Dress Your iPhone in Fabulous Style

Moschino iPhone Covers Cover

Your iPhone is something that you might have in your hands extremely often during the day. It’s time to dress it up in a cute way! I couldn’t resist Moschino‘s playful animal-themed cell cases that have a cult fashion following. Molded from soft silicone, those 3D iPhone 5 covers will keep your technology safe from bumps and make also a great gift.

LoL, Sandra

Moschino 3The latest star: Agostino panda iPhone 5 cover icon

Moschino 2

This little cutie even comes with whiskers: Violetta rabbit iPhone 5 cover icon


Moschino 1My favourite: Gennarino bear iPhone 5 cover icon


Moschino 6

Why not team your iPhone with the matching Gennarino bear ear buds?

Modern Muse – Interview with Arizona Muse

Modern Muse Interview with Arizona Muse

Estée Lauder has launched a new fragrance, so-called MODERN MUSE. It is the first major perfume launch in a while and the brand’s attempt to get back to the top of the perfume houses.

Modern Muse 10

MODERN MUSE stands for the contemporary woman, who is independent, self-confident and sure of her style. Model Arizona Muse is the face of the new fragrance and her name fits obviously perfectly. During New York Fashion Week, the launch of this new fragrance was celebrated with an amazing party at the Solomon R. Guggenheim Museum in NYC (post coming up shortly), where both, the print and TV campaign for Estée Lauder’s new fragrance, were shot.

Modern Muse 4

Before the event took place, I had the honour to meet and interview Arizona herself. There is something undeniably charming about her… enjoy her answers!

Sandra Bauknecht and Arizona Muse in NYC

Your name is already telling it. You are a muse to many women around the globe, a modern women – a single mother and a famous model. How do you manage both parts of your life successfully?
I would like to ask this question to all the other mums. I am lucky to have the most amazing help, great nannies and my mum, even that she is not living like me in London, she is extremely close to me. I used to take my son on my business trips when he was smaller. He is now 4 years old, in school, so he stays in London.

Your secret to success?
(Laughs). I don’t see myself that successful. Everyone is so much more successful than me. I look up and admire so many people. There is a lot more to climb. I still feel so young, I am 24 now, but feel younger now than I did when I was 16.

Have you ever felt pressure to inspire people? To be a role model?
I start beginning to feel that. I look to everyone else around me. So it is interesting to feel that other people look at me. I hope that I am setting a good example.

Do you think that your beauty helps you in daily life?
I am a model. So yes, it kind of helps. But I don’t notice things like that. Maybe I should use it more often. (She smiles and asks me the same question. How can I not love her?!)

Arizona Muse MM

How did you get your amazing body back after your pregnancy?
I would tell other mothers not to rush it, take one year, be relaxed about it. Breastfeeding helps to burn a lot of calories.

What exercise do you do to stay in shape?
I love yoga. It is more than just physical fitness. It is about balance in your emotional life as well.

Which ones are your favourite fashion designers?
Right now, Louis Vuitton! And also Tregar Delaney. They are an English duo who are friends of mine and they design beautiful clothes with high quality fabrics. They have such great integrity.

Arizona Muse in three words.
Curious – shy – warm-hearted.

Are you nervous before the big event tonight?
Yes, I am nervous. I am even nervous now…

Modern Muse Estée Lauder Bottle

One last question. What do you think of MODERN MUSE?
I love the fragrance because it has a duality to it. It is feminine yet strong. The woods give it a richness, but it also has a lightness with the florals. It is now my signature scent – of course!

Thank you, Arizona!


Top notes: Mandarin orange
Middle notes: Tuberose, fresh lily, honeysuckle, dewy petals, Sambac jasmine and Chinese Sambac jasmine absolute
Base notesPatchouli, Madagascar vanilla, amber wood and soft musk

Available as 30, 50 and 100ml Eau de Parfum.

The fragrance has an innovative ‘dual-impression’ structure of a jasmine and a wood accord. The flowers are most noticeable but not as prominent as you might imagine. The scent is very soft and develops in a very nice and musky way. Personally speaking, MODERN MUSE is an easy-to-wear scent, extremely pleasant and sophisticated. In stores now.

LoL, Sandra

Photos: Courtesy of Estée Lauder and © Sandra Bauknecht

The New Fragrance Collection by Pomellato

pomellato nudo collection

Italian jewelry brand Pomellato has launched three amazing fragrances inspired by their iconic Nudo collection of rings with colored gemstones. The scents are designed for women who are independent and sophisticated in terms of style.

Nudo Amber

POMELLATO NUDO AMBER – inspired by Madeira quartz.


Top notes: Orange blossom and Bulgarian rose
Middle notes: Sambac jasmine and amber
Base notes: Musk and vanilla from Madagascar

Nudo Blue

POMELLATO NUDO BLUEthe scent of London Blue topaz.


Top notes: Bamboo, lemon and black currant
Middle notes: Peony, iris, freesia and magnolia
Base notes: White musk, amberwood, vanilla and heliotrope

Nudo Rose

POMELLATO NUDO ROSE – inspired by the Rose de France amethyst.


Top notes: Pink grapefruit, peach, bergamot and watery fruits
Middle notes: Rose, water lily of the valley and pink freesia
Base notes: White musk, white cedar, sandalwood and cashmere

Pomellato Nudo Amber, Nudo Blue and Nudo Rose are available as Eau de Parfum Natural Spray 25ml (CHF 58.00), 40ml (CHF 82.00) and 90ml (CHF 114.00), Body Lotion 200ml (CHF 49.00) and  Body Cream 200ml (CHF 96.00).

LoL, Sandra

Photos: Courtesy of Pomellato

My Look: Paris

Get the Look-Sandra Bauknecht in Alessandra Rich

Last week, I wore this bold red dress to the launch party of Isabel Marant for H&M in Paris. It has become one of my favourite looks of the season.

My look: Stretch-cady and lace gown iconby Alessandra Richcamouflage fold over clutch iconby Valentino, Janis pumps in black and gold by Saint Laurent, ‘Mitza’ ring by Dior Haute Joaillerie and earrings by Chanel.

LoL, Sandra

Sandra Bauknecht in Alessandra Rich 14

Sandra Bauknecht in Alessandra Rich 10

Sandra Bauknecht in Alessandra Rich 12

Valentino Camouflage Clutch

Sandra Bauknecht in Alessandra Rich 8Collage Sandra Bauknecht

Photos: © Sandra Bauknecht

Interview & Preview: Isabel Marant for H&M

Isabel Marant for H&M Cover Post

Last Thursday, I had the chance to preview the amazing collaboration between Isabel Marant and H&M in Paris and to interview the French designer before the launch party in the evening.


Creating wearable looks with attitude is her straightforward design credo, all with a Parisian allure. Picking up the most beloved and iconic pieces from her career, Marant has put together an eclectic wardrobe of must-have urban staples, a gorgeous mix of boho elegance and rock ‘n’ roll nonchalance.


Isabel Marant for H&M Look 1

Isabel Marant Showroom 1

Loose blouses, textured knits, tie-dye prints and skinny leather pants, the collection offers everything a contemporary woman needs.

Isabel Marant for H&M Look 2

Isabel Marant H&M Jacket Kopie

Isabel Marant for H&M 3

Isabel Marant H&M Boots Fringes Women

Accessories are boho accents. Footwear includes cone-heeled soft boots and a pair of Parisian high-heel pumps.

Sandra Bauknecht in Isabel Marant H&M Showroom

Isabel Marant for H&M Kids 1

The same goes for her awesome teen wardrobe which is a playful edit of its grown-up counterpart. Marant sees no real distinction between these two collections – it’s mostly a matter of sizes. I went crazy to shop for my daughter and you might spot us as twins on the street.


Kids Isabel Marant H&M

Isabel Marant H&M Kids Shoes

Isabel Marant for H&M Men

Isabel Marant has also imagined, for the very first time, a compact wardrobe for men, which is interspersed with the same careless vibe of womenswear. I love the motorbike leather trousers worn together with chunky knitwear.


Enjoy the little interview I did with Isabel Marant, who was by the way extremely charming and fun:

Sandra Bauknecht - Isabel Marant

Has it been a big challenge for you to design a low cost collection?
First of all, I wouldn’t call it a low cost collection. I was very honoured when H&M contacted me to do this project. If you look at previous collaborations H&M has done, the aim is not to do cheap garments but to create great ones. I am very impressed by the level and the quality that we have achieved for our collaboration. I was surprised that I had no limit and was able to design the clothes the way I wanted them. If you take for example the embroidered sweater, this was a big challenge to produce it in a mass market way but we made it happen.

Which one is your must-have piece of this collection?
They are all must-haves. It depends on your style.

Isabel Marant H&m Cover 1

Isabel Marant in three words?
Easy – Attitude – Cozy.

What is for you the notion of style?
For me, style is having a great attitude and to have attitude you have to be self-confident. And to be self-confident, you have to know who you are and believe in yourself.

Why do people want more effortless styling?
I think with everything what is happening today in our world, the way we are consuming, ecological matters, time has changed. When I started in the ’90s, we were into a fashion that was very bling, with logos everywhere. At this time, I was already successful commercially, but I was not on the high line. I was over this oversexy way of dressing. There were women that wanted to be stylish and be sexy without exaggerating. Now, we are reaching a certain time where people are more educated towards fashion, they are not impressed anymore by super-flashy garments.

Will you see more collaborations of you in the future?
No, I won’t do other collaborations. There is no other brand, where I can do a collection like I did with H&M. Probably, I will do a certain product, but I don’t want to multiply. I see this collaboration with H&M as a gift.

Thank you, Isabel!

The collection will hit the shelves worldwide on November 14, 2013. Stay tuned for an upcoming outfit post to find out which pieces I got for myself in Paris.

LoL, Sandra

Isabel Marant for H&M Showroom 3

Photos: Courtesy of H&M and © Sandra Bauknecht

OPI Christmas Collection 2013

OPI Christmas 2013 Collection

Time is flying and you might want to get in the Christmas mood just looking at your nails. OPI‘s new 2013 holiday nail polish collection in collaboration with no other than Mariah Carey contains 18 different limited edition nail polishes which are of course heavy on red and glitter. No doubt, those must-have shades are for Christmas.
CHF 23.90 (15ml) each


The 18 colors come in three textures: cream, glitter and the famous liquid sand. The names are all dedicated to the famous singer.

“Mariah Carey is truly synonomous with the holiday season,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “People around the world listen to her festive, iconic songs – ‘All I Want for Christmas is You’ is a personal favourite – and these 18 lacquers evoke the warmth, beauty, energy and positive spirit that’s present in Mariah’s music.”

Nail Polish OPI Underneath the Mistletoe

My favourite that I am wearing today is: “Underneath the Mistletoe” – a dark red with just enough glitter to give it a nice little twist.

Mariah Carey OPI Top Coat

In addition to this beautiful winter collection, a limited edition “Pure 18K White Gold & Silver Leaf Top Coat” (similiar to last year’s “The Man with the Golden Gun”) adds precious metal texture over any OPI shade or can be worn alone for a subtle but luxurious look. This genuine18 karat white gold & silver leaf top coat comes packaged in a special limited edition collectable box.
CHF 49.90 (15ml)

All colours will be in stores in Switzerland starting October 28, 2013.

LoL, Sandra

Photos: Courtesy of OPI and © Sandra Bauknecht

Everyone Is Chalking About It

Hair Chalk

HAIR CHALKING is the newest craze in temporary hair colour. Add new shades with hair chalk, without the long-term commitment of dying. Right now I am kind of obsessed with rainbow coloured hair. Whether it’s all over, dip-dyed or just one off streaks, you can play around without any serious hair damage.

Art of Ghel

Last week, I went to the press conference held at the new hair salon Art of Ghel in Zurich where you can get your hair chalked (around CHf 15.00 for the service) or buy the product (each colour CHF 30.00 for 50ml) to do it at home by yourself. All by L’Oréal Professionnel.

Hairchalk 4

How does it work?


Step 1: Every colour and shade of the rainbow is available, so get creative! Just choose your favourite(s). From left to right: Sweet Sixteen Pink (pink), First Date Violet (purple), Blue Ocean Cruise (royal blue), Garden Party (turquoise), Coral Sunset (coral), Coffee Break (light brown), Bronze Beach (gold-bronze) and Black Tie (black).

Hairchalk 6

Hairchalk 7

Step 2: This technique works on any length or depth of base hair colour. The chalk is applied to dry hair.

Hairchalk 8

Hairchalk 9

Step 3: Once the hair is completely drenched in colour, lock it in with the help of a hair dryer.

Hairchalk 10

Try what everyone’s chalking about – I love it! It washes out after 2-4 shampooings.

Art of Ghel in Zurich offers also cool birthday parties for children with hair chalk or other fun beauty treatments. CHF 95.00 per child.

LoL, Sandra


Photos: © Sandra Bauknecht, Courtesy of L’Oréal

Isabel Marant x H&M Launch Party in Paris

Cover Isabel Marant for H&M Launch Party in Paris - Sandra Bauknecht

Yesterday I flew to Paris to attend the launch event of the amazing collaboration between the Queen of Cool Isabel Marant and H&M.

January Jones-IsabelMarant-Freida PintoJanuary Jones, Isabel Marant and Freida Pinto

In the evening, the major Paris fashion party took place and I couldn’t have been more excited to join in the fun. Celebritites such as Audrey Tautou, January Jones, Freida Pinto, Alek Wek and Olga Kurylenko entered the red carpet and partied in a lively urban atmosphere catching Marant’s bohemian energy until late.

Ambiance Isabel Marant H&m 3

Ambiance Isabel Marant H&M 2

The ambiance was outstanding, being transported into a street slice of Paris, in the early 90s, the time when Isabel debuted her eponymous line: bars, night clubs, brasseries, neon signs, pizza shops, souvenir shops, epiceries, street vendors and people casually enjoying a stroll in the outdoors.

Roller H&M Isabel Marant

There was even a roller skating rink.

Isabel Marant HM party 18

“I design for everybody and am constantly inspired by the world I see around me, so it felt natural to have an urban setting as the backdrop of the event. And it had to be Paris, because the city is part of my DNA,” says Isabel Marant here with Olga Kurylenko.

Show Isabel Marant & H&M

Show Isabel Marant & H&m 6

Show Isabel Marant H&M 4

The collection was presented in a cinematic setting that mixed images, films and models. The minute the DJ played the sounds of La Boum I went straight to heaven, or let me say travelled back in time… “Dreams are my reality. The only kind of real fantasy…”

Ambiance 6 Isabel Marant & H&M

The live music performance by Grandmaster Melle Mel and Rappers Delight, originally of Sugarhill Gang, lifted the atmosphere of this bohemian style party even more.

Sandra Bauknecht- Freida PintoGorgeous Freida Pinto with me

For actress Freida Pinto was it the second H&M collaboration she attended and for her “it’s important to collaborate with designers who young girls aspire to, but it’s also for girls like me who love shopping at H&M – to make fashion that is not just beautiful and classy but also affordable.”

Isabel Marant & H&M Shop Event

Later at night, the pop-up store opened and we were able to shop the collection before it will officially hit the stores on November 14, 2013. Believe me, it felt like a war scenario…

Sandra Bauknecht attends the Isabel Marant for H&M Launch Party in Paris

During the day, I had already had the chance to explore the collection up close and to interview the charming French designer. A post about which pieces have to be on your shopping list will be coming up shortly.

It was THE party and I had an amazing time! During my ride home, I heard that the contract for the next collaboration had already been signed and that it will be something very special…

LoL, Sandra

Show Isabel Marant & H&M 8

Photos: © Sandra Bauknecht

Veuve Cliquot Business Woman Award 2013

Veuve Cliquot Business Woman Award Sandra Bauknecht

The last evening of Paris Fashion Week, Veuve Clicquot hosted a toast-worthy event with its Veuve Clicquot Business Woman Award 2013, held at the iconic Place Vendôme. The room was filled with amazing women and it was a true pleasure listening to their passions and inspirations.

Winner Veuve Cliquot

For 2013, Veuve Clicquot recognized the achievements and contributions of such inspirational businesswomen as Hélène Boulet-Supau, Co-director of the e-commerce site Sarenza (France).

Sandra Bauknecht-Bea Schminkbar-Cristelle Huwiler

Bea Petri (Swiss winner, Schminkbar) framed by Christelle Huwiler (PR Manager at Moët Hennessy Suisse S.A.) to the right  and me to the left.

Celebrating trailblazing winners from 9 countries (France, UK, Ireland, Switzerland, Finland, Holland, Canada, Germany and Australia) around the world, the celebration went on the next day at Reims, the capital of Champagne, nestled in this region, amidst the champagne vineyards.

Veuve Cliquot Event Ambiance

The Widow Clicquot spent her life on these lands, taking the reins of the champagne company after her husband’s early passing in 1805. As the “original businesswoman,” she brilliantly built Veuve Clicquot into a champagne brand of international renown and success. Respectfully referred to by her peers as “La Grande Dame de la Champagne,” she has inspired subsequent businesswomen for generations.

Originally intended as a homage to Veuve Clicquot when it was first conceived forty-one years ago, the Veuve Clicquot Business Woman Award has since grown both in scope and size.

Sandra Bauknecht - Delphine Arnault - inez sastre

Delphine Arnault and Inés Sastre with me to the left.

Drinking champagne and meeting the most amazing women in such a beautiful ambiance – the perfect night to finish off Paris Fashion Week!

And here I go again… I landed this morning in Paris to attend the Isabel Marant for H&M launch party. I am super excited. Do you remember the Versace for H&M (2011) and the Maison Martin Margiela with H&M (2012) events in NYC?! Always superlatives… follow me on instagram (@sandrascloset) for live updates.

LoL, Sandra

VC Ambiance

Photos: © Sandra Bauknecht

Jil Sander Leaves Her Brand Again

Jil Sander Leaves for the third time

This morning, the JIL SANDER Group has announced the departure of Jil Sander (69), who has been the company’s overall Creative Director. The German designer returned to the house in February 2012 after eight years away, replacing Raf Simons as he departed for Christian Dior.

The German designer founded her eponymous brand in 1973, having opened her first boutique in Hamburg in 1968. In 2000, the designer sold the majority of her label to Prada, and was planning to work alongside the new management. One year later, she resigned already from her position as chairwoman, and shortly after as chief designer. Her decision was taken after a reported ongoing conflict with Prada CEO Patrizio Bertelli, who is Miuccia Prada‘s husband.

Jil Sander’s decision is motivated by personal reasons. The partnership will end with the S/S 2014 collection (see photos in collage). The development of the next season will be assured by internal design teams, formed and trained during Sander’s tenure.

Probably she is up for a job interview at Vuitton…:-).

LoL, Sandra

Photos: Style.com