Here is a preview of Bottega Veneta‘s S/S 2012 ad campaign shot by artist and photographer Jack Pierson, featuring model Karmen Pedaru.

Jack Pierson is a celebrated contemporary artist known for work that ranges across many media, including photography, collage, drawing, painting, and installations. This diversity makes it difficult to categorize Pierson’s art, though virtually everything he makes evinces a compelling combination of emotional vulnerability and formal sophistication. Pierson’s photographs often read like a diary, combining elements of nostalgia, loneliness, the romantic ideal, and a search for beauty.
The artist, who splits his time between New York and Southern California, has had numerous solo exhibitions and participated in group shows around the world. His work is included in the collections of the Museum of Contemporary Art in Chicago and the Guggenheim in New York, among other prestigious institutions.

“I’ve admired Jack’s work for many years, especially his ability to create images that are at once precise and spontaneous.” Bottega Veneta’s Creative Director Tomas Maier explained in a release “I’m very happy with the result. Jack’s images capture the complexity as well as the joy of the collection.”

LoL, Sandra