Two years ago I wrote about Lounge Lover for the first time (for the previous post, please click here). Today, I would like to show you their newly launched website. The London based brand was created by Sylvie Gabriel in 2005 as a response to the growing need of sophisticated women for clothing in which they could feel comfortable and look beautiful while taking back those precious moments of relaxation, without giving in on style.
Lounge Lover is an affordable luxury collection of wearable classics and minimalist styles which transport the wearer from their busy lives, allowing them to embrace life in a more relaxed way. Not just an easy chic lifestyle label, more a relaxed state of mind, Lounge Lover creates urban and luxury clothing with a subtle fashion content and an emphasis on softness. Everything you need for the beach, travelling, your yoga practise or for just being comfy at home.
Below you can find some of my favourites. To shop, click here or on the banner at the end of this post and enjoy global free shipping until June 6, 2012.