Sandra Bauknecht on Gucci Guilty Trip 2014

I have to admit that I am a little behind posting. The last weeks have been crazy. I went to Las Vegas with Gucci, flew back for a few days to Zurich to prepare the launch of L’Officiel Switzerland (the first edition will finally hit the shelves on March 7, 2014) and then hit off to Los Angeles with Piaget for the Spirit Awards.

So I have to rewind a little to tell you all about the amazing time I had in Nevada. There is a saying that “what happens in Vegas, stays in Vegas…” but of course not on Sandra’s Closet. I will give you every little detail of this amazing time. This reason for it  was to discover the Gucci Guilty Stud Limited Edition, a glamorous new take on the striking scents.

Gucci Guilty Stud Presentation-1

Inspired by the modern rebel, Gucci Creative Director Frida Giannini created Gucci Guilty in 2010, a bold pair of fragrances for modern trend-setters. In 2011, Gucci Guilty Intense was launched, followed by Gucci Guilty Black in 2013. 20 million bottles have been sold, it is a true success story.

Gucci Guilty Stud Trip CollectionConcert Bruno

This year, it its all about a rock star attitude. The Italian brand has always loved rock’n roll and rock’n roll has always loved Gucci. For Frida Giannini, it is a constant source of inspiration. Therefore, I was invited to explore the brand’s newest stud collection in the Gucci store, located at The Crystals at CityCenter.

Gucci Studs Shop

To live up to the rock star attitude, we enjoyed a Bruno Mars (Gucci dresses him) concert in the VIP area which was absolutely outstanding. Personally speaking, I have never been really crazy for his songs but after seeing him live on stage, I have become a huge fan.

Bruno Mars

The next day, Gucci has spoilt us even more with an exclusive dinner at the famous Joël Robuchon restaurant located at the MGM Grand hotel in Las Vegas. Inspired by the fragrance’s main ingredients, the eight course menu was just divine, an explosion for all senses.

Dinner Joel Robuchon

So let’s have a look at the first limited edition of Gucci Guilty (the scent stays the same), available for both for woman and men. To celebrate the brand’s signature mix of rock and glamour, the Gucci Guilty Stud Limited Edition is covered in more than 400 metal studs (in gunmetal for him and gold for her). Frida Giannini says: “I have always had a love of the rock aesthetic. I like to think of Gucci Guilty Stud as bottled rock attitude.“ One thing is sure, these exclusive flacons are true collectors’ items.

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Gucci Guilty For Women Stud Limited Edition (right) 
ORIENTAL FLORAL

Top notes: Mandarin and Pink Pepper
Middle notes: Peach, Lilac and Geranium
Base notes: Patchouli and Amber

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Gucci Guilty Pour Homme Stud Limited Edition (left)
AROMATIC FOUGERE

Top notes: Italian Lemon and Mandarin, Green Leaves and Pink Pepper
Middle notes: Lavender, Coriander, Orange Flower and Neroli
Base notes: Cedar and Patchouli

Below you can enjoy some exclusive behind the scenes photos from the campaign shoot with Evan Rachel Wood and a little interview with her.

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Tell us about Gucci Guilty Stud Limited Edition?

Gucci Guilty is releasing a limited edition bottle with studs on it to invoke a rock and roll vibe. It is a very seductive, provocative and bold perfume and now it’s taken to the next level.

Gucci Guilty Campaign 1

How would you describe the person that wears Gucci Guilty Stud?

A Gucci Guilty woman is someone who is very confident, bold and daring. Someone that isn’t afraid to indulge in their guilty pleasure.

Gucci guilty Campaign 2

Do you think that perfume reflects personal style? Does Gucci Guilty match yours?

I think that Gucci Guilty does match my personal style and that perfume can reflect your personal style. I view my style as sleek and classy, but definitely with an edge. I think that’s why this perfume fits me.

Gucci Guilty Campaign 3

On what occasion would you wear Gucci Guilty Stud?

One thing I love about this perfume is that is has a balance of sweet and spicy. You can wear it during the day but also at night when you’re out to have a good time. It’s a fragrance that makes a statement.

Gucci Guilty Campaign 4

What does Rock n Roll mean to you?

Rock and roll means everything to me. Even more than acting, music is my first passion. Rock and roll has inspired me in very way. It has inspired me to be myself and to take chances. Rock and roll is all about pushing boundaries. I try to live my life by that.

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What is your first memory of rock and roll?

My first memory of rock and roll was when I saw Labyrinth as a kid. That was when I first saw David Bowie. He was singing these rocks songs in a kid’s film and I completely fell in love with him! I thought, ‘who is this amazing person wearing makeup?

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Who are your rock icons (musically and aesthetically – fashion)?

Patty Smith and Janis Joplin. Women who aren’t afraid to be loud and scream their hearts out.

Gucci Guilty Campaign 7

What clothing item(s) do you think best reflects a rock and roll lifestyle?

Studs and spikes represent a Rock and Roll lifestyle. Anything that is different, weird, shocking or provocative are all things that represent a Rock and Roll style.

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When you think Gucci, do you think Rock & Roll? Why?

I definitely think rock and roll when I think Gucci. Gucci also sponsored a David Bowie exhibition and the amazing Sound for Change live concert in London in 2013. Frida is also very Rock and Roll. It s said that she has 7,000 records!

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The new limited edition is in stores now. Get yours as long it is available as it will be flying off the shelves…

LoL, Sandra

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Photos: Courtesy of Gucci and © Sandra Bauknecht