Scrunchies Are Back

History does repeat itself, and so do trends. Here’s another throwback to ’90s hair must-haves (after the revival of the barrettes) that is celebrated this S/S 2018 season: SCRUNCHIES.

Sarah Jessica Parker with a perm and a scrunchie in 1988.

It was no other than Carrie Bradshaw in Sex and the City who sentenced scrunchies in one episode to the purgatory of style faux pas with her portentous proclamation to her boyfriend Berger for mentioning a scrunchie in his novel, claiming that no New Yorker in her right mind would ever wear one. Love them, hate them, but you cannot ignore them, scrunchies were making a comeback even on the catwalk, and funkier than the ones we had been wearing decades ago.

Times change. Would it be controversial to say that now looking at those fabulous Balenciaga leather ones, I actually disagree with Carrie Bradshaw and totally think that they really are rather fabulous?!

YOU CAN SHOP THE BALENCIAGA SCRUNCHIES IN DIFFERENT COLOURS AT BROWNS FASHION AND NET-A-PORTER. FOR AROUND €150 EACH.

Styling tip: Because those leather scrunchies tend to keep sliding down your hair, I recommend giving it a good grip by applying SACHAJUAN’s Hair Powder to the part where the base of your ponytail will be. This will give your hair texture, fullness and help keep your scrunchie stay in place without adding any weight to your tresses.

LoL, Sandra
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Photos: Courtesy of Balenciaga and © Getty Images

SJP by Sarah Jessica Parker

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«I’ve spent $40,000 on shoes and I have no place to live? I will literally be the old woman who lived in her shoes!» Carrie Bradshaw

This is one of the many funny quotes that we know from Sarah Jessica Parker aka Carrie Bradshaw in Sex and the City. So it seemed quite obvious that the actress launched her own show label in February 2014 by with the help of her business partner George Malkemus III, who the CEO of Manolo Blahnik USA.

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The collection was built upon three main pillars: quality, using color as a neutral, and giving the single sole a new heartbeat. Each shoe in the collection is handcrafted in Italy by a third generation Tuscan shoemaker; a luxury shoe offered at a fair price point.

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An homage to her Sex and the City character: the Carrie satin pumps.

In time for party season, the exclusive capsule includes heels in rich jewel tones and timeless silhouettes. Sarah Jessica’s next step is the launch of a clothing line focusing on the LBD, the little black dress. We are curious what will be the next step of our favorite style icon to surprise us.
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TO SHOP SJP BY SARAH JESSICA PARKER ONLINE, CLICK HERE PLEASE.

LoL, Sandra

Photo: Courtesy of SJP by Sarah Jessica Parker and via Harper’s Bazaar
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