It is August and the majority of fall campaigns can be seen now in the new fashion magazines, ads just keep coming out of the woodwork and so I wanted to give you a brief summary of the most important ones and by whom they were shot.
It is funny to see that this world in particular is pretty small and some photographers are ahead of the game.
My personal favourite is Bottega Veneta`s strong expressive F/W 2010 campaign. Shot by the godfather of energetic graphic photography himself: Robert Longo. The artist has became famous in the late 1970s and early 1980s with his series „Men in the Cities“ that depicts men and women in business attire contorted in extreme positions.
Roberto Cavalli 40th Anniversary featuring Gisèle Buendchen
The winner this season seems to be renowned Mert Alas & Marcus Piggott. The dream team that has defined the look of the past decade, shot the most campaigns. Enjoy my preview:
Calvin Klein featuring Lara Stone
Calvin Klein Jeans featuring Lara Stone
Miu Miu featuring Lindsey Wixon, Ginta Lapina, Siri Tollerod, Daphne Groenweld
Stella McCartney featuring Natalia Vodianova
Iceberg featuring Carolyn Murphy
Gucci featuring Nikola Jovanovic, Joan Smalls, Raquel Zimmermann
Giorgio Armani featuring Edita Vilkeviciute
Bulgari featuring Julianne Moore
Mulberry featuring Abbey Lee Kershaw, Hanne Gaby Odiele
The American photographer and long-time protégé of both Franca Sozzani and Anna Wintour, editors-in-chief of Italian and American Vogue is also a big shot in the world of fashion photography. No wonder, Steven Meisel shot all those gorgeous campaigns.
Lanvin featuring Mariacarla Boscono, Anja Rubik, Magdalena Frackowiak
Balenciaga featuring Eliza Cummings, Freja Beha Erichsen, Julija Stepanoviciute, Kirsi Pyrohnen, Karen Elson, Meghan Collison, Mirte Maas, Stella Tennant
Prada featuring Daria Strokous, Angela Lindvall
Louis Vuitton featuring Karen Elson, Christy Turlington, Natalia Vodianova
YSL featuring Daria Werbowy
Inez van Lamsweerde and Vinood Matadin, a fashion photographer duo that is well known for their independent art work. Most of their photographs are both critical and slightly disturbing as you can see in the campaigns they shot for F/W 2010.
Moschino featuring Alessandra Ambrosio
Balmain featuring Kate Moss
Jean Paul Gaultier featuring Kelly Moreira, Crystal Renn
Mango featuring Scarlett Johansson
Italian-born Mario Sorrenti is a photographer and director best known for his spreads of nude models in the pages of Vogue and Harper’s Bazaar.
Kenzo featuring Lily Donaldson, Sasha Pivovarova
Emporio Armani featuring Karmen Pedaru
Versace featuring Iselin Steiro, Anna Selezneva, Valerija Kelava
Peruvian fashion photographer Mario Testino has shot many fashion stories and celebrities. His work has been exhibited in numerous galleries and museums.
Burberry Prorsum featuring Nina Porter, Lily Donaldson, Rosie Huntington Whitely
D&G featuring Simona Andrejic, Diana Farkhullina, Elena Melnik, Anya Kazakova, Regina Feoktistova
Hermès has come up with another really beautiful advertising campaign shot by Paolo Roversi. I love his romantic, vintage looking photos that always seem to tell a story. To me, a perfect choice for the French house!
Hermès featuring Constance Jablonski
Alberta Ferretti featuring Monika Jagaciak, Sigrid Agren
Salvatore Ferragamo featuring Stella Tennant
Bruce Weber is a well-known face in the world of advertising photography. His career really took of in the late 1980s and early 1990s with his famous advertising images for Calvin Klein.
Céline featuring Sigrid Agren, Emma Balfour
Juergen Teller’s work is extraordinary and with a distinctive design. His raw style makes him one of the most influential fashion photographers working today.
Marc Jacobs featuring Monika Jagaciak, Frida Gustavsson, Ann Kenny
Marc by Marc Jacobs featuring Ruby Aldridge
Chanel featuring Brad Kroenig, Abbey Lee Kershaw, Freja Beha Erichsen
Multi-talent Karl Lagerfeld likes to keep everything in his own hands. So no wonder that he shoots the advertising campaigns for his own collections for Chanel and Fendi.
Fendi featuring Anja Rubik, Baptiste Giabiconi
Steven Klein is an American photographer that shot many high-profile advertising campaigns for various clients. This season he was hired by Dolce & Gabbana to capture a close knit Italian family with Madonna as the matriarchal figure through his lens.
Dolce & Gabbana featuring Madonna