Today, luxury jewellery and watch brand Piaget launches at NET-A-PORTER, marking the first time the elegant creations by the iconic Swiss Maison will be sold through a luxury global online retailer, aside from their standalone stores and own brand e-commerce site.
“As the ultimate e-commerce platform for luxury, NET-A-PORTER is the ideal partner for Piaget’s first foray outside of the Maison’s own channels. We are delighted to bring the Piaget Possession collection to the NET-A-PORTER client as she shares many of the same values as Piaget: audacious creativity, elegant style and positive energy.”
Chabi Nouri, Piaget CEO as of the 1st of April 2017
NET-A-PORTER will launch both fine jewellery and watch creations from «Possession», a signature Piaget collection that welcomes colour for the first time with an assortment of bold ornamental stones, the so-called «Possession Colour Collection». The introduction of bright and bold Piaget colours to an iconic jewellery collection called for an equally vibrant and colourful collaboration with a woman who embodies the vitality of Possession. A dynamic force in the world of fashion, Olivia Palermo is the face of the campaign for Piaget for the second year running.
The collection trigger an emotion, a collection the buyer pins to a memory, or a mark of success as a gift to herself or to someone else.
A key feature with each piece is the movement – this is the only collection of jewellery known that has movement. The central band on the ring turns – spinning it can be quite addictive – the bezel between each cabochon on the pendant also turns, as does the diamond bands set against each cabochon on the bracelets. It is this feature of turning that evokes the particular memory for the wearer.
There is an incredible selection available to purchase in diamonds or in an array of captivating colours. Depending on your favourite shade, or what a certain colour may mean to you, you can choose from:
· Lapis lazuli – is said to represent friendship, truth and brings harmony into relationships.
· Malachite – is said to garner protection against ‘the evil eye’ and also attracts love and money.
· Onyx – is said to repel negativity and protects the wearer against hostility from others.
· Carnelian – is believed to bring it’s wearer good luck, helps to calm ones temper and brings about good humour.
· Turquoise – is believed to attract money, success and love and is the stone of friendship in many cultures.
If you love all of the colours and simply cannot chose, the trend for stacking bracelets remains and you can decorate your wrists with all colours and their significant meanings.
The tagline behind Piaget’s «Possession» collection is «turn and the world is yours» signifying the power and success of women who wear the beautiful pieces
If you need help choosing, let me know by shooting me an e-mail to and I will be happy to give you some direction. Looking forward to hearing from you soon.
Photos: Courtesy of Piaget