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Mulberry F/W 2012 Ad Campaign

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A Forest fairytale, Mulberry launches its F/W 2012 campaign, shot by renowned British photographer Tim Walker in an English forest, with beautiful, evocative images that play on the romance and darkness of children’s fairytales.

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The campaign features two giant furry, forest creatures and the gorgeous Lindsey Wixson, in her third campaign for the English luxury brand. Wearing key looks from the F/W 2012 collection, silhouettes are luxuriously layered, textures rich and contrasting and the pieces accessorised with Mulberry’s latest bag icons Del Rey, Maisie and the new embellished Alexa; Zig Zag Bag.

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The campaign was inspired by Creative Director Emma Hill’s visions of explorers, dark fairytales and fantasy travels. I find the campaign absolutely awesome. Tim Walker is the best photographer to play with the idea of fairytales. He comes up with the right mix of darkness and romance.

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A forest fairytale brought to life. As Tim said: “Ever since I was a little boy, I always hoped to see a monster in the woods. Now, we all get to.” I am on my way to Yosemite National Park, I hope that I won’t see one.

LoL, Sandra

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MLBRY_AW12_OVERSIZED DEL REY SPPhotos: Courtesy of Mulberry