At the Launch Party of Modern Muse in NYC

Modern Muse Party New York

Estée Lauder unveiled Modern Muse, the new fragrance inspired by the intriguing duality of today’s woman, with a spectacular muse-themed party held at the Solomon R. Guggenheim Museum during New York Fashion Week.

Modern Muse Carpet

The glamorous event was attended by fashion, art, design, media, and film industry luminaries and their muses and I felt very honored to have been invited.

Modern Muse 5

The highlight of the evening was a performance by The Dolls: Mia Moretti and Margot, who curated an unforgettable musical experience, in celebration of all modern muses, with live vocals by Margot and the debut of their new single “Southern Swing (Ft. The Original Pinettes).”

Modern Muse on display

Enjoy my photos from this amazing night and see all the celebs which were there!

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The face of the campaign:

Arizona Muse 1

Gorgeous Arizona Muse (Click here to read the interview I did with her).

Olivier Theyskens - Anouck Lepere

Designer Olivier Theyskens and his muse Anouck Lepère.

Hilary and Joan

Estée Lauder’s spokeswomen: Hilary Rhoda and Joan Smalls.

Carolyn Murphy - modern Muse Party

Carolyn Murphy

Tom Pecheux- Carine Roitfeld - Mary-Kate Olsen

Tom Pecheux, Creative Makeup Director for Estée Lauder, with Carine Roitfeld and the Olsen Twins.

Sandra Bauknecht - Drew barrymore NYC

Actress Drew Barrymore

Sandra Bauknecht and Linda Evangelista NY

Linda Evangelista

Sandra Bauknecht - Joan Smalls NYC

Joan Smalls with me

Sandra Bauknecht with the Olsen Twins

Talking to Mary-Kate and Ashley Olsen whom I just saw again in London for an event with net-à-portericon. The post will be coming up shortly. So please stay tuned!

LoL, Sandra

Photos: © Sandra Bauknecht

Pharell Williams at Stella’s After Party

Pharell Williams for LV

Pharell Williams is a genius, a multifaceted musician-artist-entrepreneur in one.  So no wonder that companies like Moncler or Louis Vuitton have been branching out to collaborate with the rapper for some very special editions.

Pharell who is addicted to sparkles was called to create some bling bling for Louis Vuitton with Camille Miceli (who was Jewelry and Creative designer at this time, now she is at Dior) in 2008. The beautiful Blason collection (see above) revisits the idea of aristrocracy and is still sold in Louis Vuitton stores worldwide.

The F/W 2010 down vests and jackets for the new Moncler V line (see below) are reminding me of bullet-proof vests, very cool. They are made of Bionic yarn, which is produced by Pharell’s textile company. Available at Restir or Moncler.

Pharell Williams for Moncler

Last night, Pharell Williams performed at Stella McCartney’s After Party that was held at Don Camilo, a cabaret/ night club in the 7th arrondissement. It was amazing! Here are some impressions, enjoy!

LoL, Sandra

(Photos: Sandra Bauknecht)

Pharell Williams at his best

Pharell Williams at his best

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The Stella girls having a blast!

The Stella girls having a blast!


Claudia Schiffer showed up for a few minutes, said hi and left...

Claudia Schiffer

Famous model Anouck Lepère with me

Famous model Anouck Lepère with me