandra Bauknecht

SIHH 2013: IWC’s Pole Position

IWC_SIHH2013_Ingenieur_Cover

This week, I went to Geneva for the 23rd Salon International de la Haute HorlogerieSIHH 2013. Of course, my first stop had to be the IWC Schaffhausen booth that had been once more the most impressive one seen at the famous watch fair. Do you remember the amazing Italian ’50s/’60s theme for the Portofino watches in 2011 or the aircraft carrier for the Pilot watches in 2012?

IWC_SIHH2013-3

Speaking of IWC Schaffhausen, you are talking superlatives which is entirely in keeping with the creative spirit that reigns at the Swiss watchmaking company. After the amazing launches and events of the last years, I had been pretty curious if this could be topped. And yes, they did it! As director Marc Forster said, “arriving at the IWC booth feels like arriving at a film set”. And this time, I arrived at a race track. The booth was filled not only with the most exquisite watches, but with the most stunning race cars you can imagine.

SIHH2013_IWC

IWC_SIHH2013-Booth

IWC_SIHH2013_Ingenieur_Watches

So ladies and gentlem, start your engines. In 2013, IWC Schaffhausen embarks on the Formula One season as the Official Engineering Partner of the MERCEDES AMG PETRONAS Formula One™ Team and relaunches the Ingenieur family that appears in a new, modern and very impressive light.

Georges_Kern_SIHH2013_IWC

Georges Kern, CEO of IWC Schaffhausen, puts his finger on it when he says: “Three outstanding quality features set the new Ingenieur collection apart: top-quality IWC movements, sophisticated functions and innovative materials.”

Genta_IWC_SIHH2013

The story of the Ingenieur is strongly connected to the rapid progress made during the 1950s when technological progress dramatically increased the presence of magnetic fields. The Ingenieur, a pure and simple man’s watch, became famous as the antimagnetic watch of that time. When in 1976, IWC Schaffhausen unveiled the “Ingenieur SL” designed by Gérald Genta (above on display at the booth), an icon was born.

IWC_SIHH2013_Ingenieur

In 2013, the Ingenieur has become the perfect watch for the racetrack as the set-up of a Formula One™ racing car and the assembly of a high-precision timepiece, both exemplify the art of engineering at the highest-possible level. Materials used in motorsport, such as carbon fibre, ceramics and titanium, are the hallmarks of the new design line.

IWC_SIHH2013_6

IWC_SIHH2013_Ingenieur_3

My favourite model: The Ingenieur Automatic Carbon Performance (Ref. 3224) features a rubber strap with a textile inlay, which is stitched with signal-yellow or red thread.

IWC_SIHH2013_Watches_Sandra_Bauknecht

Personally speaking, it’s one thing to look at those photos and read all about those new must-have timepieces, but it’s quite another to strap them on your wrist and examine them up close. The new Ingenieur watches will surely be a hit for IWC, so better race to the next IWC dealer and get your hands on them. The pole position will be all yours, at least style-wise.

SIHH2013_IWC_Ingenieur_Back

What a beauty: The Ingenieur Perpetual Calendar Digital Date-Month (Ref. 3792) features a perpetual calendar together with a digital date display and leap year indicator.

Have fun exploring whom I spotted at the booth and stay tuned for more photos coming up, especially from the amazing IWC Race Night with top celebrities from all over the world.

LoL, Sandra

SIHH2013_IWC_Sandra_Bauknecht_Michela_Cerruti_Formula1

Michela Cerruti, daughter of Aldo Cerruti, an Italian racing driver that might be soon spotted driving the Formula One tracks.

IWC_SIHH_Jens_Lehmann

German soccer goalkeeper Jens Lehmann

IWC_Booth_Kretschmann

German actor Thomas Kretschmann

SIHH2013_IWC_Sandra_Bauknecht_Zinédine_Zidane

Former French soccer player Zinédine Zidane with me

Ralf_Moeller_SIHH2013_IWC

Actor Ralf Moeller

IWC_SIHH2013_Jean_Reno_Zidane_Ralf_Moeller

From left to right: Zinédine Zidane, Ralf Moeller and Jean Reno

Boris_Becker_Sandra_bauknecht_SIHH2013_IWC

Boris Becker with me

SIHH2013_IWC_Booth_5

Photos: © Sandra Bauknecht, Photos of 2nd collage: Courtesy of IWC

Happy Swiss National Day

Swiss National Day

To all my Swiss readers: HAPPY SWISS NATIONAL DAY!
For all others who are not familiar with this special celebration, here is some information: Swiss National Day is celebrated with fireworks and a public holidayAugust 1st is to the Swiss what July 4th is to Americans, or July 14th to the French. This day was chosen because August 1st 1291 was the date on which three Alpine cantons swore the oath of confederation, an act which later came to be regarded as the foundation of Switzerland.

The Alpine country is well-known in the world for its chocolate (My favourite: Lindt), their watches (IWC, Roger Dubuis, Swatch, just to name a few) and the famous Swiss army knives (Victorinox).

The colours of the Swiss flag, red and white, have inspired me today to this cute outfit:
Floral-print cotton mini dress iconby Sonia by Sonia Rykiel, heart-intarsia cashmere sweater iconby Banjo & Matilda, red wrap watch by SwatchBig Kiss leather lips clutch iconand Paloma fan-pleat satin pumps, both by Charlotte Olympia.

Enjoy your day!

LoL, Sandra

A Night in Portofino

20110118FD278_IWC_launches_

P1000756IWC’s gala event “A Night in Portofino” brought together well known faces – including many Hollywood celebrities. Guests arrived on the red carpet and were able to browse through the beautiful exhibition that showed Peter Lindbergh’s Days in Portofino on their way to the main hall where they finally arrived in the carefree days of the 1950 and `60s.

The entire evening was outstanding showing a “making-of“ film of the shoot and an impressive performance of Zurich Opera House, with a 60-strong orchestra and tenor Neil Shicoff.

Another highlight of the night was also when Tim Jefferies and Georges Kern started to introduce the Friends of the Brand. When all celebrities were on stage, you felt like being at the Oscar’s.
Enjoy all those beautiful photos of a night to remember.

LoL, Sandra

20110118FD275_IWC_launches_

Ronan Keating demonstrates what this night is about: The launch of the new IWC Portofino watch family.

Ronan Keating demonstrates what this night is about to celebrate the launch of the new IWC Portofino watch family.

Elle Macpherson looked amazing...

Elle Macpherson looked amazing...

...on the red carpet in her floor sweeping black gown.

...on the red carpet in her floor sweeping black gown.

Unbelievable that this beauty will turn 48 in March this year!

Unbelievable that this beauty will turn 48 in March this year!

Elle Macpherson with me.

Elle Macpherson with me.

IWC CEO Georges Kern with his wife Monika who definitely deserved a style award for her dotted stockings and the kitten heels!

IWC CEO Georges Kern with his wife Monika who combined her dotted stockings with kitten heels, well done!

Luis Figo and his beautiful wife Helen Svedin

Luis Figo and his beautiful wife Helen Svedin

Hollywood in Geneva: Kevin Spacey with Cate Blanchett

Hollywood in Geneva: Kevin Spacey with Cate Blanchett

I loved Cate's lipstick colour!

I loved Cate's lipstick colour!

Matthew Fox with his wife Margherita Ronchi who definitely would not have won a style award.

Matthew Fox with his wife Margherita Ronchi who was among the worst dressed. Those boots are a no-go for a red carpet gala event and the zebra look is pretty questionable, too. Her best accessory was definitely her hubby and their love for each other.

Me with LOST star Matthew Fox.

Me with LOST star Matthew Fox.

A wonderful opera performance was among the highlight of the nights...

A wonderful opera performance was among the highlight of the nights...

...as well as Ronan Keating's performance on stage.

...as well as Ronan Keating's singing some of his hits on stage.

Me framed by bestselling author Paulo Coehlo and Ronan Keating.

Me framed by bestselling author Paulo Coehlo and Ronan Keating.

Elle talking to Ronan

Elle talking to Ronan...

...intensively...

...intensively...

...and obviously very funny.

...and obviously very funny.

Malin, wife of Tim Jeffries, Elle Macpherson and Lilly Becker

Malin, wife of Tim Jeffries, Elle Macpherson and Lilly Becker

Malin and Tim Jeffries

Malin and Tim Jeffries

Elle Macpherson, Marc Forster and Cate Blanchett.

Elle Macpherson, Marc Forster and Cate Blanchett.

Cate Blanchett with me.

Cate Blanchett with me.

Zinédine Zidane with his wife Véronique at the table.

Zinédine Zidane with his wife Véronique in little D&G dots.

P1000806

Georges Kern asked all celebrities on stage...

P1000797

...among them Boris Becker, Elle Macpherson...

...and Jean Reno.

...and Jean Reno.

...Kevin Spacey imitated Bill Clinton and sang for us...

Kevin Spacey imitated Bill Clinton...

...and sang something for us...

...and sang something for us.

Cate Blanchett gave away some private details from the shoot in Portofino.

Cate Blanchett spoke about the shoot in Portofino.

A kiss on the hand could be answered like this...

A kiss on the hand... what a gentleman!

Peter Lindbergh...

Peter Lindbergh...

Peter Lindbergh took a photo of the Oscar-like crowd on stage.

...took a photo of the Oscar-like crowd on stage.

The amazing night ended to the sounds of Byblos.

Photos: © Sandra Bauknecht, © Getty Images for IWC

Hollywood in Switzerland

20110118FD191_IWC_launches_

The IWC booth at the 21st SIHH was designed in the style of the 1950s and `60s right down to the last detail, transporting the visitors to the Italian-style joie de vivre of Portofino, to the sweet dolce fa nienteas the hours go by.
The hostesses were dressed in beautiful petticoats with make-up and hair finishing off the perfect vintage look. A scooter parked in front of the “Via Scafusia”, an ice-cream vendor, a cinema for press presentations were just among those amazing ideas to create the wonderful surrounding.
Have fun seeing all the celebs who came to the fair. Hollywood made in Switzerland, two thumbs up!

LoL, Sandra

20110118FD196_IWC_launches_

20110118FD178_IWC_launches_

20110118FD204_IWC_launches_

P1000600

P1000584

P1000595

Georges Kern, CEO IWC, in his office at the booth where he welcomed the celeb friends of the brand

Georges Kern, CEO of IWC, in his amazing office at the booth.

On display his well-deserved award.

On display his well-deserved award...

...and the beautiful photo book by Peter Lindbergh.

...and the beautiful photo book by Peter Lindbergh.

Tim Jeffries shares a laugh with Ronan Keating.

Tim Jeffries had a good laugh with Ronan Keating...

Tim Jeffries and Ronan Keating attend the IWC event.

...before inspecting all the beautiful new Portofino watches.

Tim Jeffries with me.

Tim Jeffries with me.

Vitali Klitschko speaks to Ion Tiriac

Vitali Klitschko had a brief conversation with Ion Tiriac about sports.

Boris Becker with me.

Boris Becker with me.

Lilly Becker with me.

Lilly Becker with me.

French former soccer player Zinédine Zidane with Georges Kern.

French former soccer player Zinédine Zidane with Georges Kern.

Luis Figo greets Joachim Loew, football trainer and one of the best dressed men.

Luis Figo greeted Joachim Loew, soccer trainer and one of the best dressed men.

Director of 007 Quantum of Solace Marc Forster with me.

Director of the 007 James Bond movie Quantum of Solace Marc Forster with me.

That is me taking the photo below...

That is me taking the photo below...

...of Kevin Spacey and Georges Kern enjoying the photos.

...of Kevin Spacey and Georges Kern enjoying the photos.

Later on, Cate Blanchett looked at the amazing photos.

Later on, Cate Blanchett looked at the amazing book.

That might have been one of her favourite shots.

That might have been one of her favourite pages.

Peter Lindbergh with Cate Blanchett.

Photographer Peter Lindbergh with Cate Blanchett.

LOST actor Matthew Fox surprised with his beard.

LOST actor Matthew Fox surprised with his beard.

And here she comes: Gorgeous Elle Macpherson.

And here she came: Gorgeous Elle Macpherson.

On the scooter with colleague Matthew Fox.

On the scooter with colleague Matthew Fox.

Loved her look with the red shoes and the little toe rings.

Loved her look with the red shoes and the little toe rings.

Elle greeted cheerfully Peter Lindbergh.

Elle greeted cheerfully Peter Lindbergh.

Elle Macpherson with Georges Kern.

Photos: © Sandra Bauknecht, © Getty Images for IWC

The Portofino Collection from Schaffhausen

IWC_POrtofino_2011

This week I went to the 21st SIHH (Salon International de la Haute Horlogerie) in Geneva. This private trade fair is a landmark event for the fine watch sector, and at this year’s show, 19 watch brands presented their new products, including Baume & Mercier, Cartier and Montblanc among others. IWC Schaffhausen definitely topped everything, celebrating the launch of their latest generation of its Portofino family.

Portofino that stands for the dolce vita of the 1960s had inspired the name of the IWC watch collection that took the world by storm in 1984 when its first model hit the market. It was the result of a happy union between the pocket watch and wristwatch.

So let me introduce you to those new members of rare beauty and simple elegance.


11_PF_Automatic_Mood_RGB

12_PF_Automatic_RGBThe Portofino Automatic (Reference 3565), the unassuming star from Schaffhausen, will be available this year with a reworked design in a contemporary 40-millimetre case. Its classical shape is reminiscent of the IWC models from the 1960s without overdoing the retro vibe.

The watch can be customised with a strap or Milanese bracelet that is made of tightly woven wire mesh and that was highly popular during this era.
For further information, please click here.



08_PF_Chronograph_Mood_RGB

09_PF_Chronograph_RGBThe Portofino Chronograph (Reference 3910) is the elegant way to stop time. Inspired by the classical, functional design that characterised the Italian sports cars of the 1960s, it is a very understated watch making no exhibition of its sporting ambitions. The displays and stopwatch controls are elegantly integrated.
Apart from the classical alligator leather straps, it is also available with a cool but snug-fitting Milanese mesh bracelet.
For further information, please click here.





05_PF_Dual_Time_Mood_RGB

04_PF_Dual_Time_RGBOne watch – two times: The Portofino Dual Time (Reference 3610) is the perfect companion for the sophisticated world traveller with its understated 24-hour display in the upper half of the dial that keeps him reliably informed about the time back home. The unique elegant alligator straps are handmade by Italian top-quality shoemaker Santoni. Each strap is one of its own.
For further information, please click here.



02_PF_Hand-Wound_Eight_Days_Mood_RGB

14_PF_Hand-Wound_Eight_Days_Back_RGBThe Portofino Hand-Wound Eight Days (Reference 5101) is the family’s new flagship with its newly developed IWC-manufactured 59210-calibre movement and power reserve display that will run for full eight days. This watch comes also with a one-of-a-kind leather strap made by Santoni.
For further information, please click here.

 



Renowned photographer Peter Lindbergh captured the mood of the IWC Portofino 2011 watch family with amazing photos shot last summer in the picturesque Italian harbour town and featuring a crowd of A-list celebrities like Boris Becker, Cate Blanchett, Elle Macpherson, Hiroyuki Sanada, Jean Reno, Kevin Spacey, Marc Forster, Ronan Keating, Tim Jefferies, Zinédine Zidane, just to name a few.
Georges Kern, the brand’s CEO, brought Hollywood to Switzerland as most of them were party attendees and even visited the booth. Stay tuned for some gorgeous photos that I took. In the meantime enjoy this feast for the eyes: “Days in Portofino“ with famous Peter Lindbergh.

LoL, Sandra

days_in_portofino_primary

D1269-083-0520-V2

D1269-053-0050

D1269-203-0198

D1269-013-0705

D1269-153-0301

D1269-083-0584

D1269-073-0258

D1269-013-1643

D1269-033-1716

D1269-213-0195

D1269-043-0047

D1269-023-0077

D1269-173-0774

sequence_1