My Look: Fendimania

Logos and fake fur – two trends that are ruling this F/W 2018 season. Here you see me sporting them both before I left to my favorite place in the world: Los Angeles. More coming up soon…

My look: Faux fur coat by Givenchy, embroidered stretch-cotton jersey T-shirt, logo-embossed leather knee bootsicon, frayed printed modal and silk-blend scarf, Mania Mon Tresor mini leather bucket bagicon, and appliquéd leather bag charm and shell backpackicon, all by FendiMaude mid-rise skinny jeans by J Brand and Eva aviator-style rose gold-tone sunglasses by Tom Ford.

LoL, Sandra

Photos: © Sandra Bauknecht

The Top 15 Runway Trends for F/W 2018

After four cities, countless runway shows, it’s time to reflect on the themes and trends that emerged, both within the fashion industry and the cultural vibrations in general. So what’s new for next winter? Plenty. Easywear continues to be big, we’ll still see lots of ’80s references, and real fur has almost disappeared.  The overall trend might have been towards real clothes that are easy to wear in daily life. Next winter will be determined, celebrating individuality and style with a multitude of trends that are dying to be worn. It’s all about having fun!

Below is a summary of the most important trends for F/W 2018. Enjoy and choose yours!

LoL, Sandra

Layering is the absolute must next winter, with plays on texture and volume in a masterful game of accumulation.

After Gucci announced that it won’t be using any more real fur, many brands have followed the movement.

The only «real» fur trending next season is sheepskin which seems to be the natural choice for a cold weather wardrobe.

One of my favorite trends: the comeback of the cape, so versatile and easy to put over even the biggest sleeves.

Checkmate! Checks are at its best in fantastically mad all-over and color-blocked looks.

Classic Saville Row fabrics such as herringbone, glen plaid, and houndstooth look richer than ever. Enter the season with some swagger and a great men’s overcoat.

Wild West feeling!  Fashion looked to America to discover the New World through Western accents.

Black leather is out in full force. Rock your glam power woman silhouette with an sophisticated attitude to take the idea from Matrix remake to decidedly modern.

With a sensual masculinity and a boudoir elegance, those runway looks proved once again that nightwear is not restricted to an evening in.

From Brigitte Bardot’s beehive to Jackie Kennedy’s pillbox hat, and Mary Quant’s geometric prints, every ’60s fashion icon’s style has been revisited this season.

I don’t remember one season without any florals on the catwalks. F/W 2018 is no different -perennials come in every charming varietal – most important update is the three-dimensional effect.

This season, scarf prints are worn all over the body for a vibrant and flowing appearance.

With all these vibrant looks on the runway, clean, lean, and chic-white seems to be a very welcome alternative. Think: Maxi in length and slim in silhouette.

Ultra-reflective, high-shine materials – holographic, futuristic looks are big this winter. 

Think Dynasty in the ’80s where the focus was on glamorous eveningwear: sensual and festive frills.

Photos: Courtesy of the Brands

Firenze4Ever – Outfit Day 2

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Today, I did the photo shoot in the TOTAL LOOK STYLING LAB. So please stay tuned for some amazing pictures and trends for S/S 2011.
I wore during the day my gorgeous fake fur-leather shorts and bomber jacket by Chanel combined with a body suit by Prada. My Miu Miu necklace added some glamour along with the suede overknee boots by Roberto Cavalli and the patchwork bag by Chanel.
The ‘50s style sunglasses are by Louis Vuitton.

I hope that you like it.

LoL, Sandra

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Me with Wendy (Nitrolicious)

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Caroline (Fashionsquad), me, Jessica (LesMads)

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I want Lanvin… not Flowers

Lanvin H&M

My gorgeous press kit

My gorgeous press kit

Today, I was lucky to attend the Lanvin for H&M press preview. The line created by Alber Elbaz is breathtaking. Beautiful materials, well-tailored cuts, it seemed to me almost like a best of Lanvin collection, a playful take on his favourite pieces.

Please find herewith some impressions from the lookbook and more pictures of the ad campaign plus my personal photos that I took today in the showroom. They show the beauty of the clothes and accessories perfectly. I have also included the complete price list with all upcoming items, in Swiss Francs.

“What does luxury mean today? Can luxury be exclusive and democratic at the same time? How can we translate the essence 
of luxury to a wider audience? The world around us is changing rapidly and I find myself asking these questions more and more. 
Designer’s work is usually tailored to a very small group of people, but the collection for H&M was about trying to translate the dream 
of luxury to the masses. It was almost like going back to school for me.” Alber Elbaz, artistic director of Lanvin. Well done, Mr Elbaz!

Ladies, I will see you on November 23, 2010 because I want Lanvin…not flowers!

LoL, Sandra

Photos: Courtesy of H&M
Lookbook, Photographer: Stéphane Gallois, Models: Irina Lazareanu and Vincent Olivieri
Campaign, Photographer: David Sims, Models: Natasha Poly, Hannelore Knuts, Tati Cotliar, Simon Nessman, Jane Schmitt and Garance Dumont

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In the showroom.

In the showroom.


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I am totally in love with this dress and necklace.


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The clothes come with the beautiful hangers.

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Feminine dresses.


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The fake fur looks a little like Chanel's fantasy fur, amazing!





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Vibrant flower prints worn with pearls.


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The illustrations by Alber Elbaz are fantastic.


I adore the T-shirts.

I adore the T-shirts.

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Leopard print and lipsticks.


Cute little clutches.

Cute little clutches.

Love those men shoes!

Love those men shoes!

Seventies Sensual

Let`s travel further in time. A breeze from the `70s floated over the F/W 2010 runways when the designers brought the more sophisticated aspects of this decade`s fashion into the now. Indulging in reminiscences of young Jane Birkin, Bianca Jagger and Veruschka, nonchalance, luxe and subtlety are the catchwords fall embraces.

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Camel is the colour of the season followed by a palette of browns, nudes, and greys.

 

The ever-stylish shade makes a great fashion statement in combination with the must-have outerwear this season, the cape.

I love the cape by H&M to the right.

 

Cut more generously than a coat, the dashing alternative allows more freedom of movement and works much better over shoulder embellishments and mutton sleeves.
It was a veritable explosion of fur on the runways so there is no need to shy away from those ueberluxe pieces. The soft cocoon embrace of a voluminous real or faux fur jacket (or vest) will be irresistible this winter.

As the mood is casual luxe for daywear, redefine power-dressing in buttery silk blouses with tie collars.

When it comes to trousers, opt for sleek or wide leg ones with a minimalist edge. Razor-sharp slimline Gucci pants or immaculately tailored like the ones by YSL are among my favourites. Naturally worn with a cashmere turtleneck, they are the most figure flattering throwback to `70s style.

Booties by H&M

Booties by H&M

To complement the look, you will have to tie the knot with a pair of lace up booties. They are must-haves for every shoeaholic.


Synonymous with luxe seventies style are the long-handled drawstring bucket bags. So no wonder they have made a much-welcome appearance.

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Another bestseller will be the remake of Gucci`s 1973 line. Available in nappa, suede and exotic leathers like crocodile and ostrich, those bags are classic and beautiful enough to be safe investment pieces.

Hat by H&M, Photos: Courtesy of H&M

Hat by H&M, Stills: Courtesy of H&M

If you really want to get a head start on the boho wardrobe, look for a floppy hat or a knitted beanie.

You do not need to go overboard. Enjoy your fashion moments in traditional, timeless essentials and the overall effect will be more post seventies luxe than vintage hippie.

LoL, Sandra