Dior Addict Extrême

The reason for my fairytale-like trip to Paris was the launch of Dior Addict Extrêmethe new lasting fashion lipstick. For the official photos, please click here. Today, I would like to give you more information on the new season’s must-have beauty product.

In 2011, an addict fashion story came to life when Dior launched Dior Addict, the house’s first fashion lipstick in 44 easy-to-wear and playful colours with spectacular glossy shine and ultra-comfort. For last year’s post, please click here.

In 2012, Addict becomes Extreme, edgy and sophisticated. The new black case makes it a fashion statement already.
Available in 12 new pure luminous colours, starting in Switzerland Mid March for CHF 46.-.
(There will be 4 new nail polish shades complementing the look for CHF 37.-.)

The star ingredients of the lipsticks are 4 expert waxes with extreme opposite actions for a breakthrough combination of lasting comfort in an ultra-thin veil. Dior added the most thin and radiant oils for a luminous shine and radiant shades. Hyaluronic microspheres provide ultra-comfort and an immediate plumping result.

Below you can explore the 4 “It“– shades  and their 4 iconic styles.
I also created some fashion looks complementing the new lip colours. To shop the outfit, just click on the highlighted texts.


Audacious Pinks – Fashion Dress-Code

Inspired by Lucky, one of Dior’s most famous models, who was an icon on the catwalks in the `50s, this shade is for a woman who explores her inspirations and plays with her style.

Wrap-effect crepe dress iconby Vanessa Bruno, Masako silk-satin pumps iconby Charlotte Olympia and Mini Loubi Lula printed silk-twill frame clutch iconby Christian Louboutin.

Dior Addict Extrême 536 Lucky and Dior Vernis 659 Lucky


Beige Elegance – Minimal Chic

Inspired by the allure of Parisian women, this shade is synonymous for timeless sophistication.

Wool-twill blazer iconand shirt dress with star buttons, both by Miu Miu and snake-effect leather pumps iconby Giuseppe Zanotti.

Dior Addict Extrême 316 Incognito and Dior Vernis 257 Incognito


Sunny Shades – Cruise Aura

This coral tone stands for the elegance of the Riviera and the fascination of St. Tropez.

Printed silk-georgette top iconby Roberto Cavallisilk-trimmed brushed-twill shorts iconby Elizabeth and James,leather ballerinas by RepettoPS1 Small leather satchel iconby Proenza Schouler and enameled gold-plated cuff iconby Yves Saint Laurent.

Dior Addict Extrême 639 Riviera and Dior Vernis 537 Riviera


Depth & Intensity – Extreme Glamour

Inspired by the iconic Plaza Athénée hotel on Avenue Montaigne, this velvety pink is for all divas and the special moments in your life.

Strapless cotton and silk-blend faille gown iconby Prabal Gurungneon python snake-clasp clutch iconby Roberto Cavalli and Tippi snake-effect leather pumps iconby Jimmy Choo.

Dior Addict Extrême 476 Plaza and Dior Vernis 579 Plaza

Which one is your favourite?

LoL, Sandra